Biznology

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Tips for your professional B2B corporate video production project

Biznology

And Unruly also has something to say about video advertising in that video increases purchase intent by 97%, and brand association by 139%.

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Why Search Results Don’t Always Mean Business Results

Biznology

Getting potential customers to return to your site and to your content again and again often reflects purchase intent. They’re perfectly fine. For instance, “engagement” is a great thing. Sharing is pretty awesome, too.

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Exciting new tools for B2B prospecting

Biznology

6Sense analyzes billions of rows of 3 rd party data, from trade publishers, blogs and forums, looking for indications of purchase intent. Then there’s 6Sense, which identifies prospective accounts that are likely to be in the market for particular products, based on the online behavior of their employees, anonymous or identifiable.

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Are Keywords Market-Shares?

Biznology

Purchasing Intention : The First Sales Criteria Going in the Right Direction. Business people do understand the overall concept behind it -that each keyword may or does possess a certain SALES POTENTIAL, which in SEO work is also looked at when trying to decipher if certain keywords DO or DON’T relate to purchasing intentions.