Writing on the Web

FEBRUARY 11, 2015

Many of my readers are busy professionals who don’t have a lot of time for blogging or social media. For those of you who have the bare minimum of time, and still want to get results, here are a few social media tips and tricks I’ve used. Use social media. Even when out-of-office, you can stay connected via social media.

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Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? Social Media has overtaken pornography as the No.

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Writing on the Web

JANUARY 29, 2014

with Social Media" src="[link] width="300" height="300" title="6 Tips for Easy Ebook Promotion with Social Media" /> Producing expert ebooks has never been simpler, and promoting them has never been easier. Since social media has come into being, the way you promote your expert ebook is, in fact, a whole lot easier.

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Writing on the Web

AUGUST 29, 2012

Content marketing requires that you publish frequently on your site, your blog, and in social media. Here’s a quick list of survey questions to ask your target audience to help define what they want to read: What are the five top web sites you visit frequently in your work? Alltop blog aggregation site: My Alltop page.

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Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

OCTOBER 4, 2016

Don’t overlook sharing on social sites. Keywords are important if you are going to post your newsletter to a blog – they help with search engine optimization. Make a schedule to include research, writing, formatting and distribution.

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Newsletter Content Class Keywords 218

Writing on the Web

NOVEMBER 6, 2013

Some of my favorites include cooking and baking blogs, and news sites like Huffington Post and Mashable and occasionally The Onion. Check out these ideas: Blog listing sites – Also known as blog directories, these are sites that list huge numbers of blogs that you can pick and choose from. How do you find great blogs?

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Business Blogging Business Blogger Aggregators 100

Writing on the Web

SEPTEMBER 4, 2013

Blogs have become a social media platform for everyone. Social media has become an ever-present phenomenon now. You can’t expect your website to draw in huge numbers of visitors if you don’t have a visible presence on various social media platforms. Other areas that interest her are SEO, Social Media and Article Marketing.

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Business Blogging Tips Business Social Media 100

Writing on the Web

MAY 1, 2013

I found it when I was doing research for my webinar series, Social Media KISS (Keep it Simple and Serene) for Authors. It is the most popular document sharing site available, with over 50,000 uploads each day. OK, here’s the question: why would you want to market through a site that is based on sharing documents?

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Writing on the Web

DECEMBER 31, 2014

If you fall into that category, and you haven’t identified your goals (or you want to refine the goals you’ve set), consider this checklist: Impress visitors and showcase your business expertise : Within the first 5 seconds, your site’s professionalism must convince visitors that you are a legitimate business worthy of consideration.

Business Blogging 100

Business Blogging Business Best Practices Traffic 100

Writing on the Web

JULY 16, 2015

There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. Without a photo or link to their site. Ask people on social media sites if this product seems like a good idea to them. If you don’t have social proof, yet, then so be it. What do you think?

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Writing on the Web

MARCH 17, 2014

Using social media is a new opportunity for gathering information, but it’s complex and time consuming. Other ways (social media) may be more appropriate to you depending on your area of expertise. Wikipedia, and other specialized encyclopedia sites. Twitter, LinkedIn, Facebook, Google+, and other social media sites.

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Writing on the Web

JULY 18, 2012

Are you thinking about creating a social media page for your business? Social media ( LinkedIn , Facebook , Twitter ) can be great marketing and networking tools for small businesses, but there are a few rules you should know before jumping on the social media bandwagon. Related posts: Social Media for Busy Business Bloggers.

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Writing on the Web

MARCH 13, 2013

And if current and prospective customers come to your site and find copy that’s poorly written and/or filled with spelling or grammar errors, that inattention to detail might well cost you their business. Social Media Updates : Facebook , Twitter , LinkedIn and other social media updates call for writing that’s called “microblogging.”

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Small Business Marketing Content Marketing Business Content 100

Writing on the Web

AUGUST 5, 2011

It’s called social proof. Social proof is one of the most powerful mechanisms for triggering buying decisions. We are heavily influenced by social persuasion, we can’t help it. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? Where are you providing social proof?

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Writing on the Web

JANUARY 19, 2016

I care if I reach out on social sites more often to share good ideas. Sometimes it’s hard to keep up with all the social media and content marketing channels available, especially in the always shifting future.). How to use social media. If I really do care, I want to get my marketing message heard by more people.

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Content Marketing Planning Content Marketing & Strategy 100

Writing on the Web

FEBRUARY 10, 2014

Social Media connect icons so I can find the author and connect with them. Social Media Share buttons so I can immediately click and share a post I like. Link anytime you refer to another blog, site, author, book, or a concept they can read more about on your previous blog posts.

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Writing on the Web

DECEMBER 15, 2010

Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? Do you use social media like Facebook , Twitter or LinkedIn ? I’m interested in knowing your top 5 web sites you visit regularly for work (besides your own, of course). What about you?

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Writing on the Web

JUNE 8, 2010

width="110" height="90" /> True confession time: I am not even close to being smart about using social media for online marketing. Around 2004, sites like Facebook, Myspace, and Twitter came along, but they didn’t really pick up steam until 2006 and later. Social media sites are huge sources of traffic to blogs.

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Writing on the Web

JUNE 9, 2010

What’s the least you should be doing to extend the reach of your online content marketing through social media sites? The big danger of sites like Twitter, Facebook and LinkedIn is that they can suck you in and spit you out hours later. Social media sites are designed to connect and network, so be sure to monitor them.

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Social Media Social Marketing Tips Media 100

Writing on the Web

DECEMBER 11, 2013

Put your own spin on popular topics and it will help bring traffic to your site. Share via social media – While you should always share your blog posts on social media networks if you want them to be seen by more people, it’s even more important to do so during the holidays. So what does the holiday season mean for your blog?

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Small Business Marketing SEO Keywords Traffic 100

Writing on the Web

JUNE 29, 2012

Some people have found success by using expensive web site designs and hiring Search Engine Optimization experts, but there’s only so much Google juice they can get out of a site. And to update social media sites about what you’re blogging about. So what do the others (not-so-smart) do?

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Business Blogging Marketing Budget Business Marketing Budget Creation 100

Writing on the Web

OCTOBER 8, 2015

In 1997, the first recognizable Social Media site, Six Degrees, was introduced, according to SmallBizTrends. So now we have blogging, more sophisticated search engines, social media and a free blog creation service. They later launched the TypePad platform, bringing blog creation possibilities to everyone.

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Writing on the Web

JULY 11, 2013

Here are some suggestions that can help you build content and optimize the content that you already have on your site. In addition to promoting your newest content on social media sites , it’s a good idea to occasionally remind readers where they can learn more from older posts as well. But now, you’ve moved in that direction.

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Business Blogging Optimization Business Keywords 100

Writing on the Web

MAY 4, 2011

Now you can learn all about social media and the sociology of the Internet through video lectures. What I find fascinating is the sociology of social media : we’re still operating with the same primitive brains. Now, however, we’re doing it online, on the Internet, using social media tools. Share this on Technorati.

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Social Media Media Wikipedia Digg 100

Writing on the Web

JANUARY 26, 2012

I think this site does a good job because it’s about the outcomes and benefits of coaching. Throughout, there are offers to contact by phone, through social media, and his newsletter. To me, this coach site is just right – not too much information, it’s brief, clear and focused on outcomes.

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Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

FEBRUARY 7, 2014

In addition, I felt that getting to know the experts will help me refer my clients to trustworthy people when the time comes to market, publicize, print, distribute and use social media for books beyond the writing process. If you’d like to learn more, go to her site.

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Writing on the Web

JULY 8, 2015

Social proof is such a strong persuasion trigger you shouldn’t limit these comments to just a page, but have them scattered throughout your web and blog pages. When writing on the web about your services or products, I can’t emphasize enough the importance of testimonials and client reviews.

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Writing on the Web

FEBRUARY 26, 2011

But you should always be alert for how such changes affect your site and make corrections when needed. This update is designed to reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. &#. Hire a good writer. Tweet This!

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Writing on the Web

MAY 11, 2012

5 etiquette tips for pinning on the world’s favorite social pinboard. That’s why, to avoid serious copyright infringement or even just the simply bad manners that are possible on this popular social pinboard, it’s vitally important to practice good Pinterest etiquette. 4 Time-Saving Tips for Social Media Marketing.

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Tips Copyright Network Marketing Social Networks 100

Writing on the Web

JULY 28, 2010

It’s called social proof. Social proof is one of the most powerful mechanisms for triggering buying decisions. We are heavily influenced by social persuasion, we can’t help it. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? Share this on Technorati.

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Ning Trigger Marketing Digg Buzz 100

Writing on the Web

MAY 2, 2011

I think this site does a good job because it’s about the outcomes and benefits of coaching. Throughout, there are offers to contact by phone, through social media, and his newsletter. To me, this coach site is just right – not too much information, it’s brief, clear and focused on outcomes.

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Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

MAY 30, 2016

Testimonials , showing social proof of what happens as a result of working with you. Your logo – Get a customized banner created to include your logo, picture, blog name and tagline; use one of the freelance sites to find the right designer. Include a photo (or video). Typical clients page: who do you work with? Branding and Your Blog.

Business Blogging 100

Business Blogging Banners Business Design 100

Writing on the Web

MARCH 27, 2013

It doesn’t take a genius (and I’m no genius), but my guess is they have a “me-site,” a “me-blog,” and “me pages” on social media sites. Traditional copywriting technique works amazingly well online, for web pages, blogs, email, and even in social media.

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Content Marketing Content Copywriting Social Media 100

Writing on the Web

AUGUST 1, 2012

I noticed you have a lot of good content relevant to the needs of small businesses on your site, which is in line with our content and focus. Information like this could be crucial for the small businesses coming to our site trying to increase their brand exposure. Related posts: Is the Social Web Changing How We Write?

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Blogger Sample Blast Campaigns Small Business Marketing 100

Writing on the Web

JUNE 12, 2014

Make a weekly blog schedule to include writing the content, sharing it on social sites, researching and commenting on other blogs, and formatting, editing, linking, etc. It can be an email from one of their clients or readers, or something they saw on another site, or what they’re doing that week.

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Tips Work Management Marketing Management Class 100

Writing on the Web

MARCH 28, 2012

They also keep customers returning to informational business sites. These efforts help to establish a lasting relationship with customers who will return to a site if they know they can get up-to-date information. You’re doing business during a time when consumer concerns can spread like wildfire by way of social media sites.

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Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

NOVEMBER 8, 2011

If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. The site set up especially for The Buying Brain book has a page of “cool brain facts,” that are fun to read.

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