Webbiquity

MAY 22, 2018

The more content you generate , the more social sharing you do, which creates a consistent online presence and drives traffic to your search-optimized pages, improving your search engine rankings and traffic. As web development is a visually-charged business, consider using YouTube.

Social Media 216

Social Media Tips Media Ideal Customer Profiles 216

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. YouTube might appear like a social network as you can like/dislike videos, comment on them, and subscribe to channels. But it is actually a cross between a social network and a search engine.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Webbiquity

MAY 12, 2015

YouTube is the second largest search engine in the world, yet the SEO aspect is often overlooked. The simple truth is that a majority of search marketing specialists do not invest the necessary resources into the largest video-sharing website in the world. The script can actually be uploaded to YouTube as a transcript.

Video Marketing 100

Video Marketing SEO Marketing & Strategy Marketing Strategy 100

Webbiquity

MARCH 1, 2016

Search remains the cornerstone of digital and content marketing efforts. The average B2B website gets 40% or more of all visits from organic search, and 81% of B2B purchase cycles start with a web search. Of course, search, like all other digital marketing tactics, continues to evolve. Another 36% use mobile search.

SEM 100

SEM Paid Content Stats SEO 100

Webbiquity

JULY 19, 2016

What is true is that search engines have improved their semantic capabilities, meaning they look for the meaning in each block of text rather than just specific phrases. That is, search engine algorithms understand that words like “car,” “motor vehicle” and “automobile” are synonyms.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Webbiquity

JANUARY 20, 2021

With Facebook, YouTube, WhatsApp, Instagram, and TikTok leading the race, there’s already a wide variety of networks for businesses to cover. Add search engines, email, media, and company websites, and it becomes clear that a stellar marketing strategy needs to ensure a homogenous experience across all these distribution channels.

Privacy 266

Privacy Personalization Planning Marketing Management 266

Webbiquity

JULY 23, 2013

Given that more than 90% of both business-to-business and local consumer purchases now begin with online search, search engine optimization (SEO) has become essential for business success. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com. Four Worthwhile Link Sources. Reciprocal link schemes.

Link Building 100

Link Building Advertising Agencies Ad Building SEO 100

Webbiquity

JUNE 11, 2013

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Provides referral visits to your website.

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Webbiquity

MAY 17, 2016

A specialized search engine which provides a simple way to broadly search for scholarly literature across many disciplines and sources: articles, theses, books, abstracts and court opinions, from academic publishers, professional societies, online repositories, universities and other web sites. 10 Best Content Research Tools.

Planning 145

Planning Research Tools Best Practices 145

Webbiquity

OCTOBER 11, 2011

As indicated in the masthead of my blog, it has both an explanational definition (The fusion of SEO, search marketing, social media, reputation management, content marketing and social PR) and a reasonal one (Being omnipresent on the web for the search phrase that uniquely describes you or your organization.)

Optimization 100

Optimization PR Social Networks Youtube 100

Webbiquity

JANUARY 28, 2013

Search Engine Tools:Some of the Best SEO Tools are Free…Take a Look! 78 Resources For Every Internet Marketer’s Toolkit by Search Engine Watch. * 40+ SEO Tools of the Trade by Search Engine Watch. 14 Search Tools to Bookmark by Search Engine Watch. SEO Tools and Reviews.

Keywords 100

Keywords Research SEO Tools 100

Webbiquity

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? Search for a brand name or keyword across all of the most popular social networks at once? Social and Alternative Search Engines. Searches can also be filtered by platform. A powerful people search tool. Create video emails?

Social Media 100

Social Media Tools Buzz Media 100

Webbiquity

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Interact (e.g., ask and answer questions).

Social Networks 100

Social Networks Network Marketing Social Marketing Ideal Customer Profiles 100

Webbiquity

JUNE 25, 2012

But the larger factor is SEO: the longer a blog is actively contributed to, the more content there will be for search engines to index, the more links it will attract, and hence the more search-driven traffic it will enjoy. The major search engines also seem to give blogs more respect over time.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Webbiquity

FEBRUARY 10, 2013

People need to control their search results because they often contain outdated, inaccurate or misleading information. ORM is all about search engine optimization. ORM companies can decrease visibility by pushing negative results lower on a search-engine results page.

Privacy Policies 100

Privacy Policies Privacy Protection Business Ideal Customer Profiles 100

Webbiquity

MARCH 8, 2010

Search engine optimization (SEO) can sometime seem like the province of quick-buck hucksters, particularly when well-regarded technology writers like John Dvorak refer to SEO proponents as “ snake oil salesmen &# ( wrong as he is ). TopRank BIGLIST of 100+ Search Marketing Resources by TopRank Online Marketing Blog.

SEO 100

SEO Link Building Adwords Best Practices 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?) eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

JULY 25, 2011

As online strategy increasingly is business strategy , web presence optimization (dominating the search results for your name and unique tagline) is now more important than ever. Because more than 80% of consumer purchases and 90% of b2b buying cycles now begin with search. Also, keep in mind that search is no longer just Google.

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

As online strategy increasingly is business strategy , web presence optimization (dominating the search results for your name and unique tagline) is now more important than ever. Because more than 80% of consumer purchases and 90% of b2b buying cycles now begin with search. Also, keep in mind that search is no longer just Google.

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Webbiquity

FEBRUARY 23, 2011

Tools for Search Marketing Intelligence by ClickZ. Julie Batten reviews eight tools to help with search marketing and SEO planning, including both free (i.e., Compete.com Search Analytics ) alternatives. What’s really tight though is the ability to run Google searches and then export the results to Excel.

SEO 100

SEO Tools Lead Scoring Lead Ranking 100

Webbiquity

MAY 20, 2010

There’s no magic to linking to a YouTube video, but want to know how to link to a specific point, by minute and second, in a video? Link to a specific part of a YouTube video by Matt Cutts. A short but helpful post on how to deep link to a specific point in any YouTube video by minute and second.

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Webbiquity

JUNE 16, 2015

Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. There are 100 hours of video uploaded to YouTube every minute. (

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

OCTOBER 4, 2013

You should see something like this: Although the figures will vary from site to site, all sites include at least these three Google traffic categories: direct (none), referral and search (organic) visits. YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it). Search (Organic) Traffic. All of them!

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

OCTOBER 4, 2013

You should see something like this: Although the figures will vary from site to site, all sites include at least these three Google traffic categories: direct (none), referral and search (organic) visits. YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it). Search (Organic) Traffic. All of them!

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

OCTOBER 4, 2022

Organic search: Visitors who find your website through branded or generic, non-brand keyword phrases on search engines. It’s driven by search engine optimization (SEO) efforts. But for B2B companies, organic search tends to be one of the highest volume and best-converting traffic sources.

Paid Content 325

Paid Content Paid Search Agency Advertising Agencies Planning 325

Webbiquity

FEBRUARY 1, 2010

How To Measure The Value Of A Fan Or Follower In Social Media by Search Engine Land. Social Media Has Direct Influence on Brand Search by Marketing Charts. The Seven Deadly Sins of Social Media by Search Engine Journal. by YouTube. 10 SEO tips for YouTube by iMedia Connection. Matt Churchill.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Webbiquity

FEBRUARY 14, 2010

And search engines love social media, which helps expose that rant to anyone searching for the company’s name. Upload the video to YouTube and Vimeo so it’s easy to share on blogs and other sites. As a top executive, you are a public figure, and people will search for your name on the web.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Webbiquity

MARCH 24, 2010

YouTube - What do videos have to do with article marketing? YouTube is the 4th most popular website in the world, and videos consistently rank high in the search engines, so the potential to go viral is huge. Both are content, just in different formats. Turn your articles into videos, using your text as a script.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Webbiquity

JUNE 20, 2011

It’s why a search for “social media sucks&# on Google yields almost 12 million results (so much for my SEO on this post, oh well). Marketers follow other marketers, PR pros hang with other PR pros, engineers interact with other engineers. Image credit: Spin Sucks.

Social Media 100

Social Media Peer-to-peer Media PR 100

Webbiquity

JULY 8, 2013

Google Glass, the search giant’s foray into wearable augmented reality technology, has generated considerable interest within and beyond the tech community, and generally positive press. The reasons aren’t as simple as some have suggested. …or half empty?

Google 100

Google Burn Rate Adwords Display 100

Webbiquity

DECEMBER 11, 2013

The number of Google searches for the phrase have increased 400% since January 2011. How to Build Your First Content Marketing Strategy by Search Engine Watch. Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. This was post #3 of Content Marketing Week on Webbiquity. #1:

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Planning 100

Webbiquity

JULY 10, 2018

Even when you publish content elsewhere—updates on Facebook, videos on YouTube or Vimeo , presentations on SlideShare—the goal is usually to drive visitors back to your website, to consume content and take action. Want to know what keywords your competitors rank for and are bidding on in paid search? why you the best at it.

Paid Content 212

Paid Content CMS Development Design Optimization 212

Webbiquity

JULY 11, 2019

Though it wasn’t the first search engine (actually, not even one of the first 20 ), Google is considered a pioneer and an innovator in the digital marketing industry. They cover search, YouTube, display, and even allow you to advertise on the Google home page on desktop devices. Google Marketing Live.

Paid Search Agency 242

Paid Search Agency Ads Marketing Budget Mobile Advertising 242

Webbiquity

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Webbiquity

FEBRUARY 20, 2018

But it’s not just millennial consumers: 40% of smartphone and tablet owners search for B2B products on those devices. ( Search is as important for mobile as for the desktop—but searcher behavior is different. 87% of smartphone owners use a search engine at least once per day. ( Red Website Design Blog ).

Mobile Marketing 237

Mobile Marketing Mobile Advertising Planning Stats 237

Webbiquity

JANUARY 26, 2021

The idea was to extend search engine optimization (SEO) more broadly. SEO was (and is) about being found at the top of search results. A Google search on “web presence optimization” yields more than 150 million results. This blog introduced the concept of web presence optimization (WPO) back in 2010.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Webbiquity

APRIL 10, 2017

Sample review: “Reputation.com…allows you to view search engine results and select if a result is positive, negative, or not you…you have access to the top 20 links, plus you are given the top 20 links for both Google and Bing. Social Search Tools. Conduct customer surveys, create reports and analyze results.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229