Remove sales

Anything Goes Marketing

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Sharing Space: Marketing and Sales

Anything Goes Marketing

Take 30 seconds and really think about the message this is conveying: Here are some items to consider: The only parking spaces reserved were for outside sales and customers There were enough parking spaces available for everyone (reserved spaces were not essential) What do other employees (including inside sales) think when they see this?

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IBM Allows you to Chat With a Sales Representative

Anything Goes Marketing

Besides having your web visitors initiate the chat session, what if you're sales reps were the ones that started the chatting (hey, it doesn't take much)? Using Chat for Lead Generation When I clicked on IBM's chat button, I was told that no one was online. You see someone looking at your products, why not start a chat with them?

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Why can't I generate sales off my site?

Anything Goes Marketing

I think that losing your hair can be very gracefull but it's doesn't seem to be helping online sales. The picture of person in the top left hand corner who is suppossed to represent someone who is "vibrant" looks old and decrepit. That's my marketing tip for today.

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Top Automated Marketing Personalization Tactics

Anything Goes Marketing

The trick is to create this type of personalized experience that will drive sales but to make it easy for marketing to execute and not break the marketing budget bank. For B2B companies, have communications sent from sales reps or Account Managers if a relationship has been established. Sales tools.

Tactics 100
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Marketing Automation Not Just About Revenue (But it's Damn Important)

Anything Goes Marketing

You need to have the right processes in place including a strong relationship between marketing and sales as well as a focus on revenue. I've had the following conversation a few times with clients who have implemented marketing automation: "so now that we have marketing automation in place we want to do ROI reporting - TODAY".

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Is Your CRM Naked?

Anything Goes Marketing

Are all of your sales reps exceeding their quota for this quarter? Ardath Albee has written a great e-book called Why Naked CRM Doesn't Work on how to "dress up" your CRM by providing better tools for sales and an improved process for sales and marketing. This focuses on the B2B sales process which is much longer then B2C.

CRM 100
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Lead Management and Football

Anything Goes Marketing

If you're in sales you may also disagree as QBs typically get more of the glory but hear me out and you can have your own say if you don't agree. Running back : The players running with the ball on the ground are the inside sales/demand generation team (different companies give this group different names).