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| Page 1 of 46 | Previous | Next | THE B2B RESEARCH BLOG JULY 1, 2011 B2B SEO Benchmarking Report – highlights We recently partnered with B2B Marketing Magazine to create the first report in their Benchmarking series. Two fifths (41%) of B2B marketers report a better understanding of search and, now they’re suitably equipped, have bigger plans. B2B marcomms Benchmarking report search marketing SEOThe topic was search marketing in B2B. | | | | | | | | | | |
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 New Report: 2011 B2B Content Marketing Trends
SlideShare views for the new report " 2011 B2B Content Marketing Trends " are off the charts - looks like we have a topic that is really resonating with B2B marketers. The most popular content formats: case studies, presentations at live events, white papers, online articles and videos. The biggest challenge: producing truly engaging content. MORE >> -
B2B MEMES | THURSDAY, DECEMBER 15, 2011  Jesse Noyes: Brand Journalist or Brand Reporter?
Typically, when speaking to people in person, I refer to myself as a “brand reporter” rather than a brand journalist. The reason I call myself a reporter is because what I bring to my employer are the skills I picked up from my years working for traditional journalistic enterprises. Jesse Noyes. Say “I” MORE >> -
WHAT WORKS - WHAT DOESN'T | TUESDAY, NOVEMBER 9, 2010  How Much Rope Should You Give a “Corporate Reporter?”
Marketing automation vendor Eloqua has gone a step further and hired Jesse Noyes , formerly a business reporter for the Boston Herald , as a “corporate reporter.” However, as someone who does his own share of “corporate reporting” for IT vendors, here are three tough moments I predict Jesse – or any corporate reporter -- will face. MORE >> -
SAVVY B2B MARKETING | THURSDAY, DECEMBER 8, 2011  How to Launch a Better Research Report in 5 Steps
Research reports are a popular content marketing tactic as readers crave tangible stats. After working on a few research reports, there are a few things I’ve learned that I’m applying to my next project. When producing the final report, add social sharing options to the footer. Start with the end in mind. MORE >> -
WEBMARKETCENTRAL | TUESDAY, MARCH 24, 2009  How to Create a Social Media Marketing Strategy
The report authors conclude that "Like any tactic that is more aligned with PR than direct marketing, results are difficult to measure quantitatively. Social Tagging Research and Reports In It Came from Facebook! Here's some research on how to do that. technologies." As he states it, "The prospect does not want to be 'sold' to. MORE >>
- Report shows too much ad hockery in SEO practices FOLLOW THE LEAD | TUESDAY, JULY 6, 2010
- Looking Beyond Sales and Marketing Alignment DIGITAL B2B MARKETING | WEDNESDAY, APRIL 11, 2012
- Three Resources for Reporters And Key Social Steps for PR Practitioners MARKETING EDGE | WEDNESDAY, DECEMBER 22, 2010
- 4 Insights on B2B Social Media Marketing – Industry Report Review FIFTH GEAR ANALYTICS | MONDAY, MAY 2, 2011
- The NetProspex Social Business Report FEARLESS COMPETITOR | WEDNESDAY, AUGUST 10, 2011
- B2B Content Marketing: Think Like a Reporter DIANNA HUFF - B2B MARCOM | FRIDAY, AUGUST 13, 2010
- Swabbing the Decks of the Titanic: Why You Should Learn Programming B2B MEMES | WEDNESDAY, OCTOBER 19, 2011
- It Came from Facebook! The Social Media Marketing Challenge that Can't be Ignored WEBMARKETCENTRAL | MONDAY, MARCH 16, 2009
- Groundswell Blook Report, Chapter 1: Why The Groundswell and Why Now? MI6 MARKETING AGENCY | FRIDAY, JUNE 25, 2010
- Groundswell Blook Report, Chapter Two: Jujitsu and the Technologies of the Groundswell MI6 MARKETING AGENCY | FRIDAY, JULY 2, 2010
- Four Reasons to Keep Branding During a Recession WEBMARKETCENTRAL | WEDNESDAY, NOVEMBER 19, 2008
- Raab VEST Report: Testing Features, Data Quality and Content Management Still Lag in Marketing Automation Products CUSTOMER EXPERIENCE MATRIX | TUESDAY, FEBRUARY 7, 2012
- Right On Interactive Offers Lifecycle Reporting CUSTOMER EXPERIENCE MATRIX | THURSDAY, NOVEMBER 4, 2010
- Top-of-Funnel Analysis - Net New Names, Inactive Leads, and Reactivated Interest DIGITAL BODY LANGUAGE | THURSDAY, OCTOBER 29, 2009
- Research Firm Updates Business Technology Buyers Report: Social Media On the Rise B2B VOICES | THURSDAY, JUNE 3, 2010
- 1 in every 5 minutes online is being spent on social networks (and more data from ComScore’s 2011 Social Report) AD YOUR COMMENT HERE | MONDAY, JANUARY 16, 2012
- B2B social media: Highlights from new benchmarking research THE B2B RESEARCH BLOG | WEDNESDAY, AUGUST 3, 2011
- Has Social Media in Financial Services Arrived? B2B VOICES | TUESDAY, MAY 10, 2011
- Joe Chernov from Eloqua Dishes on New Facebook for B2B Report DIANNA HUFF - B2B MARCOM | SUNDAY, DECEMBER 18, 2011
- Should Investor Relations Teams Use Twitter? B2B VOICES | WEDNESDAY, SEPTEMBER 1, 2010
- How Marketers are Using Social Media for Business: New Report WEBBIQUITY | TUESDAY, APRIL 27, 2010
- Eloqua10 Offers a Much-Improved Interface and Revenue Reporting CUSTOMER EXPERIENCE MATRIX | TUESDAY, NOVEMBER 16, 2010
- B2B Marketing Metrics [#B2Bchat Recap] DIGITAL B2B MARKETING | TUESDAY, DECEMBER 13, 2011
- Groundswell Blook Report, Chapter Seven: Energizing the Groundswell MI6 MARKETING AGENCY | WEDNESDAY, AUGUST 25, 2010
- New Report: How to Successfully Launch B2B Products and Services WEBMARKETCENTRAL | FRIDAY, NOVEMBER 9, 2007
- B2B Twitter Reseach Report Uncovers “Secret” to Success B2BBLOGGERS | FRIDAY, JULY 2, 2010
- New report suggests corporate blogging may be at saturation point GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, FEBRUARY 28, 2010
- Webinar Replay: 2012 B2B Marketing Benchmark Report Reveals How Marketers Can Transform Mounting Pressure, Challenges into Revenue B2B LEAD GENERATION BLOG | FRIDAY, OCTOBER 21, 2011
- Webinar: 2012 B2B Marketing Benchmark Report Reveals How Marketers Can Transform Mounting Pressure, Challenges into Revenue B2B LEAD GENERATION BLOG | WEDNESDAY, OCTOBER 12, 2011
- Five Social Media Marketing Reports and Guides Worth Checking Out WEBBIQUITY | MONDAY, AUGUST 2, 2010
- LinkedIn Launches More Robust Content Targeting & Reporting Options HUBSPOT | WEDNESDAY, APRIL 11, 2012
- Report: B2B Blogging Trends in 2011 THE POINT | TUESDAY, FEBRUARY 8, 2011
- Analysis and Visualization: “Fifteen Minutes Can Save You …” FIFTH GEAR ANALYTICS | WEDNESDAY, MARCH 28, 2012
- B2B Content Marketing Statistics: 2012 Budgets, Benchmarks and Trends [Research Report] WWW.CONTENTMARKETINGINSTITUTE.COM | TUESDAY, DECEMBER 6, 2011
- B2B Marketing Automation Report Is Now Available Online. Thanks, OfficeAutoPilot CUSTOMER EXPERIENCE MATRIX | SATURDAY, JANUARY 29, 2011
- Tableau Software Adds In-Memory Database Engine CUSTOMER EXPERIENCE MATRIX | TUESDAY, DECEMBER 7, 2010
- The Science of Getting ReTweeted LEAD VIEWS | TUESDAY, SEPTEMBER 21, 2010
- You do know what companies are visiting your web site, don't you? LOOPFUSE | WEDNESDAY, OCTOBER 26, 2011
- B2B Buyers' Use of Social Media - BUYERsphere Report MARKETING INTERACTIONS | FRIDAY, APRIL 9, 2010
- Goldman Sachs reports SaaS first choice for Software TOM PISELLO | THURSDAY, FEBRUARY 18, 2010
- State of Social Media Marketing Report | Socialnomics CONTENT MARKETING TODAY | WEDNESDAY, JANUARY 18, 2012
- Minority Report Style Marketing – Creepy or Cool? SAVVY B2B MARKETING | TUESDAY, OCTOBER 5, 2010
- How Marketers Are Using Social Media to Grow AD YOUR COMMENT HERE | TUESDAY, MAY 3, 2011
- Summary: Social Media Marketing Report 2011 [REPORT] AD YOUR COMMENT HERE | TUESDAY, SEPTEMBER 6, 2011
- 5 Things Your Inside Sales Reports Should Provide SALES PROSPECTING PERSPECTIVES | TUESDAY, DECEMBER 7, 2010
- B2B Marketing Automation Report Is Ready.My Web Site, Not So Much CUSTOMER EXPERIENCE MATRIX | WEDNESDAY, JANUARY 26, 2011
- Who's Outsourcing Content? - A Junta42 Annual Report JUNTA 42 | THURSDAY, OCTOBER 29, 2009
- Does Your Startup Lack Data Science? FIFTH GEAR ANALYTICS | THURSDAY, MAY 3, 2012
- Facebook And Twitter Not For Generating B2B Leads! LEAD VIEWS | FRIDAY, JUNE 25, 2010
- 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report] FEARLESS COMPETITOR | SATURDAY, DECEMBER 10, 2011
- Report: Blogs Are An Important Part Of The Marketing Mix B2B MARKETING INSIDER | TUESDAY, NOVEMBER 9, 2010
- Taking 50 million as seriously as one WSJ reporter BIZNOLOGY | THURSDAY, FEBRUARY 17, 2011
- Drip Email Campaigns 101 MARKETING GENIUS BLOG | TUESDAY, DECEMBER 8, 2009
- Email and Social Media- 7 tips for getting the most out of your campaigns MODERN B2B MARKETING | MONDAY, JUNE 29, 2009
- New CMO Survey Reports Marketing Spending to Rise HUBSPOT | TUESDAY, AUGUST 31, 2010
- 6 Ways to Format B2B Social Media Reports as a Brag Book SOCIAL MEDIA B2B | MONDAY, MARCH 7, 2011
- Know Your Prospect, Better Yet Know Who Your Prospect Reports To! SALES PROSPECTING PERSPECTIVES | MONDAY, DECEMBER 6, 2010
- Shining light on the end of the sales funnel FOLLOW THE LEAD | WEDNESDAY, MARCH 2, 2011
- B2B SEO Benchmarking Report – highlights THE B2B RESEARCH BLOG | FRIDAY, JULY 1, 2011
- B2B Marketing Automation Vendor Comparisons: New Report Next Week and The Coolest Sample Yet CUSTOMER EXPERIENCE MATRIX | THURSDAY, JANUARY 20, 2011
- Social Media Outsourcing Increases 128% in Two Years [New Report] HUBSPOT | WEDNESDAY, APRIL 4, 2012
- MarketingProfs B2B Content Marketing Report suggests increasing use of content to meet 2012 marketing goals AD YOUR COMMENT HERE | TUESDAY, JANUARY 17, 2012
- Google Basic Keyword Research Tools for Your Site SAZBEAN | TUESDAY, JULY 20, 2010
- Understanding the socially savvy b-to-b buyer FOLLOW THE LEAD | THURSDAY, MAY 13, 2010
- Making the Most of Your Webinars THE EFFECTIVE MARKETER | MONDAY, FEBRUARY 7, 2011
- The Inbound Marketing Revolution - Free Report CLIENT BRIDGE | MONDAY, FEBRUARY 7, 2011
- Zales tapped for BtoB’s ‘Who’s Who in B-to-B’ FOLLOW THE LEAD | WEDNESDAY, AUGUST 4, 2010
- Zales tapped for BtoB’s ‘Who’s Who in B-to-B’ FOLLOW THE LEAD | WEDNESDAY, AUGUST 4, 2010
- Whistling past the graveyard | Insights from the 2012 B2B Marketing Benchmark Report FEARLESS COMPETITOR | THURSDAY, OCTOBER 27, 2011
- Buying B2B Email Marketing Lists: Challenges and Recommendations DIGITAL B2B MARKETING | TUESDAY, JANUARY 10, 2012
- Web Analytics 2.0 – It’s Not All About the Web. FIFTH GEAR ANALYTICS | FRIDAY, AUGUST 13, 2010
- 42% of B2B Marketers Report Zero Social Media Leads SOCIAL MEDIA B2B | FRIDAY, NOVEMBER 4, 2011
- 8 Ways To Use LinkedIn Effectively As A B2B Marketing Platform LEAD VIEWS | TUESDAY, MAY 3, 2011
- Kim Kardashian Wedding – Social Intelligence Report BUZZ MARKETING FOR TECHNOLOGY | MONDAY, NOVEMBER 7, 2011
- The 7 Slides You Need for an Epic Monthly Marketing Report HUBSPOT | FRIDAY, JANUARY 27, 2012
- 5 Reports You Should Use To Evaluate Your Inside Sales Team For 2011 SALES PROSPECTING PERSPECTIVES | TUESDAY, JANUARY 4, 2011
- Proof Customer Experience Impacts Your Business - Marketing Interactions MARKETING INTERACTIONS | TUESDAY, OCTOBER 7, 2008
- Deploying online video to reel in lead generation FOLLOW THE LEAD | THURSDAY, OCTOBER 7, 2010
- The Reports of B2B Marketing’s Demise are Greatly Exaggerated DIANNA HUFF - B2B MARCOM | TUESDAY, JANUARY 25, 2011
- 2 Recent Reports Show Mobile Ads And Apps Are Hot! B2B MARKETING INSIDER | TUESDAY, JANUARY 17, 2012
- Social Media Marketing: 2011 Trends Report B2B MARKETING INSIDER | THURSDAY, JANUARY 6, 2011
- Get to Know Your Reporter Better – Three Tips PR MEETS MARKETING | THURSDAY, JULY 14, 2011
- 5 Common Stages of B2B Lead Nurturing IT'S ALL ABOUT REVENUE | TUESDAY, JULY 19, 2011
- Data hygiene doesn’t have to be a mess FOLLOW THE LEAD | THURSDAY, OCTOBER 28, 2010
- Should Brand & e-Commerce Report to the Same Person (CMO)? E-STORM | TUESDAY, NOVEMBER 15, 2011
- Interview with DemandGen Report: How Financial Service Companies can Benefit from Marketing Automation FUNNEL FOCUS | FRIDAY, FEBRUARY 25, 2011
- Wired Campus: Computer Literacy Doesn't Mean Information Literacy, Report Says - Chronicle.com BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- Advertising Age provides weekly Foursquare report WONDERING OUT LOUD | MONDAY, NOVEMBER 29, 2010
- 3 Top Topics from Topliners IT'S ALL ABOUT REVENUE | FRIDAY, APRIL 22, 2011
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