ClearVoice

NOVEMBER 7, 2022

The Middle Market Growth and Strategies Podcast, created by the National Center for The Middle Market, keep businesses up to speed with the latest middle-market trend and opportunities. They tackle topics like evidence-based content marketing, social media marketing, email marketing, and event marketing. Google Podcasts.

Enterprise Management 105

Enterprise Management Planning RSS Work Management 105

Convince & Convert

DECEMBER 20, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. In 2014, “the big bang of social will finally, I think, slow.” Lessons from 2013: The Big Bang of Social. The Social Pros boiled down 2013 in social media into 5 general trends.

Social Media 145

Social Media Skype Media Paid Search Agency 145

seo.co

FEBRUARY 15, 2022

There are also plugins to integrate your social media efforts into your blogging. Preparing your blog for RSS. RSS is one feature that every newbie blogger should take advantage of for better exposure. Enabling RSS aggregator for your blog helps readers follow it conveniently. Post on Social Media.

Paid Content 117

Paid Content Traffic RSS Blogger 117

The Effective Marketer

MAY 7, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Explaining Social Media If you need to explain what social media is and the impact it can have in your company or industry, the slideshow below might help. Like Be the first to like this post.

Social Media 100

Social Media Media Work Management Marketing Automation Services 100

Hubspot

MARCH 31, 2020

Facebook is the most widely used social media platform , so running a contest on Facebook makes sense. Depending on the length of the contest, you should make social promotion a regular part of your social media schedule to encourage participation. Like Pinterest, Instagram is a visual social media platform.

Social Media 100

Social Media Media Rules Guidelines 100

Contently

MARCH 1, 2022

Aggregators arrived on the digital scene in 1999, when Netscape introduced RSS, or Really Simple Syndication, to pull together in one place content from disparate corners of the Web. A few years later, the New York Times’ adoption of RSS was seen as a “tipping point” for the format. RSS feeds are still popular today.

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Biznology

JUNE 25, 2013

I believe that all social media marketing campaigns should probably start with foraging (as I discussed last week) — but as you grow, you need to evolve, especially if you need to bring home more and more food. Even more, the content-creation for content marketing can trend-surf as well.

Social Media 80

Social Media Social Marketing Media Planning 80

Convince & Convert

OCTOBER 7, 2010

consumers engaged in certain social behaviors actually went down, not up. Is this the long-promised social media backlash? Overall, social media usage among U.S. This means that the number of Americans engaged in just about every social media activity was reduced in the past year. How about you?

Social Media 151

Social Media Facebook Forrester Media 151

The Effective Marketer

AUGUST 2, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Fail at Social Media The challenge of keeping up with the competition in the social media space is not new. You can follow any responses to this entry through the RSS 2.0

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The RSS feed is: [link].

Social Media 141

Social Media Activities Media Skype 141

Customer Experience Matrix

DECEMBER 8, 2011

Social media is arguably overhyped as a marketing trend: it gets well under 10% of marketing budgets (different surveys have figures from 3% to 8%) and results are questionable (it was rated the least effective content marketing tactic in a recent MarketingProfs study ).

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Binary Demand

JUNE 27, 2023

It typically involves strategies and techniques, such as targeted marketing campaigns, networking events, trade shows, content marketing, email marketing, and social media outreach to capture qualified accounts’ interest and contact information. With higher conversion opportunities, this ensures optimum lead generation.

Lead Generation 115

Lead Generation Sales Qualified Leads B2B Sales Ideal Customer Profiles 115

Launch Marketing

SEPTEMBER 30, 2020

Feedly – RSS feeds are still one of the best ways to monitor your industry for news and content. Feedly is a news aggregator application that has emerged as one of the best ways to subscribe to RSS feeds. Google Trends – Tracking the popularity of keywords for Google searches is a powerful way to see what people are interested in.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

The Effective Marketer

NOVEMBER 6, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Social Media’s Next Victim? And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

Buzz Marketing for Technology

FEBRUARY 18, 2010

A typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader). Related posts: Social Search could it be a Google Killer? Avaya makes Business Communications more Social It’s a very exciting day for me here at.

Social Media 100

Social Media Digg Media RSS 100

The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

Marketing Insider Group

MAY 18, 2010

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing.

Social Media 100

Social Media Social Marketing B2B Marketing Paid Search Agency 100

Scoop.it

JULY 13, 2023

If you’re producing blogs and posts for social media, then content curation can save you time and capital. The world of social media has completely revolutionized how people consume content. Social media statistics offer valuable insight into your audience and help find what they like and dislike.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Ranking 72

Customer Experience Matrix

DECEMBER 14, 2009

Summary: Social Agency’s Spredfast helps marketers schedule social media campaigns the same way they schedule paid advertising. If social media worked the same way, companies would first buy a monitoring system to track what’s being said, followed by tools to respond to comments made by others.

Social Media 120

Social Media Paid Content Enterprise Management Work Management 120

The Point

FEBRUARY 8, 2011

Tony Karrer and Tom Pick, founders of the popular B2B Marketing site B2B Marketing Zone just released a compelling report on B2B Blogging Trends in 2011. Provide options for RSS, Twitter, and email and place them prominently where the casual visitor can see them. My contribution is reproduced (with permission) below.

Aggregage 100

Aggregage Trends B2B Thought Leadership B2B 100

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Webbiquity

FEBRUARY 20, 2014

While powerful on its own, the 140-character social chatter site is even more useful when extended with tools to accomplish all sorts of tasks, from analyzing current followers and finding new ones to identifying influencers and trends, creating custom Twitter feeds, monitoring brand conversations and more.

Twitter 100

Twitter Tools RSS Social Media 100

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. This is where something like social media sentiment analysis can really save the day. For example, Sprout Social identifies conversations and key terms illustrating how your audience feels about you. or G2), it goes far beyond that.

Marketing AI 96

Marketing AI Work Management Marketing Management Business 96

Chris Koch

JANUARY 22, 2010

I wish I could say that social media leads to sales. So when we think about social media ROI, we need to make a leap of faith. To make ourselves feel a little more comfortable with this idea, we may need to categorize social media with something whose hazy ROI we’re more familiar and comfortable with: PR.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Chris Koch

MARCH 19, 2010

I’d like to create a guide for how to use social media in B2B that does not involve talking about the specific tools—as least not in the top line. I think it’s important to try to do this if we’re going to get social media integrated with the rest of marketing. Trend the conversation. Here they are: Monitor.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Customer Experience Matrix

JULY 16, 2009

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. The most basic report shows daily volumes with trends over time.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Biznology

FEBRUARY 29, 2012

are using social media, says a study conducted by iTracks and the Business Marketing Association (BMA). In fact, B-to-B use of social media may have even eclipsed that of consumer marketers, according to another report from White Horse Productions. This is the no-brainer of B-to-B social media marketing.

B to B 80

B to B Social Media Media Thought Leadership 80

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JUNE 11, 2014

With social media at it’s peak, the hype has gone wild about how social media determines traffic now days. Lose the Images Contrary to social media best practices , Gmail has its own rules. Avoid RSS In my experience, almost every RSS feeds lands in my Promotions tab. The money is in the list.

RSS 167

RSS Blogger Open Rate Promotion 167

Webbiquity

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Social Media 100

Social Media Tools Buzz Media 100

The Effective Marketer

MARCH 7, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.

Conference 100

Conference Social Media Work Management Marketing Budget 100

The Effective Marketer

JULY 21, 2009

Taking the plunge into social media may not be the right thing for you Social media is just another media Experts, personalities and false prophets are all clamoring that social media is king. Maybe not so much. What is it for? Who is our target? What is our goal? What are our objectives?

Social Media 100

Social Media Planning Work Management Social Marketing 100

Chris Koch

DECEMBER 23, 2009

If you read this blog regularly, you know that I think that monitoring social media is one of four key aspects of a social media engagement strategy. Social media monitoring is a way to figure out what’s being said about your brand and reveals opportunities for engaging in conversations with customers and influencers.

Social Media 100

Social Media Tools Media RSS 100

ClickZ

JULY 2, 2020

Social media management is perhaps one of the most useful ways a company can use AI in their marketing strategy. You’re able to then retarget them through banner ads on other websites or social media ads, so you’re constantly top of mind. Send subscribers your latest blog posts and content through an RSS feed.

Marketing AI 142

Marketing AI Digital Asset Management Marketing Management Banner Ads 142

Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). How will brands, social media marketers, and PR professionals find their way back to the fold? Every once in a while magic happens.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Industrial Marketing Today

JUNE 24, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media with Email Marketing – is it the Super Combo? Can we deliver a powerful 1-2 punch by combining social media and email marketing? Including at least three social sharing options boosted the rate to 11.2%

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Binary Demand

JUNE 27, 2023

It typically involves strategies and techniques, such as targeted marketing campaigns, networking events, trade shows, content marketing, email marketing, and social media outreach to capture qualified accounts’ interest and contact information. With higher conversion opportunities, this ensures optimum lead generation.

Lead Generation 52

Lead Generation Sales Qualified Leads B2B Sales Paid Search Agency 52