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Friday, June 27, 2008
20 Tips for More Efficient Google Searches. For millions of people Google is an indispensable search tool that they use every day, in all facets of their lives. From work or school, research, to looking up movies and celebrities to news and gossip, Google is the go-to search engine. Advanced search. Vertical search.
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Friday, July 20, 2007
Does your website have a home page? Ok, that's a stupid question but because of the preponderance of use of search engines in browsing the web, home pages are just not the same as they once were. site can now have multiple home pages depending on what search query was used to end up on your website. Is your website ready?
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Monday, June 5, 2006
Marketing Interactions Search The Blog About Contact Me Ardath Albee B2B Marketing Strategist Marketing Interactions phone: 612.865.7707 Me - On Twitter Twitter: ardath421 See how were connected Top Blog! In addition to what they say, consider adding some interactive tools to your website. quot; How effective is your website?
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Friday, November 14, 2008
We get asked how much a website should cost at least once a week. When they learn what we do for a living , they invariably ask us "what should my website cost?" We once saw a firm bid $500 to make a complete banking website with the ability to do everything a banking website should be able to do.
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Tuesday, May 30, 2006
Here's a good article on ClickZ that explains that checking out how keywords do in Yahoo and Google can affect how well your website navigation will resonate with users. In this case using pet products was better then pet supplies as more people searched for pet products. Technorati tags: SEO , Navigation , website , pet supplies.
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Tuesday, August 18, 2009
Last week I attended Search Engine Strategies in San Jose and joined in on a session about Duplicate Content. 0160; This happens frequently for B2C companies, as many companies may be selling the same product with similar product descriptions on different websites. Your blog content is posted to multiple websites.
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Thursday, May 13, 2010
In about two out of three cases, in fact, we start by focusing on the client’s website because so many basic issues still need attention. But if the most important source of new business – the website – isn’t doing the job for them, the new tools are a waste of time. Are you optimized for search? How about PDF documents?
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Friday, September 4, 2009
In 2007, the mention of content marketing brought as many blank stares from small business owners as the mention of a website did 10 years before. In fact, in 1997 when we started our small business magazine in Southwest Florida, few owners had websites, let alone an online marketing strategy. Their current tagline, "Save Money.
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Wednesday, June 20, 2007
But sometimes, a catchy headline and eloquent phrasing may fall short of helping your client from a marketing and search engine optimization (SEO) perspective. MarketingSherpa has an excellent article on how to write a press release to enhance organic search. Press releases are an important component of PR.
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Monday, June 30, 2008
Marketing Interactions Search The Blog About Contact Me Ardath Albee B2B Marketing Strategist Marketing Interactions phone: 612.865.7707 Me - On Twitter Twitter: ardath421 See how were connected Top Blog! Your buyers dont have time to do archeological digs for content on your website. Each page of your website should tell a story.
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