Remove sales

Paul Gillin

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Tribes Rule the Hyper-Social Organization

Paul Gillin

The popularity of social networks and collaborative projects like Wikipedia attests to these instincts. Most make little margin on new vehicle sales anymore and must take most of their profit from service. Similarly, sales must evolve into more of a consultation and systems integration role.

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How to Calculate Social Marketing ROI

Paul Gillin

In the aggregate, the company may be able to justify its practices in the form of higher customer satisfaction and repeat sales, but we doubt the support manager who charters the midnight express is required to justify the added expense in advance. A simple one is an ROI analysis of the impact of hiring a new sales representative.

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