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The B2B Marketer’s Quick Start Guide: Sales Intelligence

Heinz Marketing

Features/functionality: ZoomInfo has a portfolio of solutions that combine B2B intelligence and company contact data with engagement software, and dynamic workflows. Engagement: Pump the richest B2B data into your tech stack or take advantage of ZoomInfo’s fully-loaded suite of applications to reach your buyers faster.

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7-Step DIY Data Segmentation For Account-Based Marketing

Zoominfo

Who works there, what do they do, and who do they report to? In a recent joint webinar, Optimizely discussed their efforts to close Salesforce as a new client by creating a landing page specifically for people with Salesforce.com email addresses. For more ways to identify, target, and engage with your buyers, contact ZoomInfo today.

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Three Keys to Success in Sales: A BDR Perspective

InsightSquared

Over the past 16 months, I’ve worked really hard to build a brand for myself amongst my colleagues as a go-getter, team player, and someone who will spend an unlimited amount of time trying to overcome whatever challenges stand in front of me. Without ZoomInfo , I’m not sure where I would get my prospects’ contact info. Remember that.

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SalesPredict Offers Highly Automated, Highly Flexible Predictive Modeling

Customer Experience Matrix

This is possible primarily because the painstaking work of preparing data for analysis – which is where model builders spend most of their time – is avoided by connecting to a few standard sources, currently Salesforce.com and Marketo with HubSpot soon to follow.

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Old School Sales vs New: The Rise of the Modern Sales Model

Zoominfo

One early adopter of inside sales was Marc Benioff, CEO and founder at Salesforce.com. By Benioff ‘s own admission, Salesforce.com “grew their company for the first five or six years with a telesales [or inside sales] model.”

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Why ZoomInfo Acquired EverString

Zoominfo

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. And the data provider that works for their U.S. teams, most often doesn’t work for their international teams so they bring in other sources or resources to fill those holes.

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Openprise Gives Marketers Easy(ish) Tool to Manage Their Data

Customer Experience Matrix

Most are marketing and sales operations staff supporting Salesforce.com and Marketo who use Openprise to supplement the limited data management capabilities native to those systems. Openprise works by connecting data sources, which are typically lists but sometimes API feeds, to “pipelines” that contain a sequence of if/then rules.