Remove websites

Chris Koch

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2011: The year of personal brands

Chris Koch

Featuring big pictures and bios of your subject matter experts on your website is a good start, but it is the equivalent of paid search. And no doubt since the blogs are all behind Forrester’s firewall now, they can decide what stays and what goes, and can probably create ways through SEO to make the newer stuff more prominent in searches.

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Why the volume and quality of interactions with customers has to pass for social media ROI

Chris Koch

SEO is really a fancy term for constructing your sentences carefully—especially your headlines. If the intention of your blog is to drive traffic to your main website for lead generation, then you should be using the keywords on your blog that matter most on your website. Connect to your most important keywords.