Paul Gillin

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Surveys Show ‘Social Business’ Concept Gaining Traction

Paul Gillin

A quartet of new research reports suggested that small and midsize businesses (SMB) are rapidly waking up to the potential of social media and cloud-based infrastructure to create new operational efficiencies and better engage customers – and that they may also be leading the US out of recession.

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The Power of B2B Communities

Paul Gillin

Its namesake product is a sophisticated systems management suite for small and medium businesses (SMB) that it gives away for free. Spiceworks sells advertising space on the software console its members use to monitor their networks.

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Facebook Tips for Midsize Businesses

Paul Gillin

But many SMB’s don’t take full advantage of the Facebook platform because they’re intimidated by the learning curve and the technical knowledge that Facebook applications demand. I talked to Brody about tips for SMBs that want to optimize their Facebook presence. It’s not about the likes.