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Buzz Marketing for Technology

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Social Media for the Boardroom

Buzz Marketing for Technology

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Technology.

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How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. On the go, customers search for store locations, compare prices and features, and call family and friends to get opinions. 38% comparison shopped online.

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., Does the home page feel cluttered and make it difficult to find and use the search bar? Is the brand’s Checkout button large and easy to find? Internet users.

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Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration " Technogenii's Blog

Buzz Marketing for Technology

· Filed under General and tagged: design , models , social media , virtual organizations , web 2.0. I love social media and online collaborative tools. Search Blog. social media. Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration. July 2, 2008 at 7:45 pm. ·

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The Bamboo Project Blog: Finding Time Means Finding "Instead of" Rather than "In Addition To"

Buzz Marketing for Technology

And youll find you have people reading your work, helping you with resources and links to do the work youre doing now. If Im planning a workshop, lets say, and do it privately, then I only have my own ideas and resources. What professional activity could you do through social media INSTEAD OF through some other means?

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Human Resources. With no metadata or search, shared drives become un-navigable. Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. Social media. Content Migration. Content Management (CMS). Convergence.

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The Bamboo Project Blog

Buzz Marketing for Technology

Instead of having scribbled thoughts on a scrap of paper Id likely never look at again, the posts I developed became rich with resources and links. If you see social media as primarily a more simple and efficient way for the usual experts to be able to share their opinions and content, then youre missing the point of the revolution.

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