Biznology

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Can’t Afford Artificial Intelligence for Your Small Business? Think Again.

Biznology

Salesforce.com the world’s #1 CRM platform has plans starting at just $25 per month. Look at these plug-and-play (aka out-of-the-box) AI solutions created with smaller budgets in mind: Google launched AI Hub, now in Beta testing and they say its ‘customer-friendly’ pricing will make it a perfect fit for small businesses.

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New developments in B2B marketing list acquisition

Biznology

LevelEleven provides a cloud-based platform where sales managers can create fresh and compelling sales contests within Salesforce.com. LevelEleven’s target prospect is a sales manager or sales operations manager in any company that uses Salesforce.com as their CRM system. How LevelEleven took its prospecting to the next level.

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Toyota launches a social network for drivers

Biznology

With Salesforce.com, they've launched a social network for Toyota owners and drivers that keeps them connected to Toyota, to its dealers, and to other drivers. Image by conhunter via Flickr. by Chris Abraham. Is the car the ultimate mobile device? Toyota thinks so.

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B2B prospecting data just keeps getting better

Biznology

Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com). PRISM-like business clusters offered by Salesforce.com (appended from D&B), which provide a simple profile for gaining customer insights and finding look-alikes. Self-identifying keywords used on the company website (ALC).

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The Stratification of Social Media Listening

Biznology

Social Media Marketing Converseon DataSift Gnip Radian6 Salesforce.com social listening social media social media listening Tumblr twitter' Don’t look now, but we are nearing the end of the integrated stack era of most software–but especially social media listening.

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Can you do top-of-funnel marketing automation without CRM?

Biznology

According to Salesforce.com , 92% of customer interactions happen on the phone. There seem to be three different platforms vying for the role of ‘non-CRM marketing hub’ for SMBs. Call tracking hub. Email marketing hub. Let’s review the pros and cons of each: Call Tracking Hub.

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Where is B2B data-driven marketing headed?

Biznology

Jeffrey Rohr, VP of marketing insights at Salesforce.com, puts a slightly different spin on this matter, with his intriguing point that B2Cis increasingly taking a page from the B2B playbook. B2me,” is the appealing term for this direction coined by Joseph Puthussery of Cisco. Look at e-commerce and social media,” he says.