Biznology

JULY 16, 2013

The best thing about this is allowing your friends and followers to know you and your business a little better: in context, in texture, in richness, and in detail; the secondary benefit is search: the more content you have about yourself online, the more Google, Bing, and Yahoo! know about you. How long have you been in practice?

Social Media 80

Social Media Media Internet Marketing Google 80

Webbiquity

JANUARY 4, 2010

In another noteworthy post, Ian presciently warns readers about 11 Internet Marketing Trends To Ignore in 2009 , such as “Vertical Search. Top 21 Signs You Need a Break From SEO (2008 version) by Small Business Search Marketing. Search Engine Rap Battle. The Steven Wright Guide to Content Marketing by Copyblogger.

Creativity 100

Creativity Paid Search Agency Web 2.0 Best Practices 100

Buzz Marketing for Technology

JUNE 27, 2008

Fast Forward Summit Notes: Jeff Fried on Business Transformation Powered by Search. New Open FAST-SharePoint Search Bits Post @ MSFT Codeplex. advanced search. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - E-Mail (Required, not published ). Go to gravatar.com.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Convince & Convert

MARCH 4, 2016

If you can’t, check out Google Trends , and learn about what topics are receiving the most search inquiries right now. Go through your old blog posts , presentations, and white papers. Evidence from peer-reviewed journals is always taken more seriously than evidence from a Wikipedia article. Repurpose Old Content.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Ambal's Amusings

MARCH 18, 2010

For a B2B company, if 1,000 people download your eBook, white paper or video, does it matter if you can’t link that activity back to revenues? This is terrific for search engine optimization and pulling traffic by being findable. The best example I’ve seen documented recently is from Junta42.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Webbiquity

FEBRUARY 20, 2018

Though Wikipedia may say home computers “became common” during the 1980s, it took 25 years for the computer industry to ship one billion PCs. But it’s not just millennial consumers: 40% of smartphone and tablet owners search for B2B products on those devices. ( of Google searches result in an organic click, 2.8%

Mobile Marketing 237

Mobile Marketing Mobile Advertising Planning Stats 237

WebMarketCentral

AUGUST 24, 2009

Search engine rap (oxymoronic, but true). The Steven Wright Guide to Content Marketing by Copyblogger Brian Clark uses a series of one-liners from the inimitable comedian Steven Wright to illustrate his thesis that copy matters when writing blog posts, white papers, web copy or anything else you hope will be read and acted upon.

Web 2.0 20

Web 2.0 Creativity Copywriting Best Practices 20

WebMarketCentral

JANUARY 5, 2009

And search engines love social media, which helps expose that rant to anyone searching for the company's name. You can link to other blog posts, published articles, white papers or other informational content your company has produced about the topic. Consider writing a Wikipedia page about yourself.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Webbiquity

NOVEMBER 5, 2012

That’s clearly good for searchers, as search engine results have become more relevant and useful. But it’s also good for marketers, as it forces a focus on understanding buyers and providing them with value rather than manipulative gaming of search algorithms.

Optimization 100

Optimization Curation PR Public Relations 100

Valasys

JULY 15, 2019

As stated by Oli Gardner, Co-founder of Unbounce, in an article: “Your landing pages aren’t Wikipedia. Expertise, Authoritativeness & Trustworthiness so that the content might be discovered by potential clients through search engines such as Google. Stop adding unnecessary links.”. Conclusion.

Landing Pages 56

Landing Pages Optimization Practices Marketing AI 56

SnapApp

MARCH 7, 2016

From online shopping to TV streaming to Spotify to “ getting lost ” in Wikipedia, interest in any subject can become voluntarily intense. YouTube has taken over the second-place spot as the most popular search engine. Some people respond better to video, some to infographics, some to blogs, and some to 30-page white papers.

Top of Funnel 91

Top of Funnel Content Wikipedia Paper 91

Industrial Marketing Today

OCTOBER 10, 2011

Source: Wikipedia ). Right from the get go, the entire focus of the site redesign is on search engine optimization (SEO). Search engines and SEO will drive traffic to your industrial site but it is your site’s content that must convert it into qualified leads. Plenty as it turns out. Her statement is spot on!

Marketing Websites 60

Marketing Websites Sales Qualified Leads Lead Scoring Lead Ranking 60

SnapApp

MARCH 8, 2016

From online shopping to TV streaming to Spotify to “ getting lost ” in Wikipedia, interest in any subject can become voluntarily intense. YouTube has taken over the second-place spot as the most popular search engine. For example, turning a white paper chapter into a “How Much Do You Know?

Top of Funnel 48

Top of Funnel Content Wikipedia Paper 48

Paul Gillin

JUNE 24, 2010

whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” White paper.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Webbiquity

DECEMBER 19, 2017

Image credit: Wikipedia. There’s a growing realization that insightful white papers, pithy blog posts, and slick social media graphics don’t mean much if your product is difficult to purchase, implement, or use. Social Media Marketing Trends. Tactical Marketing Trends.

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

ClearVoice

NOVEMBER 18, 2019

white paper (not whitepaper). However, AP Style doesn’t always fit well with digital experiences, and it does not apply to copy elements used in search engine optimization. The following sites do not count as credibility links: Wikipedia. But ClearVoice blog writers beware: Eyes are watching.). pay-per-click (PPC).

Wiki 45

Wiki Guidelines Work Management Cost Per Click 45

Buzz Marketing for Technology

JULY 24, 2008

Some options were to choose to sample certain subsets of the population, such as all multi-site projects sponsored by NSF, all projects appearing in Google searches of the word "collaboratory," or all projects nominated by members of a certain professional organization. Wikipedia uses community vetting in a different way.

Communities 100

Communities Practices Sample Work Management 100

Biznology

DECEMBER 2, 2014

Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” Content Marketing is the newsroom, Inbound Marketing is the paper; Content Marketing is production, Inbound marketing is distribution. They’re dance partners.

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80

Directive Agency

MAY 9, 2017

Part 5: Search Engine Optimization. Person 4: Paid Search Specialist. While many tactics can take 6+ months to generate revenue, the paid search role can have a fairly immediate impact on your pipeline. Part 1: Building Your Team. Part 2: Understanding Your Audience. Part 3: Focusing Your Brand. Part 4: Content Marketing.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Scoop.it

MAY 24, 2022

Optimize your content for search engines. If Google Analytics shows that your post isn’t drawing in a lot of organic traffic, you can boost its views and help it perform better in search engine rankings using Search Engine Optimization (SEO). Source: Wikipedia.

Top of Funnel 52

Top of Funnel Marketing AI Blogger Content 52

Biznology

DECEMBER 17, 2013

So to, people often reject outdated (or seemingly outdated) websites, and they’ll dismiss you, too, if you’re using Ye Olde Busyness Lingoe instead of the most current language, testimonials, references, case studies, client list, and white papers. A lot changes in 22 months. Your site’s insecure. Your site ignores the visitors.

Marketing Websites 80

Marketing Websites Paid Content CMS Development Industry CMS 80

Convince & Convert

DECEMBER 30, 2015

Search Engine Optimization (SEO). True story: When we started really prioritizing our content to target keywords at CoSchedule, our #1–3 search results increased by 248% with the most basic types of optimization. White Papers. Case Studies. You don’t have to tell your story all by yourself.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Search Engine Optimization (SEO). True story: When we started really prioritizing our content to target keywords at CoSchedule, our #1–3 search results increased by 248% with the most basic types of optimization. White Papers. Case Studies. You don’t have to tell your story all by yourself.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Content Marketing Institute

MAY 15, 2018

In short, fact-checking matters just as much in a 280-character tweet as it does in a 10-page white paper. Fact-checking matters just as much in a 280-character tweet as it does in a 10-page white paper, says @kimota. Always search for the most recent statistics. Wikipedia is NOT a source. Click To Tweet.

Social Media 105

Social Media Media Stats Wikipedia 105