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10 New Year’s Resolutions to Improve Customer Experience

Kapost

It doesn’t have to be a long, complex survey—could be as simple as adding polling in your app, as a non-intrusive flyout, such as provided by Satismeter. Or it can be a something more comprehensive such as an email survey (although I find in-app easier to implement and more reliable). Records directly related to each other.

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How to Calculate Social Marketing ROI

Paul Gillin

According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” Many excellent solutions are now available on a software-as-a-service basis today, including Salesforce.com , RightNow Technologies and NetSuite. A good CRM system is essential.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. Examples: Salesforce.com, Google. The NPS is derived from a simple survey designed to help you determine how loyal your customers are to your business. 60 Common Marketing Acronyms. B2B: Business-to-Business.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Wikipedia and a handful of open-source software developers were the pioneers. Top 5 Social Media Challenges in B2B Marketing (Survey) - Everything Technology Marketing , August 1, 2010 We are conducting a survey of B2B marketing professionals. Here is a summary of the top-5 challenges the survey identified so far (n = 253).