| | | Phoenix Rising | |  Research | 4 articles |
| Page 1 of 1 | Previous | Next | PHOENIX RISING JULY 27, 2009 Stop with the 4 Letter Words! Post them in the research and engineering labs in your company - where your brilliant technologists are slaving away to make them a reality. I brought the soapbox out to talk about both 3 and 4 letter words - those pesky acronyms that seem to permeate technical and complex B2B product marketing. I just spent some time reviewing materials from a potential new client. It was a deep dive into the cloud computing world. Which is fine. But it was ALL deep dive. Not a true customer benefit to be found - and I looked for one, any one. | PHOENIX RISING SEPTEMBER 1, 2009 There's Opportunity in that Crisis Read their stories, research how they found that opportunity. Whether it’s a big economic crash, a flattening top line, a problem product margin, a changing distribution model or the loss of a key employee - we face business change on a regular basis. As we chatted about yesterday, each and every event offers a choice - do we see a crisis, or do we choose to see opportunity? Have you ever 'listened' to your thoughts? Do you know which way you naturally flow when crisis or change happens? Leveling as in devastation. don't see that. Pay attention to that. | | | | | |
| PHOENIX RISING SEPTEMBER 1, 2009 How to Find Opportunity in Crisis Read their stories, research how they found their opportunity to rise. Whether it’s a big economic crash, a flattening top line, a problem product margin, a changing distribution model or the loss of a key employee - we face business change on a regular basis. Each and every event offers a choice - do we see a crisis, or do we choose to see opportunity? Have you ever 'listened' to your thoughts? Do you know which way you tend to lean when crisis or change happens? Do you examine the reality and look for the light on the other side? Try this. | PHOENIX RISING JUNE 15, 2009 Transformation is All Around Us Changing a company is tough: only about 40% of transformation programs succeed, according to McKinsey research. Our research finds that most successful transformations are those that are both offensive and proactive — we call them "progressive" — which have a 47% success rate. Nor does it have to be prone to failure, as the McKinsey research statistics suggest. A business associate sent me an HBP newsletter on business transformation, a subject near and dear to my heart. Boy, was I ever surprised! Here's the gist of the article's message. | |
| | | |
| |
|
| |
