20% of Marketers Still Only ‘Somewhat Confident’ in Social Media ROI
KoMarketing Associates
DECEMBER 14, 2022
Many marketers have begun using social media as a means to connect to customers and prospects, but new research indicates that not everyone is extremely confident in the return-on-investment (ROI) of this channel. ROI Remains a Top Concern for Executive-Level Marketers. About 4% stated that they are “not at all confident.”. “Our
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