Marketing Insider Group

DECEMBER 18, 2023

Known for precise targeting and access to premium publishers, Zemanta enhances ad optimization and reach. Its software integrates branded content from marketers like Intel and Pepsi into the feeds of publishers like Forbes and Time Inc. Partnerships with over 1200 media publishers, including People, Forbes, Time Inc. Why Nativo?

Paid Content 232

Paid Content Distribution Cost Per Thousand Budget Programs 232

Marketing Insider Group

JULY 25, 2023

With the rise of ChatGPT, tons of AI content writing tools sprung up overnight. So, which AI content writing tools are worth checking out for your marketing? Image Source Key Takeaways: Search for AI content writing tools that fit your budget and speed up your writing and editing. Ding, ding, ding! Image Source 1.

Marketing AI 190

Marketing AI Budget Programs Tools Copywriting 190

Marketing Insider Group

NOVEMBER 30, 2021

Read on for our ready-to-use guide on how to write a blog article introduction like a pro. 8 proven ways to write a blog introduction like a pro. Maybe it’s completing a challenging project at work, or organizing their homes better, or understanding a complex situation happening in the world. Write the blog introduction last.

Custom Publishing 349

Custom Publishing Tactics Search Marketing Lead Scoring 349

Webbiquity

APRIL 11, 2023

Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts. Affiliate sales support independent publishing. these tools can make sure that any piece of written work meets industry standards and performs well in search engine rankings. There is only one you.

Marketing AI 313

Marketing AI Curation Content SERP 313

Marketing Insider Group

JUNE 16, 2021

Writing optimized social media posts that are highly engaging isn’t as easy as it looks. The way you write and publish your posts can impact your reach, authority, and overall success. The way you write and publish your social media posts can impact your reach, online authority, and overall success. A strategy.

Social Media 262

Social Media Media Content Linkedin 262

Marketing Insider Group

NOVEMBER 14, 2022

The solution is to outsource content creation to a marketing firm experienced in writing compelling, high-powered articles. MIG provided high-quality articles and blog posts that augmented Contract Logix’s internal writing. That’s precisely the situation faced by Contract Logix.

Work Management 143

Work Management Marketing Management Marketing & Strategy Marketing Strategy 143

Marketing Insider Group

OCTOBER 16, 2023

In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. Buffer Image Source: Buffer Buffer is a social media management tool that allows users to schedule, publish, and analyze their posts across multiple social media platforms.

Paid Content 260

Paid Content Budget Programs Research Marketing Analytics Tools 260

Marketing Insider Group

SEPTEMBER 12, 2023

This process creates a seamless loop, where man and machine work together in the creation and distribution phases, maximizing ROI. Read more about our work with Nutanix here. AI, with its predictive capabilities, determines the prime times to publish or promote content, based on when your audience is most active. Perfect Timing.

Marketing AI 276

Marketing AI Distribution Content Marketing Content 276

Content Marketing Institute

MARCH 20, 2024

Or an executive writes a story and expects you to publish their work, but it’s just not good. The draft is in — and the writer didn’t understand the assignment. When a standard edit isn’t enough, try one of these two approaches to save bad content.

Content 92

Content Companies 92

Marketing Insider Group

AUGUST 9, 2021

Anyone can write content, right? B2B copywriters typically work for multiple clients in different industries. They also need to be willing to put in the required work — specifically, taking time to get to know each client well and deliver based on their needs. Not all writing is created equal. Quick Learners.

Copywriting 352

Copywriting Work Management Marketing Management Service 352

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Her legendary Polaroid commercials, featuring a couple of well-known actors, worked the product’s selling points into the actors’ playful banter. Now don’t get me wrong.

Brand Identity 357

Brand Identity Branding Advertising Agencies Content 357

Marketing Insider Group

MARCH 9, 2023

” Maybe you were never burned by using the first number you found, only to discover it’s from a blog post that points to an article published three years ago, which in turn links to a white paper from 2012, which referenced the original statistic in a 1998 university study. You can find a list of academic journals at Jstor.org.

Stats 286

Stats Advertising Agencies Paid Search Agency Work Management 286

Marketing Insider Group

JUNE 12, 2023

For example, a recent study showed that educational content made buyers 131% more likely to purchase from the publisher. Simply put, remarkable work is above average and worth taking note of. Outstanding work stems from consistency, following a proven pattern, and refining that system.

Content 235

Content Act-On Viral Marketing Fulfillment 235

Marketing Insider Group

FEBRUARY 3, 2021

But they often surprisingly not judged on how well the overall content marketing program works. We staff our teams with experts in writing quality copy that builds trust and drives conversions. Writing content that converts into leads and paying customers is a tough skill to master. Content Agencies Bring Quality to the Table.

Marketing Agencies 2 272

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 272

Marketing Insider Group

JUNE 7, 2023

Dig into our list here about what SEO strategies still work and the more recent tactics you should invest in. Image Source: HubSpot Write Content for Humans by Humans We know that talk about artificial intelligence replacing humans is all the rage. We preach that message consistently here at MIG because it simply works.

SEO 269

SEO Marketing & Strategy Long Tail Marketing Best Practices 269

Marketing Insider Group

MARCH 10, 2020

What exactly does a professional blog writing service do for you, and why do you need one? Have you thought about hiring a professional blog writing service for your new business? There’s nothing to stop you from writing your blog yourself, but this can be a full-time job in itself. Key Takeaways. Every business needs a blog.

Startups 281

Startups Work Management Marketing Management Service 281

Webbiquity

AUGUST 30, 2022

Next, work on improving your ranking page content to compete for a page-one position. Affiliate sales support independent publishing. Again, you can use content tools from SEO software suites to help design the content for your new pages before you start writing. Affiliate sales support independent publishing.

Keywords 347

Keywords Tactics SEO Tagging 347

Animalz blog

MAY 2, 2023

Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day. Publishing Frequency and Content Length Trend Upwards Publishing frequency is a powerful growth lever, but for most of SEO’s history, the mechanical process of writing has been the bottleneck.

SEO 145

SEO Ad Frequency User-Generated Content Custom Publishing 145

Trade Press Services

FEBRUARY 19, 2024

Additionally, applicants must convince officials that they will continue to work in their field and that their work will substantially benefit the United States. Marketers understand the benefits of publishing bylined articles and other content in trade publications. Do clearly specify your area of expertise.

Marketing AI 99

Marketing AI Press Peer-to-peer Paid Search Agency 99

B2B Marketing Directions

APRIL 14, 2024

Source: HarperCollins Publishers These are just a few examples of the power of language cited by Jonah Berger in his latest book, Magic Words: What to Say to Get Your Way (HarperCollins Publishers, 2023). What's In the Book Jonah Berger spells out his rationale for writing Magic Words in the Introduction. ".

Paid Search Agency 54

Paid Search Agency Custom Publishing Advertising Agencies Rules 54

Optinmonster

FEBRUARY 15, 2024

Here’s how they work… You create a lead magnet, usually a piece of digital, downloadable content, such as a free PDF checklist, report, eBook, whitepaper, video, etc. It’s a bullet-proof formula that’s proven to work. And before you can even start writing, you have to think of an idea for a lead magnet first!

Small Business Marketing 96

Small Business Marketing Leads Lead Marketing Qualified Leads 96

Convince & Convert

DECEMBER 15, 2023

He’s building an AI tool for writing and collecting his first set of users with a discount. Here are other alternatives and why they work: Alternative 1 : If you are running special offers or deals, add a link to your webpage that displays the offer. Why it works : This establishes authority and generates leads for your business.

Social Media 154

Social Media SEO Cost Per Click Media 154

Anyword

FEBRUARY 1, 2023

As satisfying as it is to get everything right, writing can also be an extremely tricky and difficult process. Outlining Your Content Next, we’ll talk about a step in the writing process that is sometimes easily forgotten — but vital to creating clear, effective content. Outlining your content. this can be a relatively simple process.

Process 98

Process Copywriting Content Blogger 98

Contently

MARCH 22, 2022

Soon enough, after ranking for as many keywords as possible, you publish eBooks to capture some of those juicy lead-nurturing emails. Why this “standard” approach to SEO no longer works. SEO tools are part of the problem because they restrict you to writing only about things people already search for.

Top of Funnel 188

Top of Funnel SEO Brand Identity Branding 188

Buffer

APRIL 7, 2022

You probably check your email every day, whether for work or personal reasons, and so do millions of other people. Revue is an online publishing platform aimed at writers and publishers that Twitter acquired in 2021. What gives Revue an edge over other online publishing platforms like Substack or Medium ? Why use Revue?

Newsletter 116

Newsletter Twitter Domain Advertising Mediums 116

Contently

JANUARY 26, 2023

It should work hand in hand with other content marketing initiatives. FedEx Publishes Articles to Establish Leadership in Supply Chain Trends Whether owned or earned , articles are a powerful way to deliver thought leadership to an intended audience. The brand publishes on different platforms to reach different audiences.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Trade Press Services

MARCH 11, 2024

Industry editors and society directors, they have 37 years of B2B publishing experience between them. Cory Sekine-Pettite Cory Sekine-Pettite is president of ASBPE and an award-winning, Atlanta-based editor with more than 25 years of experience in traditional news reporting and B2B publishing.

B2B Thought Leadership 109

B2B Thought Leadership Conversion B2B Thought Leadership 109

Martech

DECEMBER 8, 2023

At the end of the summer, we published a generative AI use policy for our team and contributors to follow. But since creating the policy, reputable publishers including Gannett ( here and here ) and Sports Illustrated were accused of using generative AI to create articles and publish them under phony bylines.

Marketing AI 83

Marketing AI Generation Privacy Protection Copyright 83

Contently

MAY 7, 2021

When I went to post my LinkedIn newsletter this week, I was treated to a surprise: LinkedIn asked if I wanted to publish the article as myself or as Contently. Immediately, I knew I had to change course and write about this new feature. But until now, you’ve only been able to publish them from your personal account.

Linkedin 140

Linkedin B2B Thought Leadership First-Mover Advantage Paid Search Agency 140

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

Facebook 97

Facebook Digital Asset Management Tools Brand Identity 97

Content Marketing Institute

AUGUST 31, 2023

But you can’t just plug them in and sit back while they do all the work. Here’s what they say you should – and shouldn’t – do: Do: Use AI for writing and editing assistance Generative AI tools can help you overcome lank-page syndrome” by acting as your research and brainstorming buddy.

Marketing AI 121

Marketing AI Content Marketing Planning Ethics 121

ClearVoice

APRIL 27, 2022

Publishing a book of any format is a significant accomplishment. It’s one thing to have the idea or goal to write a book, but to actually execute that concept requires an entirely different level of discipline. Write an ebook, with these 10 steps by @AltimeseNichole. ContentMarketing | #Ebooks | #Writing Click To Tweet.

Copyright 97

Copyright Business Amazon Distribution 97

Martech

SEPTEMBER 28, 2023

Becoming comfortable working directly with LLMs like ChatGPT is a skill that can only serve you well, even when these tools become easier to use and more integrated into our current technology. This is the area where I get the most excited and the type of work that has been keeping me up at night. Don’t believe me?

Marketing AI 125

Marketing AI Work Management Generation Marketing Automation Services 125

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. Jump to Section Scheduling content Know your audience Repurpose content Work from a centralized platform Put those analytics to use 1.

Social Media 84

Social Media Enterprise Management Media Work Management 84

Contently

MARCH 18, 2020

We know firsthand how difficult it can be to write for a living, especially if you have to prove yourself over and over through pitching. Working on your own provides freedom, but it can also lead to a lot of unpredictability. While the coronavirus is affecting the way everyone lives, it’s also changing the way we work.

Storytelling 172

Storytelling Content FAQ Ideal Customer Profiles 172

Optinmonster

FEBRUARY 21, 2024

Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. Here’s how it works: First, track your brand mentions. This 5-step strategy has grown the OptinMonster blog very quickly.

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Martech

APRIL 3, 2024

When email expert Natalie Jackson took the leap from publishing into marketing technology, she took advantage of the professional thought leadership available to her in Kansas City, Missouri. Her story could be taken from the pages of a novel, like the many she reads, and also writes, in her free time.

B2B Thought Leadership 68

B2B Thought Leadership Thought Leadership Press Conference 68