Marketing Interactions

NOVEMBER 29, 2021

SEO for organic search that’s not available to content behind a gate. Given the content they’re viewing on your website, which CTA makes the most sense at that time? There’s no reason company websites limit buyer’s options to contact us, book a demo, or subscribe to our blog or newsletter. Benefits of Ungated Content.

B2B 62

B2B Work Management Marketing Management B2B Thought Leadership 62

Marketing Interactions

MAY 21, 2018

of companies maintain consistent content scores across the various types of content on their websites. Content marketing has many inputs, from writers and editors to graphic designers, social media, SEO, and more. Subtasks may include identifying keywords for SEO, interviewing SMEs, developing graphics, and more. Collaboration.

Cost 69

Cost Content Marketing Automation Services Work Management 69

Marketing Interactions

JUNE 23, 2017

This level of detail highlights long-tail keywords for top of the funnel SEO, provided you’ve chosen phrases your customers also use. For example, just because videos get the most traffic on your website doesn’t mean videos are the persona’s content of choice. Lower total cost of ownership for ERP by moving to a cloud platform.

Buyer Personas 64

Buyer Personas Marketing Strategy Marketing & Strategy B2B Marketing 64