| | | PWB Marketing Blog | |  Research | 23 articles |
| Page 1 of 1 | Previous | Next | PWB MARKETING BLOG AUGUST 24, 2011  Five Awesome B2B Social Media Statistics We had some parameters: We wanted to find recent research no older than last year. The social landscape changes so rapidly we wanted the latest research we could get. Do you think social media isn’t for B2B organizations? Think again. It’s true B2B tends to be slower to adopt new trends. We set out to find the top five B2B social media statistics. Top B2B Social Media Statistics. | PWB MARKETING BLOG SEPTEMBER 7, 2011  Three Stats Prove B2B Social Media Set To Explode [Charts] Forrester Research predicts that B2B firms will spend $54 million on social media marketing in 2014, up from just $11 million in 2009. Social media has reached prime time. Did you know more searches are done on YouTube than Yahoo? Or if Facebook were a country, it’d be the 3 rd largest in the world? Consumers are interacting with each other and with companies on social media. | | | | | |
| PWB MARKETING BLOG SEPTEMBER 16, 2011  21 Things to Know When Pricing a B2B Website Is there already market and customer research (to support user and business goals), or will this research have to be done from scratch? Many factors influence the price of a website. At PWB, we like to say the cost of a website is like the cost of a bag of groceries. It depends what you put inside it. Websites can cost anywhere from a few thousand dollars to a few hundred thousand. | | PWB MARKETING BLOG SEPTEMBER 23, 2011  Secret to a Killer B2B Social Media Program Valuable B2B content can include white papers, industry research, etc. Frustrated. That’s how you feel if you’re busy with social media – month after month – but aren’t getting results. The truth is, people don’t care about your company, they care about themselves. If you want results, first stop talking so much about yourself. Second, develop a content marketing strategy. | PWB MARKETING BLOG SEPTEMBER 12, 2011  Three Dangerous B2B Social Media Mistakes ve seen research that says 80% of tweets are links to published content. Social media is more effective when you’re not making mistakes. Mistakes are costly. The best case scenario is you get nervous because management is breathing down your neck for bottom line results. The worst case scenario is you get fired for making a social media mistake. And with that, so does the cost of failure. | | | | | | | |
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PWB MARKETING BLOG | MONDAY, APRIL 18, 2011 Recent Research Reveals Best Time to Post on Twitter and Facebook.
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PWB MARKETING BLOG | TUESDAY, OCTOBER 25, 2011  10+ Ways To Use B2B Social Media In Your Business
Social media should be integrated into every aspect of your business including customer service, product development, market research, and more. Social media should be an integral component of everything your B2B organization does including marketing, customer service, sales, and product development. It’s surprising how many B2B companies still overlook this key task. If your idea of integration is putting a Facebook logo on all your B2B marketing collateral and calling it a day, then read the following eleven suggestions for going beyond the basics. Skin your YouTube page. MORE >> -
PWB MARKETING BLOG | WEDNESDAY, JULY 13, 2011 How Are B2B Companies Using Content To Grow Business?
New research shows more content means more sales leads. Business marketers know that generating sales leads is based on a variety of demand generation and branding factors, such as effective integration of new and traditional media, thought leadership, social media presence, and more. study by HubSpot asked 4,000 B2B and B2C businesses how they are successfully driving traffic and generating leads. The data showed that companies that generated more content generated more sales leads. Businesses with over 400 indexed pages generated the most traffic and leads. MORE >> -
PWB MARKETING BLOG | MONDAY, JULY 25, 2011  New Research: 39% of B2B Marketers Say Blogging Is Their Most Valuable Content Asset
New research reveals these answers. Focus Research released a report in June titled “Marketers’ Benchmarks 2011: A Survey of Marketers’ Priorities & Challenges”. Have you ever wondered what types of content are most popular amongst B2B marketers? Or how many tactics B2B marketers use in their content marketing efforts? The data found that blogging is the most valuable method B2B (and B2C) organizations use to support their marketing objectives. But the study is missing some notable content marketing tactics, such as digital magazines, mobile, eBooks, and eNewsletters. MORE >> -
PWB MARKETING BLOG | MONDAY, JUNE 6, 2011 New Research: 64% of Companies Have A Mobile Website | PWB.
- Sitelinks: Has Google Rewarded Your Site With Sitelinks Yet? PWB MARKETING BLOG | MONDAY, AUGUST 15, 2011
- Study Finds Majority of People Conduct Research Online PWB MARKETING BLOG | FRIDAY, JUNE 24, 2011
- Staggering Statistic: Google Gets 41% Of All Internet Ad Dollars In The U.S. PWB MARKETING BLOG | MONDAY, JULY 11, 2011
- Key to Creating B2B Social Content That Engage Audiences PWB MARKETING BLOG | FRIDAY, AUGUST 26, 2011
- Attention Businesses: Study Finds Majority of People Conduct Research Online PWB MARKETING BLOG | TUESDAY, JULY 5, 2011
- 20 Most Expensive Google AdWords Keywords [Infographic] PWB MARKETING BLOG | FRIDAY, JULY 29, 2011
- Social Media Activity Influences Google Rankings PWB MARKETING BLOG | FRIDAY, JUNE 3, 2011
- Facebook Ads In Your Inbox PWB MARKETING BLOG | FRIDAY, DECEMBER 21, 2012
- What Marketers Can Learn From Charlie Sheen PWB MARKETING BLOG | WEDNESDAY, MARCH 23, 2011
- Report Finds Social Media Engagement Drives Revenue PWB MARKETING BLOG | WEDNESDAY, APRIL 13, 2011
- Did you notice the rules of marketing have changed? PWB MARKETING BLOG | FRIDAY, APRIL 15, 2011
- Recent Research Reveals Best Time to Post on Social Media PWB MARKETING BLOG | MONDAY, APRIL 18, 2011
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