Optinmonster

FEBRUARY 11, 2024

Now sit back and watch your site visitors convert into subscribers. Reward Social Shares With Discounts There are millions of social media users worldwide, and it makes sense to spread the word in the networks you belong to. This can help you get new business via social sharing and word-of-mouth promotion.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Marketing Insider Group

NOVEMBER 12, 2019

Well, packing back-to-back workshops and seminars into an exhausting schedule is definitely considered to be an outdated approach. Networking opportunities are a big attraction for many event attendees, aside from the event itself, so make sure you schedule in plenty of free social time and provide casual spaces that promote interaction.

Trends 255

Trends Marketing AI Co-Registration Merchandising 255

Marketing Insider Group

MARCH 31, 2021

Look at your content and social media analytics to see which keyword searches drive local traffic to your content. Or, if you’re opening a new franchise of your dance apparel store chain, invite your new city’s top ballet professional to conduct an online workshop on your company’s YouTube channel. Listen and Respond on Social Media.

Buyer Personas 329

Buyer Personas SMS Content Communities 329

Marketing Insider Group

MAY 31, 2023

InMoment Image Source: InMoment InMoment is a cloud-based platform that businesses use to gather and analyze customer feedback from: Surveys Social media Review sites It’s basically a one-stop-shop for all your customer experience optimization needs.

Enterprise Management 260

Enterprise Management B2B Marketing Tools Marketing Management 260

Contently

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. Partner with them to author content on your site or speak on stage at industry events. Measure your results.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Zoominfo

JANUARY 15, 2021

They may even extend to your social media and email strategy. Additionally, you can produce webinars, workshops, seminars as well as facilitate virtual meetups and discussion groups that specifically serve your target audience. Additionally, your lead magnets should be promoted on your company’s social media channels.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Optinmonster

JANUARY 19, 2023

But it can be easier said than done to create a profitable membership site. What’s a Membership Site? A membership site is a separate part of your website that offers membership perks like gated content , exclusive or early access to products and services, community forums, and more. Let’s get started!

Marketing Websites 80

Marketing Websites Examples Lead Ranking Copywriting 80

Contently

APRIL 4, 2023

Level Up for Free One of the first cuts to content marketing resources is often the budget for education or the opportunity for your team to gain new skills by attending workshops at tradeshows and conferences. Here are a few tips to get started: Expand your reach by creating a presence on new social media sites.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

Launch Marketing

FEBRUARY 28, 2024

Contact us today for a free Growth Blocker Workshop! As people increase their usage of social media, videos, podcasts and more, they are constantly looking for fresh, engaging content. Think about how you can turn it into social media graphics. Some of the most valuable content you have is the stuff you have already written.

Lead Scoring 62

Lead Scoring Lead Ranking Sales Qualified Leads Planning 62

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. Each workshop is its own learning process. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time.

Social Media 100

Social Media Communities Wiki Work Management 100

Marketing Insider Group

AUGUST 1, 2023

Ever feel like your social media metrics are whispering secrets to you? Social media metrics are constantly gathering intel, ready to report back with crucial insights about how much your audience is digging your content, how loyal they are to your brand, and much more. Well, you’re not far off.

Social Media 219

Social Media Cost Per Click Cost Per Thousand CPM 219

Onalytica B2B

NOVEMBER 1, 2017

Jasmine Sandler – CEO: Agent-cy Social | Top Digital Marketing Consultant and LinkedIn Trainer. Key Topics: B2B Social Selling, Social Branding of the Executive and SEO . She is a recognized leader in the areas of Social Branding and Social Selling by Google, LinkedIn and other industry standards.

Advertising Agencies 213

Advertising Agencies Work Management Marketing Management Paid Search Agency 213

Content Standard

DECEMBER 19, 2023

Adapting to Social Channels as the New Search Engines Social media platforms are evolving beyond their roots as quick news and connection hubs. In 2024, effective social content strategies demand increased sophistication, with a focus on: Breaking down silos and extending storytelling seamlessly from site to social.

Terms and Conditions 85

Terms and Conditions Marketing & Strategy Advertising Agencies Storytelling 85

Marketing Insider Group

FEBRUARY 4, 2020

How in the world can those goofy social posts by Jill in Engineering get more traction than mine?” And, this little nugget from Social Media Today’s Paul Dunay : Readers are eight times more likely to engage with – yes, it’s true – Jill’s posts than with yours. She doesn’t receive a paycheck for creating social media posts.

Generation 298

Generation Content Paid Search Agency Trust Marketing 298

Optinmonster

MAY 2, 2022

But even in the age of social media and video, blogging is still a great strategy for making money. It’s now easy to place advertising on your site with services like Google AdSense. Learn how to add Google AdSense to your WordPress site. Monitor your site traffic with the best WordPress analytics plugin MonsterInsights.

Paid Content 95

Paid Content Adsense Merchandising Conference 95

Marketing Insider Group

OCTOBER 21, 2019

You’ve no doubt considered how you will use display ads, email marketing, and social media to market your event. You can’t run a successful email campaign without content for your emails, and your social strategy will be going nowhere if you don’t create content for others to share. Q&A sites like Quora are a valuable resource too.

Event Marketing 197

Event Marketing Marketing & Strategy Marketing Strategy Planning 197

BOP Design

APRIL 13, 2020

Shared experiences like webinars, vlogs, presentations, and workshops keep your audience coming back to your site for useful, informative information. They present social proof that gives potential customers buying confidence. This interaction creates a lasting connection and deep brand loyalty. Source: Neil Patel ).

Design 127

Design B2B Case Study Case Studies 127

Contently

AUGUST 19, 2020

Fleetwood-Beresford worked in this capacity for Roche, joining a few in-person brainstorming workshops. Even when I’ve done whole-day workshops, they were designed with me in mind,” Fleetwood-Beresford said. Many advocates have developed sizable followings on social media. ” Not sure how to get started?

Terms and Conditions 179

Terms and Conditions Work Management Content Marketing Paid Search Agency 179

Contently

SEPTEMBER 18, 2017

This week, I’m focused on two key tasks: completing a set of strategy proposals and preparing to launch a new content strategy workshop. The workshop will give companies a chance to learn how to analyze the tone of their current content and determine if they should shift their brand voice to reach their target audience.

Marketing Proposals 155

Marketing Proposals Content Enterprise Management Paid Search Agency 155

Optinmonster

OCTOBER 31, 2023

Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. ” LinkedIn Ad Headline Examples: “Elevate Your Career: Exclusive Workshops Inside!” This means taking the time to decide who you want coming to your site.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Strategic-IC

FEBRUARY 20, 2024

The next thing we did was a positioning workshop,” says Katrine. “We Site visitors can now try on clothes virtually, “and video and elevated images are coming,” says Katrine. We share on LinkedIn – social selling is a big part of this. Next, FLOW will evolve into two-day events featuring partners hosting workshops. “So,

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing ABM Communities 62

Webbiquity

MARCH 8, 2018

As social media has become more fundamental to marketing, it’s forged new ways to attract, reach and influence an increasingly broad customer base. This higher engagement is extremely valuable across social media, especially if you want to convert a lead into a buying customer. Guest post by Steve Hill.

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

Launch Marketing

MARCH 20, 2024

When leveraging an integrated marketing plan, which includes various marketing tactics such as email marketing, content marketing and social media marketing, businesses can reach their target audience, drive sales and see a 50% higher return on investment (ROI) than companies that do not utilize a marketing plan.

Lead Ranking 62

Lead Ranking Planning Paid Search Agency Marketing Qualified Leads 62

Stevens & Tate

APRIL 5, 2021

Through its Competitive Advantages Workshop, Stevens & Tate is narrowing down Crescent’s reasons to buy and making them easily understandable and memorable. An ongoing inbound marketing program is being established that positions Crescent as a thought leader through blog posts, social media, and web content.

Advertising Agencies 69

Advertising Agencies Paid Search Agency Public Relations Lead Nurturing 69

Onalytica B2B

OCTOBER 1, 2018

He’s written hundreds of articles on content marketing, search engine optimization, social media and Analytics. Top 10 Social Media Influencers to Watch, Social Media Explorer. We started our little web design company in 2001 and shortly after launching our first site, I realized that I needed to learn digital marketing.

Marketing AI 171

Marketing AI Sales Qualified Leads Conference Lead Scoring 171

Contently

MARCH 31, 2017

Lately—as I’ve traveled from Toronto to London to Austin to speak at conferences and lead strategy workshops—it’s mostly been the latter. Facebook and Google now drive the vast majority of traffic to publisher sites. Think makeup sites backed by a cosmetic company and mortgage advice sites backed by banks.

Rules 138

Rules Microsite Advertising Agencies Content Marketing 138

KoMarketing Associates

JANUARY 26, 2017

What makes this year even more special is I’ll also be holding a Content Marketing Workshop the day before the show starts. In addition, I’ll be presenting on content creation and participating in a social media clinic. Session : Content Marketing Workshop. Session : Social Media Clinic. Thursday, March 23 rd 1:00pm PST.

Conference 120

Conference Buying Cycle Analysis Social Media 120

Spiralytics

MARCH 27, 2024

They can be blog posts, articles, social media captions, website copies, etc. Knowledge of social media – We’re in an era where almost everyone is online. Understanding the nuances of social media platforms and their respective audiences allows you to curate shareable and engaging content.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

Brandpoint

MARCH 30, 2020

The best sites out there don’t just create ways for people to reach you. Marketing and communications consultant Arik Hanson adds to his cache as a blogger and lecturer by also providing The Talking Points Podcast , a monthly discussion about social media marketing trends, along with his blog. 2.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Convince & Convert

APRIL 13, 2014

After a long gestation, I am delighted that we have launched the new ConvinceAndConvert.com site. A Real Home Page Since almost day one, the Convince & Convert blog has been the home page for the site and for the company. This new design integrates the email signup mechanisms with the site content at multiple points.

Press 158

Press Marketing Websites Consulting Paid Search Agency 158

Martech

SEPTEMBER 2, 2021

For Leilo, this involves getting as many emails and SMS numbers as possible from passionate fans on social media and at in-person events like soccer matches and reaching out to them using marketing automation platform Klaviyo. Trellis is already in use on over 1,000 sites run by publishers in the Mediavine network.

Marketing Automation Services 106

Marketing Automation Services Internet Marketing Work Management SMS 106

Marketing Insider Group

DECEMBER 10, 2019

With today’s data analytics giving event planners the ability to look into everything from social media likes to online behavior and demographics, there is really no excuse for not digging into that data to find registered attendees’ preferences and pain points. Understand Your Audience.

Conference 200

Conference Best Practices Digital Transformation Paid Search Agency 200

Optinmonster

DECEMBER 28, 2023

And with marketing tools and social media management tools , connecting with similar companies is much easier. You can use social media platforms like Facebook, Twitter, and LinkedIn to connect with businesses in your industry. Take Your Cross-Promotion Strategy to Social Media 5. All you need is a good idea and a good product.

Promotion 76

Promotion Cross-Selling Bundling Advertising Agencies 76

Onalytica B2B

APRIL 19, 2018

To increase brand awareness, establish brand perception and to increase demand generation – often using content performance metrics such as views, social shares and engagements as softer indicators of success. An influencer guest blogging on your site, or co-creating some content with you. Sounds simple – right?

Top of Funnel 207

Top of Funnel Content Demand Generation Agencies Work Management 207

Content4Demand

FEBRUARY 15, 2023

Don’t miss the off-site rooftop party or B2B game night. She’s responsible for Content4Demand’s internal marketing efforts, managing everything from content creation and email marketing to events and sponsorships, blog publishing, website management and social media presence.

Marketing Analytics Tools 94

Marketing Analytics Tools B2B Marketing Ad Exchange B2B 94

Hubspot

APRIL 13, 2021

A webinar is a video presentation, seminar, lecture, or workshop delivered over the internet. Many businesses are now rethinking the benefits of a virtual event, especially during the time of social distancing. If they’re already on your site, you’re increasing the probability of conversion. BrightTALK ).

Webinar Metrics 89

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 89

Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Invigorate. Reward good content.

Buzz 155

Buzz Social Media Media Conference 155