Anything Goes Marketing

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One way to tackle closed loop marketing

Anything Goes Marketing

With the CRM salesforce.com , you can associate Campaigns to a Lead or Contact. In this case, you need to sync up your query strings values to an object in your CRM - typically called a campaign object. Campaigns can represent an online webinar, a trade show, a demo or case study download, a request for contact etc.

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How to Improve Your Email Newsletter

Anything Goes Marketing

These stats could be used as part of an automated lead qualification process and be displayed on the contact record of the CRM ( Customer Relationship Management like Salesforce.com ) that you use. Tags: email newsletters , enewsletter , Cheers , Norm , CRM , Salesforce.com , blogletter , Globe & Mail. Marketing Sherpa.

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Sharing Space: Marketing and Sales

Anything Goes Marketing

Just the other day a marketer showed me a custom link they added to salesforce.com that integrated LinkedIn to the contact and lead records. It literally takes 5 minutes to add this custom code and the rich data that sales now have access to is unbelievable.

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Free Online Marketing Tools for Marketers

Anything Goes Marketing

It's advanced tool also integrates with Salesforce.com SurveyMonkey.com : SurveyMonkey also provides a free basic survey tool which is limited to a total of 10 questions and 100 responses per survey. Question Pro : Allows you to create two free surveys for 100 respondents. This is an ASP model survey tool that has some excellent features.