Vidyard

APRIL 26, 2022

Unfortunately for creators and marketers, generating views is more challenging than ever due to the ever-increasing competition— around 30,000 hours of content are uploaded on YouTube every hour. In 2022, YouTubers must utilize the latest video tools and learn the platform’s ranking algorithm to stand out against the masses.

Youtube 65

Youtube Top of Funnel Lead Scoring Lead Ranking 65

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? Some video platforms are best to help beauty bloggers monetize and others can help marketers drive leads or entertainment execs build streaming services. We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier.

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Contently

SEPTEMBER 12, 2019

” YouTube series, which shows that any brand, no matter how sexy the product, can use video to drive sales. Clips helped drive sales of the blender up 500 percent in 2008 without any overt calls-to-action. How video content can help drive leads. How video can help drive sales and conversions.

Top of Funnel 149

Top of Funnel Video Marketing Generation Leads 149

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like sales prospect research , sales outreach, and professional development. His focus is to accelerate peak performance fast.

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

NuSpark Consulting

AUGUST 12, 2018

You’ll learn about all of the buyer intent, lead, and sale activities that occur on your websites or landing pages, and how to measure them with the new Google Ad Platform. Videos increase your website or landing page engagement, yielding positive results like click-throughs, lead generation, and sales. TRANSCRIPT.

Statistics 113

Statistics Video Marketing Sales Qualified Leads Clickthrough 113

Brightedge

DECEMBER 21, 2020

Many companies use YouTube marketing as a way to promote their businesses and products for audiences who prefer video as a way to interact with brands. YouTube is the second most visited search engine on the internet second to Google. Why YouTube marketing? YouTube marketing has allowed many businesses to establish their brand.

Youtube 59

Youtube Brand Identity Branding Advertising Agencies 59

Webbiquity

APRIL 4, 2023

Learning : YouTube (used by 66% of adults according to a study we fielded in February 2023), Reddit (used by 11%), and LinkedIn (used by 14%) are primarily associated with finding information. Affiliate sales support independent publishing. Let’s examine the top social platforms users associate with each drive.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Marketing Insider Group

MAY 1, 2023

Videos are twice as likely to be shared than any other type of content Source: Wyzowl Many companies use video marketing to increase sales, enhance brand awareness, and build trust with current customers. YouTube has more than 2.5 Benefits of Video Marketing 6. Video Marketing Stats About Your Audience 10. Video Marketing Channels 15.

Statistics 317

Statistics Video Marketing High Quality Lead Stats 317

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Want to connect with (and earn from) your YouTube following outside the platform? Making money on YouTube doesn’t happen by amassing a large following and relying on YouTube to pay you for views.

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Webbiquity

JUNE 21, 2022

However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Furthermore, more influence equates to more aspirational qualities, which leads to increased brand loyalty and more brand ambassadors. say strengthening their brand is a top business objective.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

AUGUST 4, 2020

With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Several elements determine the success of your webinars.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. 78% say it directly helps increase sales, and 84% say it’s helped generate leads. a link that leads to your website). 93% say it’s an integral part of their strategy.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. Nick Stein, Vision Critical, Youth Meets Experience in Sales Force. Click to start video at this point —The young people entering the sales force are changing the dynamic between managers and their reps. The quality of leads being generated nowadays is abysmal.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Leads 120

Oktopost

SEPTEMBER 22, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. It has been famously said that no lead should ever be left behind. With less than 25% of leads being sales-ready when they first come in, the question remains: how can we, as marketers, actually know when it’s time for a sales executive to contact them?

Eloqua 174

Eloqua Lead Ranking Transparency Marketo 174

Marketing Insider Group

MARCH 6, 2023

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. When It Comes To Creating Video Content, You Have Options If you’ve been in the business for some time, you might think of YouTube as soon as you hear the word “video”.

Video Marketing 296

Video Marketing Content Marketing Content Paid Search Agency 296

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. A mega influencer may have millions of followers, but that doesn’t always translate to record sales or success.

Advertising Agencies 96

Advertising Agencies Lead Ranking Youtube Blogger 96

Marketing Insider Group

APRIL 22, 2021

To build or grow a startup in 2021, you need to invest in tools that can help you optimize, automate, and improve every working part of your business – from sales and marketing to employees and customers. Sumo is a free tool for capturing email addresses and collecting lead information. Startup Tools for Sales. Kissmetrics .

Startups 363

Startups Marketing Budget Budget Programs Tools 363

Oktopost

APRIL 6, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Marketing & Strategy 118

Marketing & Strategy Transparency Budget Programs Paid Search Agency 118

Top Rank Marketing

SEPTEMBER 22, 2023

percent decrease, while the leading content types being promoted were blogs, social media, video, white papers, and case studies — three of numerous findings of interest to B2B marketers contained in newly-published report data. B2B Content Promotion in 2023: Channel and Format Trends [Report] 97.7 percent from 2022, with 67.4

B2B Marketing 121

B2B Marketing B2B Planning Brand Identity 121

PureB2B

JANUARY 19, 2017

When it comes to business, everyone wants to see growth in revenue, sales, customers, etc. This is where marketers and sales professionals, rely on lead generation techniques. Initially, you might just have an inquiry , but this important initial step can easily turn into a lead with the right plan in place.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Sales Qualified Leads 62

Sprout Social

JULY 19, 2023

Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%). Consumers can spot a sales pitch from a mile away.

Conversion Rate 89

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 89

Buffer

JANUARY 23, 2023

How These small businesses are changing up their social media strategy Whether it be posting a new type of content or to a new channel, tweaking and adjusting your social media game plan can lead to positive results for your online brand. “We have noticed a lot more traffic on YouTube because of our YouTube shorts.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

Oktopost

OCTOBER 5, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. At its core, lead nurturing is rooted in data. The more data you have on leads, the better you can craft engaging content and messaging. Resources mentioned: In any B2B sales cycle, knowledge equals power. Catch all episodes here.

Eloqua 118

Eloqua Work Management Transparency Leads 118

Oktopost

FEBRUARY 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She helped the company reach 50 percent growth in year-over-year traffic and a 363 percent increase in sales leads and so much more!! CEO of SmartBug Media®, Jen Spencer, takes on data storytelling in this episode. Catch all episodes here.

Storytelling 150

Storytelling Demand Generation Agencies Advertising Agencies Transparency 150

SocialPilot

JANUARY 15, 2024

Marketers land 66% more qualified leads through video marketing. More than one billion hours of videos are viewed on YouTube daily. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Navigate the Channel

DECEMBER 7, 2023

Users love watching live video, so you could engage them up to three times longer by producing a show on Facebook Live or YouTube. Upwards of 80% of leads come from LinkedIn, meaning that all other social platformed combined provide 20% of leads. LinkedIn is the most effective platform for B2B leads.

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

Oktopost

MAY 22, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary People want to follow people on social media. Her best tip–join sales calls and directly speak to your customers! Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Love going Behind the Post?

Tips 118

Tips Work Management Youtube Social Media 118

Vidyard

JULY 28, 2021

How to Use Video CTAs on YouTube 4. Here’s an example you’ve probably seen (or heard) before on YouTube: “Subscribe and ring that bell!” How to Use Video CTAs on YouTube Video platforms like YouTube are ubiquitous, but when it comes to video calls to action, they’re relatively limited. Email gate: Want to capture leads?

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Oktopost

NOVEMBER 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Pricefx , the leading SaaS-based price management, and price optimization solution, is creating a bridge between sales and marketing. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Meet Kelly.

Tactics 118

Tactics Transparency Work Management Viral Marketing 118

Vidyard

JANUARY 24, 2022

There’s a whole world of great free sales content out there to help you do your job better. So much so that it can be overwhelming, and as a busy sales professional, you probably don’t have a lot of extra time on your hands to keep on top of it all. Maybe you prefer a curated sales newsletter delivered straight to your inbox each day.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Sword and the Script | B2B

MARCH 19, 2024

His comments came in a Big Think interview on YouTube (embedded below) titled, “ Unlearn junk marketing, build a dynasty ”. Instead, everything marketing does starts with the number of leads we need to generate, sales to close, or simply because ‘marketing has always done it that way.’ I think we don’t respect consumers’ time.”

B2B Marketing 90

B2B Marketing B2B PR Paid Search Agency 90

Top Rank Marketing

DECEMBER 1, 2023

MarketingProfs Google November 2023 Core Update Finished Rolling Out Search giant Google’s most recent core search algorithm update launch has concluded its implementation phase, some 25 days after the firm’s November 2023 core update first rolled out, making it one of the lengthiest update releases, Google recently announced.

B2B Marketing 101

B2B Marketing Search Marketing B2B Multi-Channel 101

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Scoop.it

APRIL 11, 2024

According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies. The webinar itself can also work as great content for a YouTube post. Most brands opt for traditional content approaches involving sales funnels for generating and nurturing leads.

Webinar Metrics 85

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

Oktopost

MARCH 4, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary Your employees are your company’s biggest asset, and learning how to utilize them as brand ambassadors can significantly enhance your social strategy and brand awareness.

Ad Building 69

Ad Building Tips Thought Leadership Brand Identity 69

Oktopost

APRIL 28, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Throughout the entire episode, Lee drops his best tips on how B2B organizations can work with influencers, and how to lead a successful influencer marketing campaign. CEO of TopRanks & B2B Marketing Influencer Lee Odden tackles influencer marketing.

B2B Thought Leadership 174

B2B Thought Leadership Transparency Advertising Agencies Paid Search Agency 174