B2B Marketing Traction

MARCH 13, 2015

One that I observed in my early years as a marketing consultant was when a brand new marketing consultant proposed an expensive brochure to a small business. In another situation, website developers proposed a wide range of costs (thousands) for a simple website update for which my client ended up paying much less. (I

Consulting 100

Consulting Planning Marketing Proposals CPA 100

B2B Marketing Traction

AUGUST 16, 2013

Your SEO vendor has nothing in their proposal about content relevant to your customers and prospects. If you’re confused by SEO proposals you’ve received or tactics provided by SEO vendors, contact New Incite today. We can provide a proposal review as a neutral party who knows SEO (we’ve been doing SEO since 1998).

SEO 100

SEO Buy Marketing Proposals Vendors 100

B2B Marketing Traction

FEBRUARY 5, 2016

Once the plan is written and approved, the web development team can use the written plan to develop a comprehensive and detailed proposal and technical specification for the project. Once the web developer’s proposal and specification is accepted, the web plan can be updated with appropriate changes so that everyone is on the same page.

Planning 100

Planning Work Management Budget Programs Marketing Management 100

B2B Marketing Traction

AUGUST 28, 2015

” They even proposed that they create a store in Atlanta to feature the new sandwich. This week Burger King ran ads challenging McDonalds to a McWhopper event on World Peace Day. They suggested that the two brands collaborate and create a McWhoppper sandwich, putting an end to their “war.”

Planning 100

Planning Transparency Paid Search Agency Marketing Proposals 100

B2B Marketing Traction

NOVEMBER 25, 2013

When I got my Inbound Marketing Certified Professional designation from Hubspot’s Inbound Marketing University, I was very taken with an algorithm proposed by Jeanne Hopkins, now the Sr. There is a qualitative approach as well. VP and CMO for Managed Service Provider Continuum.

Conversion 100

Conversion B2B Marketing Marketing Analytics Tools Lead Scoring 100

B2B Marketing Traction

MARCH 8, 2013

After many emails back and forth without a solution, one person threw up their hands and proposed restarting the statistics tracking. In one of my client situations, a marketing department wasn’t sure of the login for their website statistic tracking account.

Online Marketing 100

Online Marketing Ideal Customer Profiles Marketing Proposals Statistics 100

B2B Marketing Traction

AUGUST 24, 2012

My clients come to me asking if they’re getting a fair price on SEO proposals from vendors. ” These SEO newbies grasped onto anything they could find – sometimes the tricks of black hat SEO, like keyword stuffing – and put it out as their SEO gospel and themselves out as SEO experts. I’m sick of it!

SEO 100

SEO Tagging Marketing Websites Marketing Proposals 100