Tomorrow People

OCTOBER 3, 2017

Sales presentations, FAQs, customer case studies and past marketing material can all provide inspiration. Social media channels like Twitter led the way in imposing character limits, while Facebook and Google cut off link previews after a few words, forcing content writers to make every word count. Justify every full-time hire.

Advertising Agencies 239

Advertising Agencies Paid Search Agency Ad Agencies Content Marketing 239

Tomorrow People

APRIL 12, 2013

For some time now, B2B marketers have doggedly measured the number of their Twitter followers or Facebook ‘likes’. It’s easy to find out how many Twitter followers or Facebook fans you have – but when you can just buy 1,000 followers for 30 bucks does this really mean anything? Real Analytics. We don’t think so! CRM Integration.

Social Media 120

Social Media Social Marketing B2B Marketing Top of Funnel 120

Tomorrow People

APRIL 12, 2013

For some time now, B2B marketers have doggedly measured the number of their Twitter followers or Facebook ‘likes’. It’s easy to find out how many Twitter followers or Facebook fans you have – but when you can just buy 1,000 followers for 30 bucks does this really mean anything? Real Analytics. We don’t think so! CRM Integration.

Social Media 120

Social Media Social Marketing B2B Marketing Top of Funnel 120

Tomorrow People

AUGUST 21, 2012

Do you want to learn how to use social media and mobile marketing to grow your sales and revenues? Tickets: On sale now at the special Tomorrow People rate of £135. How to reinvigorate your use of LinkedIn, YouTube, Twitter and Facebook. Where: CBI, Centre Point, 103 New Oxford Street, London, WC1A 1DU.

Conference 120

Conference Marketing & Strategy Inbound Marketing Landing Pages 120

Tomorrow People

MARCH 21, 2012

If you link your website up with social media platforms such as Facebook, LinkedIn and Twitter, you can publish the same content to them - increasing your profile and the opportunity to reach even more potential customers. Why have a website when you can have a sales site? This offers your sales team valuable information.

Design 120

Design Marketing Websites Marketing Automation Services Top of Funnel 120

Tomorrow People

OCTOBER 24, 2012

Businesses with 300 to 1,000 followers on Twitter are getting five times more site visits than those with fewer than 25. Learn how you can use social media to increase leads and boost sales – download our eGuide How to Generate Leads from Social Media.' What everybody else refers to as spam.

Social Media 120

Social Media SME Media Marketing Budget 120

Tomorrow People

OCTOBER 24, 2012

Businesses with 300 to 1,000 followers on Twitter are getting five times more site visits than those with fewer than 25. Learn how you can use social media to increase leads and boost sales – download our eGuide How to Generate Leads from Social Media. What everybody else refers to as spam.

Social Media 120

Social Media SME Media Marketing Budget 120

Tomorrow People

MARCH 5, 2012

The goal is to encourage both return visits and eventually, sales. If a lead should mention a competitor in a tweet on Twitter, for example, or use specific keywords, you can automatically send that lead a Direct Tweet. Shorten the Time Between Initial Contact and the Sale. Behavioural Marketing 101.

Lead Nurturing 120

Lead Nurturing Lead Scoring Lead Ranking Work Management 120

Tomorrow People

APRIL 25, 2012

With more and more companies embracing social media , creative content also has a high profile within Twitter , Facebook and blogging. Content is increasingly recognised as a business asset, whether it’s about making a sale - or making a great first impression. Copy - over and out? landing page conversion statistics].

Copywriting 120

Copywriting Buying Cycle Inbound Marketing Ideal Customer Profiles 120

Tomorrow People

OCTOBER 10, 2011

Groups and communities : Industry websites for your target audiences will usually also have a Twitter and LinkedIn profile. Again, by using advanced tracking technology you can view the talk about your brand or business in real time - and respond and react quickly to new sales opportunities. So pay attention to the conversation.

Inbound Marketing 120

Inbound Marketing Ideal Customer Profiles Profiling Keywords 120

Tomorrow People

SEPTEMBER 27, 2022

Develop your sales enablement strategy. Sales enablement is all about building your company’s internal capability, so your salespeople can effectively and efficiently push your product to market. After all, it’s usually best to have a wide variety of sales assets. To do this, you’ll need to empower them with the right content.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

Tomorrow People

SEPTEMBER 27, 2022

Develop your sales enablement strategy Sales enablement is all about building your company’s internal capability, so your salespeople can effectively and efficiently push your product to market. After all, it’s usually best to have a wide variety of sales assets. To do this, you’ll need to empower them with the right content.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

Tomorrow People

SEPTEMBER 6, 2012

While this sticking-plaster approach may result in an extra sale or three, in the long term it is neither sustainable nor good business sense. Statistics show that 66% of customers have said that "consistent and relevant communication" is a key influence when choosing a provider, with nurtured leads having a 23% shorter sales cycle.

Spending 120

Spending Content Marketing Marketing Budget Sales Cycle 120

Tomorrow People

DECEMBER 18, 2012

"The Great Social Customer Service Race" was created to evaluate how efficiently the nation''s top brands provide consumer support on Twitter. To conduct the race, four Software Advice employees used their personal Twitter accounts to send customer service tweets to 14 leading consumer brands in seven industries.

Work Management 120

Work Management Marketing Management Service FAQ 120

Tomorrow People

DECEMBER 18, 2012

"The Great Social Customer Service Race" was created to evaluate how efficiently the nation's top brands provide consumer support on Twitter. To conduct the race, four Software Advice employees used their personal Twitter accounts to send customer service tweets to 14 leading consumer brands in seven industries.

Work Management 120

Work Management Marketing Management Service FAQ 120

Tomorrow People

NOVEMBER 11, 2020

The stadium also becomes a sea of team colours, which enhances the overall experience on the day and in turn leads to more season ticket sales. The Twitter feeds of big clubs is awash with snazzy videos, interviews, and memes to engage with its audience on a regular basis.

Ad Frequency 156

Ad Frequency Paid Search Agency Merchandising Lead Scoring 156