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| Page 1 of 1 | Previous | Next | WEBMARKETCENTRAL DECEMBER 8, 2008 Getting More Out of Each Click with "Post-Click Marketing" It's also fully integrated with Salesforce.com. The service is integrated with Salesforce.com and is used by a blue chip customer base including RR Donnelly, Praxair and AMD. With the economy now officially in a recession (as if we didn't know that), marketers are under increasing pressure to do more with less. One answer to this challenge is provided by "post-click marketing," a.k.a. | WEBMARKETCENTRAL NOVEMBER 17, 2009 Marketing Automation Update: Manticore VII Released The company made the announcement at Salesforce.com's Dreamforce conference in San Francisco. Although the improved UI is the big change, the new version also adds integration with SalesForce.com for AdWords campaigns and improved lead generation capabilities. Marketing automation / demand generation software provider Manticore today announced the release of Manticore Technology VII, which includes a fully customizable user interface, email and landing page folders, an email delivery wizard, and drag-and-drop list building functionality. | | | | | | | WEBMARKETCENTRAL SEPTEMBER 21, 2009 Genoo Aims to Shake Up Marketing Automation Space The company's new marketing automation platform enables users to create complete websites as well as microsites and landing pages, automatically send emails triggered by specific actions, configure lead scoring, and integrate with Salesforce.com. Additional marketing users (with full editing privileges) are $49 per month, while sales users (access to leads only, with ability to update information about a lead, synchronize with their Salesforce.com account, view lead interest profile or push leads back to nurturing from within their Salesforce.com account) are $9.95 | WEBMARKETCENTRAL MARCH 3, 2009 Marketo Releases Marketo Lead Management 3.0 additional profile is requested as a prospect moves through an interactive process); Native integration with Salesforce.com ; Web visitor profiling; and Automated duplicate lead removal. Marketing automation software vendor Marketo today announced the launch of its Marketo Lead Management 3.0 software suite. tags: marketing automation software, Marketo Lead Management 3.0, | WEBMARKETCENTRAL JUNE 4, 2006 Salesforce.com's "No Software" Mantra: More Effective Than They Know From its beginnings, Salesforce.com has emphasized its online delivery model with its "No Software" positioning, even snagging 1-800-NO SOFTWARE as its toll-free line. While the application service provider (ASP) or software-as-a-service (SaaS) model in general has never lived up to its initial hype, among consumers or business users, Salesforce.com has enjoyed impressive success with it. Salesforce.com has apparently succeeded at making "software" a nasty word for many of these firms, almost like a racial slur or a misogynistic anachronism not to be uttered in polite company. | WEBMARKETCENTRAL FEBRUARY 5, 2007 Marketing Sherpa Moment of Fame Coordinate follow-up: Deliveries were tracked in Salesforce.com, and marketing worked closely with sales to ensure that all recipients were followed up with by phone within 48 hours of receiving the package. The plan: a direct mail campaign utilizing an interactive CD inside a DVD case with an insert showing a superhero illustration to give the package a video game feel. | | | | | | | | | -
WEBMARKETCENTRAL | TUESDAY, SEPTEMBER 2, 2008 And Now for Something Completely Different - Business Intelligence Widgets According to Bill Kotraba, Director of Sales and Marketing at LogiOnDemand , Widgenie currently works with Excel or.CSV files; support for Google Spreadsheets is next, with future versions compatible with QuickBooks Online , Salesforce.com and other data sources as users dictate. Still not perfect, but much better: ** technorati tags: widgets, business intelligence tools, LogiXML, BI widget, Widgenie, BI tools, QlikTech, Jaspersoft, free widget-building tool, Google Spreadsheets, QuickBooks Online, Salesforce.com del.icio.us Want a cooler, easier way to show them the data? MORE >>
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