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ReachForce Buys SetLogik: One-Stop-Shopping for B2B Marketing Data Plus Database

Customer Experience Matrix

B2B marketing data vendor ReachForce today announced its purchase of SetLogik , which provides technology to build cloud-based marketing databases and do predictive modeling against them. The two products will be combined in what ReachForce calls the “Connected Marketing Data Hub”. Everybody wins!

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A Guide to Marketing Automation

Zoominfo

The main goal of any marketing automation platform is to nurture potential customers with personalized content—ultimately guiding them to make a purchase. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Establish goals and KPIs.

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Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple

Customer Experience Matrix

But it fits perfectly into the “data enhancement” category, joining Infer , Lattice Engines , Mintigo , Growth Intelligence (which I’ve also yet to review) and ReachForce. This model can score new leads and classify existing opportunities in the sales pipeline. So what makes Fliptop different from its competitors?

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A Guide to Marketing Automation

Zoominfo

The main goal of any marketing automation platform is to nurture potential customers with personalized content—ultimately guiding them to make a purchase. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Establish goals and KPIs.

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B2B Email List Guide: Buy, Rent or Build Your List

Digital B2B Marketing

Historically purchased lists have had a bad reputation for quality. Consider purchased lists if these points are true: You have a clear plan to make use of the data throughout the year. per contact for purchased lists, with some specialized (and much higher quality) sources costing as much as $3 per name. Buying a B2B List.

Buy 100
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7 Ways to Find Contacts for Your Target Accounts in ABM

Engagio

Purchased contact data– buying laser-focused lists from reputable data providers such as ZoomInfo, Dun & Bradstreet, LeadGenius, etc. Purchased. ReachForce. List-building partners – an easy way to supplement your data and add it to your contact profiles in your CRM. on is a viable option. D&B NetProspex. InsideView.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Here’s ReachForce. That’s where ReachForce and DemandBase (below) fill in the missing “fields” by matching the company name of the visitor via form field with much more information on that visitor, compiled through numerous online sources and databases. Plus you can research trigger events with Google.