The Effective Marketer

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How to Include Webinars in Your Content Plan

The Effective Marketer

The longer webinars (more than 30 mins) can later be chopped down into easily digestible segments and posted on your Youtube channel. For the product demo webinars, you can also select specific segments of the recording and place them throughout the website to give emphasis to certain features of the product.

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A Primer on Sales Competitive Battle Cards

The Effective Marketer

Youtube can be a good source of information to catch product demos and reviews. Based on the framework you established in step 1 you can group your data into different segments and drill down into the particulars of a certain element. Analysis: With the amount of data you collected, now is time to review and make sense of it all.