Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

AUGUST 19, 2019

With the evolution of the content strategies for omnichannel marketing & with the evolution in the algorithms of the search engines, content marketing became an indispensable tool for the businesses, not only to generate leads but also to nurture them. Tools such as Google Keyword Planner, KeywordTool.io. &

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

OCTOBER 14, 2019

With the popularity of the internet & social media arose the multi-channel & omnichannel marketing tactics which ultimately obliged & gave birth to the strategies for omnichannel reputation management, together with approaches for managing public relations as an essential part.

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Valasys

DECEMBER 23, 2019

They also inspire positive Word of Mouth Marketing (WOMM) by reflecting on the customer-centric approach of the marketers rather than a sales-driven perspective. According to a report by Search Engine Watch, Google prefers ranking video content higher than text-based content.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59

Valasys

MARCH 9, 2020

Employing social listening can help brands track, analyze & respond to conversations about them on diverse social media channels. Social listening is amongst the most crucial components of audience research.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

FEBRUARY 28, 2020

Social Media is an excellent place to interact with the audiences & interrogate them to discover if a particular form of content resolves their challenges. Social Listening : Listen to what your customers are talking about your brand on social media channels. Wrapping Things Up.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

OCTOBER 31, 2019

Furthermore, existing customers also serve as brand advocates & leverage Word-of-Mouth Marketing (WOMM) which brings additional traffic on the website. Learn more on: How to Assimilate Competitive Benchmarking in Social Media. While building B2B marketing campaigns the marketers shouldn’t forget social media channels.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

AUGUST 6, 2019

According to a study by influencermarketinghub.com, Google searches for influencer marketing grew by over 1500% percent over the past three years, starting the year 2019. Nick Hajili wrote in the International Journal of Market Research: “Trust, encouraged by social media, significantly affects intention to buy.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

Several BI tools & tools such as Moz & Google Analytics can help marketers analyze the relevant keywords being searched by their ideal personas. . Influencer marketing can be an impactful way for brands to optimize their Returns on Investment (ROI) through positive Word-of-Mouth Marketing (WOMM). .

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 20, 2019

In a recent B2B Marketing Benchmark report by Marketing Sherpa viral marketing was the top-rated social media marketing tactic by B2B marketers. Furthermore, adding images also helps in increasing the sharing frequency of the pieces of content on other social media websites such as Twitter & Instagram.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 16, 2019

While, the online methodologies of research range from different social media channels such as Facebook, Twitter, Pinterest, Instagram & Reddit to name a few; several search engines primarily Google, Bing & Yahoo, are also used by the prospects to culminate the research phases of their buying cycles. Conclusion.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

JULY 25, 2019

Modern websites of businesses, social media channels, blogs, email marketing & content marketing strategies all of these are intertwined & with & guarded by the Inbound Marketing practices. Product development is also vastly influenced by the growth hacker mindset.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45