Webbiquity

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How to Make a Splash with a New-to-the-World Website

Webbiquity

Social Media Profiles and Activity Depending on the nature of the site, its target market, and overall strategy, either create new social media profiles linked to the site, or at least announce the site from existing social media accounts.

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What are Trigger Events in B2B Sales — and Why Does Your Team Need a Strategy to Use Them Effectively?

Webbiquity

Sales managers can take advantage of trigger events if they fully understand the characteristics of their ideal client profile (ICP). By uploading a list of your existing clients to a tool like the Triggr platform , you can receive a graphical representation of what your ideal customer profile looks like.

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Seven Ways to Use Your UVP and Brand Messaging

Webbiquity

The basic steps in crafting your UVP are: Define your ideal client profile (ICP) or buyer persona. Social Media Account Profiles (Especially LinkedIn). Here’s how to craft an impactful UVP, and seven places to use it once you’ve honed and sharpened it. How to Write a UVP. Identify your competitive set.

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How to Create Cost-Effective Email Campaigns That Won’t Land In Spam

Webbiquity

Progressive Profiling. Progressive profiling allows you to use data you have from various customer groups to send them emails, deals, and newsletters that speak directly to them, and encourages them to click your links, read your material, and visit your business. You can do this in one of two ways: direct or indirect profiling.

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How to Showcase Your Social Media Skills and Land Your Dream Job

Webbiquity

Your social media profiles are no longer just for amusement and socializing. Taking the cue from the word, “profile,” these are indeed being looked at by employers to build a more in-depth and comprehensive view of their applicants. population uses social media, and nearly all businesses have profiles as well.

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Twitter for Business: Is It Time?

Webbiquity

Business Twitter (or Twitter Professional, Twitter Pro…whatever they choose to call it) would have attributes attractive to professionals, such as: Richer profiles: It’s ludicrous that one can’t easily find, for example, everyone who work in marketing at IBM who is on Twitter. It’s easy to do that on LinkedIn.

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LinkedIn Sales Navigator Isn’t Just For Sales

Webbiquity

With Sales Nav, you can categorize pages and profiles based on the rich user data data LinkedIn offers. This is an organized list where you bookmark profiles and pages and even get notifications when there are changes with them. This keeps certain pages and profiles from appearing, meaning you get the most relevant leads possible.

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