Smashmouth Marketing

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33 Questions to Ask B2B Appointment Setting and Lead Gen Vendors

Smashmouth Marketing

What type of reporting do you do and can we see samples? Can you provide us with a call recording sample? Can you provide us with a sample? Do you specialize in supporting Start-ups (VC backed), Mid-size (growth) or Enterprise (ex: IBM)? What quality controls do you have in place? How many SDRs/BDRs do you have? Autodialers?

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Sales Ready Leads: Quality vs. Quantity

Smashmouth Marketing

This is just a sample but you get where I am going.you have to ask the vendor as many questions about their business as they should ask you about yours.". What is your attrition rate? Who are your 4 largest clients? What is their size? and How many employees do you have dedicated to their project? Do you provide web based reporting?

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Sales Qualified Leads (SQLs): Quality vs. Quantity

Smashmouth Marketing

This is just a sample but you get where I am going.you have to ask the vendor as many questions about their business as they should ask you about yours.". What is your attrition rate? Who are your 4 largest clients? What is their size? and How many employees do you have dedicated to their project? Do you provide web based reporting?

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28 Questions to Ask B2B Appointment Setting and Lead Gen Vendors

Smashmouth Marketing

What type of reporting do you do and can I see samples? Can you provide us a sample? Below are some questions to ask the vendors you are considering -- and don't forget to ask me. What quality controls do you have in place? How many reps do you have? How many managers and non-reps? look for heavy overhead). Do you work from scripts?

Lead Gen 100
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Sales Ready Leads: Quality vs. Quantity

Smashmouth Marketing

This is just a sample but you get where I am going.you have to ask the vendor as many questions about their business as they should ask you about yours." What is your attrition rate? Who are your 4 largest clients? What is their size? and How many employees do you have dedicated to their project? Do you provide web based reporting?

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Sales Ready Leads: Quality vs. Quantity

Smashmouth Marketing

This is just a sample but you get where I am going.you have to ask the vendor as many questions about their business as they should ask you about yours.". What is your attrition rate? Who are your 4 largest clients? What is their size? and How many employees do you have dedicated to their project? Do you provide web based reporting?

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Does Green B2B Marketing React Like Social Media Marketing

Smashmouth Marketing

And talk about a social movement - Obama followers were acting as a social organism, not just a population sampling. Obama and McCain both brought green issues to the forefront of their campaigns, right behind the economy. Beware of Greenwashing. Have a solid plan with proof of your strategies and practices.