Lake One

SEPTEMBER 22, 2023

Embracing the power of video is game-changing in amplifying your manufacturing sales and marketing strategy. In the growing digital world, video has become a powerful tool that clicks with customers and allows manufacturers to express their stories in an engaging way. Why Customers Connect With Video It’s engaging!

Webinar Metrics 88

Webinar Metrics Video Marketing Marketing Strategy Marketing & Strategy 88

DiscoverOrg

FEBRUARY 22, 2017

Watch the Video Below: How to Avoid the Problem. We’ve built required fields and automation of data transfer in SFDC (ie surveys that auto populate the key data, call sheets that tie data to opportunity & account, sales handoff that ties data to account for CSM, etc). Want to Build a Sales Engine? Specialization.

Video Marketing 0

Video Marketing SMB Work Management Training 0

Biznology

JUNE 4, 2018

“ Tech Providers Will Pay Far More Attention to Sales Enablement” was one of “ 10 Fearless Predictions for B2B Tech Sales and Marketing in 2017 ” from Gartner technology marketing analyst Todd Berkowitz. The need for mid- and late-funnel video for sales enablement. Source: SAVO Group.

Top of Funnel 173

Top of Funnel Video Marketing Case Studies Gartner 173

Rev

APRIL 19, 2023

You’re wrong if you thought sales prospecting and lead generation were the same things. While they are related, sales prospecting is a more focused and targeted process that involves finding potential customers who may be interested in your offer. For new sales reps, cold calling can feel useless and nerve-wracking.

Ideal Customer Profiles 78

Ideal Customer Profiles Top of Funnel Cold Calling Examples 78

Biznology

JUNE 29, 2018

Many buyers have already identified a solution before engaging with sales. So, what are the implications for sales communication content, and for video content in sales communication particularly? Sales enablement: the case for video in sales communication. The other is case studies. Like this post?

Top of Funnel 184

Top of Funnel Video Marketing Differentiation Case Studies 184

Heinz Marketing

MARCH 29, 2022

Why Incorporate Video? By putting the attention-grabbing word “Video” in the subject line, and then delivering on that promise with a short, punchy, attention-keeping video. Moreover, people retain up to 95% of information shared in video format vs. just 10% of information shared in written format. Video Selling.

Sales Cycle 96

Sales Cycle B2B Sales Video Marketing B2B 96

SmartBug Media

MAY 26, 2022

Incorporating video in your sales cycle can be daunting. And if we had to guess, the first time you turned on your camera during a video call it was unnerving, too. Whatever the reason, it’s time to step out of your comfort zone and press record because video in your sales strategy has many benefits. Build Trust.

Sales Cycle 97

Sales Cycle Top of Funnel Video Marketing Advertising Funnels 97

Biznology

SEPTEMBER 6, 2017

Tech companies don’t need a “video strategy.” They need tactical videos that support their sales and marketing content strategy. Tactical videos have specific objectives: establish a value proposition in the prospect’s mind, put across a memorable product differentiator, describe a new use case.

Tactics 150

Tactics RFP Top of Funnel Video Marketing 150

Vidyard

MARCH 15, 2022

Managing a growing remote sales team is filled with challenges. You can use video for more than just reaching out to prospects. It’s also your #1 tool for supporting and engaging your remote sales team. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a.

Video Marketing 90

Video Marketing Enterprise Management Lead Scoring Lead Ranking 90

DiscoverOrg

AUGUST 1, 2019

We spend an enormous amount of time trying to hire sales professionals that we think are “A” players. . Watch the video: How to avoid an unfocused, inefficient sales team. Specialize sales roles. Specializing roles in the sales department helps build specific skills. Create a sales team mentality.

Video Marketing 136

Video Marketing Ad Building Zoominfo Enterprise Management 136

Contently

SEPTEMBER 12, 2019

” YouTube series, which shows that any brand, no matter how sexy the product, can use video to drive sales. The series, which debuted over a decade ago, was one of the first majorly successful examples of video content marketing. How video content can help drive leads. How does video impact this relationship?

Top of Funnel 149

Top of Funnel Video Marketing Generation Leads 149

Vidyard

JUNE 15, 2020

Some salespeople understand the value of video intuitively. These are the salespeople who need convincing, because sales teams get the best value out of video when they hunt in packs. The Benefits of Video in Sales 4. Video for Sales Testimonials 5. Activate The Virtuous Cycle of Video Sales.

Video Marketing 125

Video Marketing Response Rate Cold Calling Hubspot 125

Vidyard

JANUARY 18, 2021

How has your sales process changed throughout the pandemic? If you’re like the winners of the 2020 Video in Business Awards , you’re using a lot more video throughout your sales process. Since video is the next best thing to being there in person, you should consider it your crowbar for breaking through inboxes.

Video Marketing 129

Video Marketing Burn Rate Advertising Benchmark Outreach 129

Vidyard

APRIL 8, 2021

In 2020 during the COVID-19 pandemic, sales teams across the globe were quickly thrown into an environment that was required to sell digital-first. Reps had to rely heavily on Zoom calls, virtual event experiences , and asynchronous video messaging. The value that video brings to businesses—both B2B and B2C—is only increasing.

Advertising Benchmark 79

Advertising Benchmark Video Marketing Forrester Forecasting 79

Biznology

MAY 31, 2017

Add video to non-video assets. You can skim video too, if it’s interactive or offered in bite-size chunks. (I But most video content for sales engagement (or any other purpose) is not skim-able. But most video content for sales engagement (or any other purpose) is not skim-able.

Paid Search Agency 182

Paid Search Agency Video Marketing Forrester Webinar Metrics 182

Biznology

APRIL 1, 2019

A client of ours recently mentioned that their inside sales team would be thrilled to have a new video to share every week — but of course “We don’t have the budget for that.” Actually, if they — and you — have a video budget at all, you probably do have the budget to produce the right videos for inside sales.

Top of Funnel 112

Top of Funnel Paid Search Agency Video Marketing Open Rate 112

Biznology

OCTOBER 30, 2019

In complex buying situations, “sales reps are valued higher than ever” writes Gartner analyst Hank Barnes in The Rebirth of Enterprise Sales. What prompted this observation was a recent Gartner study of sales that result in “high-quality deals” — deals where customers are succeeding and are likely to become bigger customers.

Video Marketing 99

Video Marketing Ad Building Gartner High Quality Lead 99

DiscoverOrg

SEPTEMBER 5, 2018

I’m David Sill , Head of Sales Enablement at DiscoverOrg. Today we’re going to be discussing emotional intelligence; more specifically, four things that you can try to marshal your emotions towards greater sales success. Check out the video version on YouTube ! So what is “emotional intelligence”? What do I mean?

Top of Funnel 141

Top of Funnel Video Marketing Marketing Qualified Leads Lead Ranking 141

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. Now that we’re living in a virtual selling world and we have video to work with, you can cold “call” a potential customer through a video and show them all those things at first click. Contents 1.

Template 73

Template Video Marketing Top of Funnel Ideal Customer Profiles 73

Vidyard

APRIL 8, 2021

In 2020 during the COVID-19 pandemic, sales teams across the globe were quickly thrown into an environment that was required to sell digital-first. Reps had to rely heavily on Zoom calls, virtual event experiences , and asynchronous video messaging. The value that video brings to businesses—both B2B and B2C—is only increasing.

Advertising Benchmark 65

Advertising Benchmark Video Marketing Forrester Forecasting 65

NuSpark Consulting

AUGUST 12, 2018

You’ll learn about all of the buyer intent, lead, and sale activities that occur on your websites or landing pages, and how to measure them with the new Google Ad Platform. Video marketing is a powerful tactic to promote, brand, and grow your business online. More prospects are interacting with videos today than ever before.

Statistics 113

Statistics Video Marketing Sales Qualified Leads Clickthrough 113

Vidyard

MARCH 15, 2022

Managing a growing remote sales team is filled with challenges. You can use video for more than just reaching out to prospects. It’s also your #1 tool for supporting and engaging your remote sales team. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a.

Video Marketing 65

Video Marketing Lead Scoring Lead Ranking FAQ 65

Vidyard

MARCH 15, 2022

Managing a growing remote sales team is filled with challenges. You can use video for more than just reaching out to prospects. It’s also your #1 tool for supporting and engaging your remote sales team. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a.

Video Marketing 65

Video Marketing Lead Scoring Lead Ranking FAQ 65

DiscoverOrg

SEPTEMBER 5, 2018

I’m David Sill , Head of Sales Enablement at DiscoverOrg. Today we’re going to be discussing emotional intelligence; more specifically, four things that you can try to marshal your emotions towards greater sales success. Thus, we harp on, What if I don’t get this sale? So what is “emotional intelligence”?

Top of Funnel 120

Top of Funnel Video Marketing Marketing Qualified Leads Transparency 120

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. Now that we’re living in a virtual selling world and we have video to work with, you can cold “call” a potential customer through a video and show them all those things at first click. Contents 1.

Template 65

Template Video Marketing Top of Funnel Ideal Customer Profiles 65

DivvyHQ

JUNE 23, 2021

Video content is arguably the most engaging form of content, so you've likely incorporated it into your content mix. But thinking more strategically, which types of videos might be best suited for the different stages of your buyer's journey (and your sales funnel)?

Top of Funnel 81

Top of Funnel Video Marketing Buyer's Journey Content 81

Vidyard

FEBRUARY 2, 2021

Why is using video for sales emails a smarter way to engage prospects and advance deals? Would you rather read a dense, 15-page instruction guide or watch a quick 90-second video that clearly shows each step? Many prefer video as a much easier format to consume information over text. What is Video for Sales?

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

NOVEMBER 8, 2018

Embedding personal videos in emails can be daunting to anyone trying it out for the first time. I remember when I first started at Vidyard, I was so self-conscious about filming my outreach videos when other people were around. I wrote a post with some of my top video selling tips for new sales reps.

Practices 125

Practices Video Marketing Best Practices Ideal Customer Profiles 125

Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Would you rather read a dense, 15-page instruction guide or watch a quick 90-second video that clearly shows each step? Many prefer video as a much easier format to consume information over text. What is Video for Sales?

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

DiscoverOrg

JANUARY 11, 2017

There are a lot of sales and marketing data providers out there. Everyone talks about their solution slightly differently – they offer contact data, verified data, sales intelligence , etc. Watch the Video: Data vs Verified Data vs Intelligence. How We Get Sales Intelligence. It is what it is. It just is.

Video Marketing 120

Video Marketing Sample B2B Sales CMO 120

Vidyard

DECEMBER 29, 2017

There is nothing worse for a sales rep then trying to book a call with a prospect and hearing “Sorry I’m slammed, my calendar is too full, let’s reschedule next week, next month, next quarter, or next YEAR!” There’s no better way to do this than with video. Account-Based Sales Approach.

Response Rate 126

Response Rate Video Marketing Click Rate Sales Cycle 126

Vidyard

JUNE 15, 2020

Once your sales organization is sold on the idea of using video , it’s up to you to get everyone using—and succeeding with—it. Create a detailed sales rollout plan, launch it, measure it, and incorporate feedback. Create Your Sales Rollout Plan for Video 1.1 Identify One or Two Initial Use Cases for Sales Videos 1.3

Planning 91

Planning Video Marketing Effectiveness Case Studies 91

Vidyard

MAY 3, 2022

KITCHENER, Ontario – May 3, 2022 – Vidyard , the leading video platform for businesses, has expanded its video messaging solution for sales teams as video becomes an increasingly vital part of inside sales strategies. Manager, Lenovo Accelerates Sales Rotation and Social Selling Program Manager at Lenovo.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Video Marketing 65

Vidyard

SEPTEMBER 22, 2021

KITCHENER, Ontario – September 22, 2021 – Vidyard , the leading video platform for businesses, today released its State of Virtual Selling Report , revealing how sales professionals are using video throughout the sales process and its impact on sales team productivity and results.

Response Rate 79

Response Rate Video Marketing Click Rate Public Relations 79

SmartBug Media

SEPTEMBER 30, 2019

Like Ariel of Disney’s The Little Mermaid , video wants to be where the people are : websites, social media platforms, mobile apps, email, and so on. The opportunities to provide video content to your audiences are endless. The opportunities to provide video content to your audiences are endless. 3 Ways to Use Sales Videos.

Video Marketing 82

Video Marketing Process Screencast Marketing Proposals 82

Vidyard

FEBRUARY 15, 2022

KITCHENER, Ontario – February 15, 2022 – Vidyard , the video platform for business, today announced the winners of the 2021 Video in Business (VIB) Awards. Most importantly, they demonstrated how to use video in creative new ways to stand out from the noise and generate better business results.”

Enterprise Management 65

Enterprise Management Work Management Marketing Management Top of Funnel 65