Remove regression
article thumbnail

Tips for B2B customer satisfaction research

Savanta

Using statistical techniques like Regression Analysis reveals what truly drives customer loyalty. Run workshops with all customer-facing staff so that they understand where it is critical to perform. It’s not always what they think. Plan for action. The real work starts after the survey.

article thumbnail

Using Regression Analysis in market research

Savanta

So rather than asking customers directly, an alternative approach is to apply a statistical method called Regression Analysis to deduce what really matters. Regression Analysis explained. Regression Analysis looks for relationships between these variables. Interpreting the Regression Analysis output.

Analysis 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Regression Analysis in market research

Savanta

So rather than asking customers directly, an alternative approach is to apply a statistical method called Regression Analysis to deduce what really matters. Regression Analysis explained. Regression Analysis looks for relationships between these variables. Interpreting the Regression Analysis output.

Analysis 120
article thumbnail

It is good to talk. 5 business tips for handling difficult social conversations via marketing

Data Cleaning/CRM Appending

The volunteers participated in a behaviour-change workshop to “unlearn” the stereotypes or patterns they have learned and made a part of their unintentionally. Also, don’t be regressive and don’t preach or practice concepts that can place you amidst crossfire of netizens. Be fierce but don’t shy away from an apology. So, steer clear.

article thumbnail

Driving action from a customer satisfaction programme

Savanta

Instead, use a statistical technique called Regression Analysis which deduces what matters by observing what happens to your overall satisfaction score when satisfaction scores in one area of the experience move up or down (but scores in other areas remain static). Rule 6: Cascade.

article thumbnail

Driving action from a customer satisfaction programme

Savanta

Instead, use a statistical technique called Regression Analysis which deduces what matters by observing what happens to your overall satisfaction score when satisfaction scores in one area of the experience move up or down (but scores in other areas remain static). Rule 6: Cascade.