The Lead Agency

APRIL 2, 2024

How to improve SEO for B2B blog writing In the digital marketing landscape, nothing stays the same for too long. Search engine optimisation (SEO) may still be paramount to business-to-business (B2B) blog writing, but my oh my, how the rules are constantly changing.

Lead Scoring 118

Lead Scoring Lead Ranking SEO B2B 118

Marketing Insider Group

JULY 25, 2023

With the rise of ChatGPT, tons of AI content writing tools sprung up overnight. So, which AI content writing tools are worth checking out for your marketing? Image Source Key Takeaways: Search for AI content writing tools that fit your budget and speed up your writing and editing. Ding, ding, ding!

Marketing AI 196

Marketing AI Budget Programs Tools Copywriting 196

Marketing Insider Group

APRIL 17, 2023

Whether your content is poorly aligned with search intent or lacking the right amount of backlinks, you have to optimize your content to rank on SERPs if you want to generate organic search traffic. Ahrefs’ article proves the gravity of Google’s role in organic search traffic, and shares some effective tips on how to rank.

Paid Search Agency 342

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 342

Marketing Insider Group

JANUARY 8, 2024

Let’s face it, relying solely on AI to produce great content for humans is a bit like expecting a robot to write a bestselling novel – it may be possible eventually, but we’re definitely not there yet. Utilizing ChatGPT Plugins for Enhanced Writing ChatGPT plugins can get you better results.

Marketing AI 258

Marketing AI Ethics Content User-Generated Content 258

Contently

FEBRUARY 14, 2023

Every second, more than 40,000 queries hit Google’s search engine. With that kind of search volume, how is a business supposed to get its content to rank high, let alone rank on page one? What is search intent? What is search intent? Or are they searching for a specific individual or business?

Intent 194

Intent Optimization Google SERP 194

Marketing Insider Group

JANUARY 29, 2024

Analyze the relevance, search volume, and competition for these keywords. Creating SEO-Optimized Product Descriptions Writing product descriptions that both captivate readers and satisfy search engines is an art. ChatGPT can assist you in creating a solid outline that serves as a blueprint for your writing.

Copywriting 229

Copywriting Optimization Marketing AI FAQ 229

Webbiquity

APRIL 11, 2023

This means using algorithms to search through a large body of content and identify pieces that are most relevant to your audience. Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts. Or you use some fragments from all the outputs to create your own piece of content.

Marketing AI 313

Marketing AI Curation Content SERP 313

Marketing Insider Group

AUGUST 15, 2023

Google, the world’s leading search engine, currently has over 85% of the search engine market. Quick Takeaways According to Search Engine Journal, 49% of marketing professionals deemed organic search as their most profitable marketing channel.

SEO 239

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 239

Marketing Insider Group

OCTOBER 17, 2023

Securing a top spot on Google’s search results is like striking gold. With a staggering 2/3 of all clicks being awarded to the first 5 organic search results, the competition is fiercer than ever. A whopping 90% of web pages remain ghost towns, receiving zero search traffic from Google. of all website traffic.

Analysis 262

Analysis SEO Lead Scoring Lead Ranking 262

Act-On

SEPTEMBER 24, 2023

Especially when it’s your job to attract more traffic through search engines and you’re working to improve search engine optimization (SEO). We’ve highlighted 10 simple SEO tips to help improve rankings and get on the right side of Google and other search engines. Everybody wants them, right? What is SEO?

Lead Scoring 130

Lead Scoring Lead Ranking SEO Top of Funnel 130

Marketing Insider Group

FEBRUARY 12, 2024

The relationship between UX and SEO is more intertwined than ever, with user experience directly influencing search engine rankings and overall website effectiveness. User Experience Drives SEO Search engines, like Google, are all about user satisfaction. It’s just as crucial for SEO. Is your content easy to read?

Marketing Websites 236

Marketing Websites Mobile Marketing Privacy Policies Customer Satisfaction 236

Marketing Insider Group

JULY 3, 2023

Good search engine optimization isn’t just about ranking high for keywords. However, searching for current content ideas can be time-consuming. Why You Need To Find Current Trending Topics Content quality and quantity are critical for ranking well on search engines. Don’t worry — we’re here to help you out.

Trends 281

Trends Marketing AI Lead Scoring Lead Ranking 281

Marketing Insider Group

OCTOBER 16, 2023

Surfer SEO Image Source: Surfer SEO Surfer SEO is a cloud-based SEO optimization tool designed to help website owners, SEO professionals, and content creators improve their website’s search engine rankings. It gives insights into what’s working and what needs a tweak, ensuring our content is primed for search engines.

Paid Content 266

Paid Content Budget Programs Research Marketing Analytics Tools 266

Marketing Insider Group

AUGUST 28, 2023

In this guide, we’ll break down the basics and help you navigate the ins-and-outs of climbing the search engine ranks. Quick Takeaways Master SEO by understanding search engine algorithms, playing the keyword game right, and creating a user-friendly website experience. of all website traffic. of all website traffic.

SEO 213

SEO Lead Scoring Lead Ranking SERP 213

Marketing Insider Group

MAY 24, 2023

For the last 25 years, Google has ruled the digital space, guiding our searches and shaping our online experiences. So, we can only imagine how shocked Google employees were when they learned that Samsung, a powerhouse of consumer electronics, considered swapping Google as their devices’ default search engine for Microsoft’s Bing.

Google 209

Google User-Generated Content Intent Search Marketing 209

Marketing Insider Group

JANUARY 9, 2023

Domain authority is a numeric score, developed by Moz, that represents how likely a website is to rank on search engine results pages (SERPs) compared to its competitors. It’s calculated using a machine learning algorithm’s assumption of how often search engines are using a specific domain in its SERPs.

Domain 340

Domain Lead Scoring Lead Ranking SERP 340

Trade Press Services Newsletter

AUGUST 3, 2023

With the ease and speed of AI writing tools, content creators everywhere are asking themselves, “Should I or shouldn’t I use AI to write my content?” If you rely on AI to write your content, chances are it will be less relevant for your audience than if you wrote it yourself. ” The answer is…maybe.

Marketing AI 130

Marketing AI Copyright Ethics Content 130

Act-On

SEPTEMBER 26, 2023

Despite constant search engine algorithm updates, the answer is still … yes. And since big search engines – such as Google – frown on “link building” strategies, we like to focus on link earning. These sites have high credibility with search engines. Write your pitch. What’s the difference?

SME 141

SME FAQ Domain Link Building 141

Top Rank Marketing

DECEMBER 27, 2023

When developing content optimized for search, the basic advice to write helpful content is a good place to start. But holistic SEO involves much more than simply writing. Let’s explore each of those steps and how they each contribute to effective search optimization. This will negatively impact how your content ranks.

Process 105

Process SEO B2B Marketing Lead Scoring 105

Animalz blog

MAY 2, 2023

SEO is the growth engine that powers many companies, so it’s worth paying particular attention to any new technology that might change the rules of search. Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day.

SEO 145

SEO Ad Frequency User-Generated Content Custom Publishing 145

Contently

JANUARY 25, 2023

Forty-one percent of US adults use voice search daily. People still do that, even as they increasingly turn to voice search technology for answers to their questions. Voice search enables instant gratification, providing an answer in seconds for about 94 percent of all search queries. Voice search is no exception.

Content 143

Content Mobile Marketing SEO Keywords 143

SmartBug Media

APRIL 15, 2024

An oldie-but-a-goodie, search engine optimization (SEO) is a digital marketing staple. You definitely must stay sharp to hit the top of search engine results pages (SERPs). But it’s not just one tech giant writing the script today—it’s the entire technology landscape. Blog posts. The next frontier?

Marketing AI 59

Marketing AI Optimization Lead Ranking Generation 59

Contently

MARCH 14, 2023

Search engine optimization (SEO) is one of the keys to online success. In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Trade Press Services

FEBRUARY 26, 2024

When creating that content, don’t rely on ChatGPT to write it for you, says Maria Obiedzinski, assistant vice president of content marketing for Stamats. The way they search the internet is changing. Search engine optimization has been a mainstay of marketing on digital channels since the onset of search engines.

Trends 104

Trends B2B Thought Leadership B2B Thought Leadership 104

Search Engine Journal

APRIL 14, 2023

The post 7 Content Writing Trends For 2023 appeared first on Search Engine Journal. New technologies continue to become part of the content marketing landscape. Discover the seven biggest trends you should keep an eye on.

Trends 140

Trends Content Search Marketing Content Marketing 140

Contently

APRIL 13, 2023

For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two. A big one relates to the kind of content I write. (As What Is Prompt Engineering? That hasn’t been my experience.

Generation 150

Generation API Webinar Metrics FAQ 150

Top Rank Marketing

FEBRUARY 5, 2024

Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed. What makes this strategy ineffective is how it overlooks user intent and fails to capture the diversity of search queries. Both technically true! Maybe a robot even wrote it! Not all content is valuable!

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

Convince & Convert

DECEMBER 15, 2023

You rank higher on search engine results, which drives more clicks to your profile and content. The SEO of search engines and social media matter equally in creating a trustworthy brand identity. The SEO of search engines and social media matter equally in creating a trustworthy brand identity.

Social Media 154

Social Media SEO Cost Per Click Media 154

Scoop.it

MARCH 14, 2024

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). The short answer: You improve your search visibility, trust, and ranking. Image Source 3.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Contently

MARCH 30, 2023

This isn’t your typical search engine optimization (SEO) advice column. The problem isn’t (usually) the writing. They want a high rank on high-volume search engine results pages (SERPs), but they’re late to the game and don’t have anything unique to say.

SEO 144

SEO SERP Content Keywords 144

Martech

APRIL 11, 2024

You better believe I’m writing about that. Quickplay’s Curator Assistant search capabilities can create storefront rails that contain titles more likely to engage consumers. Lytics and Pantheon customers now have free access to Lytics’ Personalization Engine. A marketing campaign using AI to help dogs in shelters get adopted?

Classified Ads 94

Classified Ads Advertising Agencies Paid Search Agency Customer Satisfaction 94

Search Engine Journal

JULY 14, 2022

Discover the 10 best tips to write posts that attract and engage your audience on any social media platform. The post Tips For Writing Social Media Interaction Posts That Get Noticed appeared first on Search Engine Journal.

Social Media 144

Social Media Tips Media Best Practices 144

ClearVoice

MAY 22, 2023

With the rise in AI programs, voice search, and an ever-evolving SERP, it’s hard to know what the future of SEO looks like. People claimed AI would kill content writing , AI would make writers obsolete , and even that AI writing isn’t real. That amounts to about 50 billion voice searches every month.

Marketing AI 98

Marketing AI Search Marketing SEO Trends 98

Launch Marketing

OCTOBER 18, 2023

Double-Check Search Engine Optimization Optimizing your website for search engines is a critical step in generating traffic and leads. Here are a few things to check so your website is optimized for search engines. This can be a negative signal to Google or other search engines that you are trying too hard.

Lead Generation 127

Lead Generation Traffic Marketing Websites Lead Scoring 127

The Lead Agency

APRIL 15, 2023

B2B SEO can be a complex process, but it is crucial for businesses to understand how to optimise their website for search engines to increase visibility and attract more qualified leads. One of the most important aspects of B2B SEO is writing effective title tags and meta descriptions. What are Title Tags and Meta Descriptions?

Tagging 71

Tagging SEO Advertising Agencies B2B 71

Search Engine Journal

DECEMBER 23, 2022

Generate images and text to scale your content by writing great prompts. The post Why SEO Pros Need To Master Prompts: The ChatGPT Revolution appeared first on Search Engine Journal. Tackle each issue with text and image using this comprehensive guide.

SEO 142

SEO Generation Content 142

Optinmonster

FEBRUARY 21, 2024

Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. All of these related Google searches are LSI keywords that you can weave into your post. Ready to hear how we did it?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75