Trade Press Services Newsletter

AUGUST 3, 2023

Individuals and businesses are leveraging artificial intelligence (AI) to improve productivity, streamline operations, and enhance customer service. With the ease and speed of AI writing tools, content creators everywhere are asking themselves, “Should I or shouldn’t I use AI to write my content? ” The answer is…maybe.

Marketing AI 130

Marketing AI Copyright Ethics Content 130

Sana Commerce

DECEMBER 5, 2022

No matter how slick your website or useful your products, you’ll have a hard time converting if you don’t get this one key factor right: writing your product descriptions. Product descriptions? A well-written product description can be the difference between a conversion and a bounce.

Product 52

Product Template Impressions Keywords 52

Ahrefs

JANUARY 8, 2023

A great product description tells a story—the story of who your product is for and how your product can help them get what they want. Because when it comes to sales, it’s not about what your product does. It’s about … Read more ›

Product 96

Product Examples Tips Content Marketing 96

Scoop.it

FEBRUARY 29, 2024

Why it’s Important to Write a Vision Statement Your company’s vision statement is a straightforward, philosophical way to communicate the direction your company is indenting to move. Write first, edit later: it’s impossible to write a well-crafted vision statement immediately.

Examples 78

Examples Privacy Paid Search Agency Planning 78

Zoominfo

JULY 29, 2020

Tips for Writing Cold Calling Scripts. The most important thing to remember when writing and executing a script is that the person you’re calling is a real person with very real frustrations, wants, and needs. Where does your product or service that you’re selling exactly fit into their operation? Who exactly are you calling?

Cold Calling 240

Cold Calling Zoominfo Work Management B2B Sales 240

Optinmonster

APRIL 8, 2024

Are you struggling to get more traffic and conversions on your product pages? Want to learn how to create high-converting product pages to drive more sales? Product pages are one of the most pivotal pages on your e-commerce site. If you want to have high-converting product pages, make sure you have the 17 ingredients in them.

Product 94

Product Lead Ranking Urgency Marketing Cross-Selling 94

Zoominfo

AUGUST 25, 2020

Everyone wants to be efficient and productive. We write it on our resumes. But what does it mean to actually be productive when it comes to marketing? Obstacles to Marketing Productivity. Even the most disciplined employees face productivity roadblocks. So, You Want to Improve Marketing Productivity?

Product 221

Product Work Management Marketing Management Planning 221

Search Engine Journal

MAY 7, 2021

Learn how to write ecommerce product descriptions that convert and sell using these using 13 tips (includes examples and templates). The post 13 Tips for Writing Product Descriptions That Convert appeared first on Search Engine Journal.

Tips 90

Tips Product eCommerce Template 90

Anyword

SEPTEMBER 19, 2023

In this guide, you will get to know the concept of Performance Writing. More than just copywriting, Performance Writing represents a new constellation of skills that will prove to be essential for success in the post-AI marketing reality. What Is Performance Writing? Why Does This Matter Now? Who Is a Performance Writer?

Copywriting 52

Copywriting Video Marketing Work Management Marketing Management 52

B2B Marketing Zone Submitted Articles

OCTOBER 3, 2022

In this blog post, I’ll show you how focusing your product description writing on benefits for the buyer can drive your sales leads.

Product 130

Product Sales Leads Leads Lead 130

Contently

APRIL 13, 2023

As I did, I kept hearing about the amazing productivity gains people have been seeing. For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two. That hasn’t been my experience.

Generation 150

Generation API Webinar Metrics FAQ 150

Contently

MARCH 25, 2021

88 Acres” is the platonic ideal of a product story. A Microsoft employee wrote about other people at Microsoft using the company’s products, and it didn’t come across as self-promotional. When companies write about themselves, we usually wind up with dry, hollow press releases.

Press 188

Press Product Case Study Case Studies 188

Salesforce Marketing Cloud

MAY 24, 2023

Generative artificial intelligence (GAI) tools have made it very easy to write and polish emails or presentations, summarize reports, write code, create social media campaigns, and accelerate customer service interactions. What you need to know Write like you’re having a conversation and use specific language and descriptions.

Generation 98

Generation Work Management Copyright Social Media 98

Animalz blog

JANUARY 23, 2023

Two years of experimenting with a host of generative writing tools — GPT-3, Copy.ai, Writer, Jasper, and ChatGPT. Here’s why and how you should integrate AI writing tools into your content marketing. From our experiments, some types of writing can be vastly aided by generative AI. It took us a long time to say that.

Tools 125

Tools Content Marketing Content Work Management 125

SmartBug Media

JANUARY 25, 2024

HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. This blog post will explore the latest product updates and how they can benefit your business. This isn't just an update; it's a productivity booster. Bringing it back home to us at SmartBug.

Hubspot 59

Hubspot Product Paid Search Agency Ideal Customer Profiles 59

DivvyHQ

JANUARY 6, 2023

As content demand increases, many marketers are turning to AI-powered content writing software to help accelerate the production process. Here's what you need to know about using content writing software to stay ahead of your competitors. But does it actually create quality content?

Software 86

Software Content Demand Process 86

Buffer

MARCH 22, 2023

A slate of writing tools powered by artificial intelligence (AI) have recently made headlines as a new and more effective way to produce content. The hope was that by doing so, I could speed up my writing process. Here’s what two weeks of incorporating AI looked like and how my thoughts on AI writing tools have changed.

Marketing AI 112

Marketing AI Tools Content Opt-out 112

Lenny's Newsletter

SEPTEMBER 12, 2023

Each week I tackle reader questions about building product, driving growth, and accelerating your career. If you’ve come here looking for a step-by-step guide to finding product-market fit, you’re going to be disappointed. From a working product to feeling PMF typically took 9-18 months. Art by Natalie Harney.

CPO 145

CPO Product Work Management Enterprise Management 145

ClearVoice

AUGUST 25, 2023

Technical content marketing can be a highly effective component of a strong product marketing strategy. But what exactly is it, and how can it help with product marketing? Understanding Technical Content Marketing Technical content marketing is a subset of content marketing that has a narrower focus on how your product works.

Marketing & Strategy 96

Marketing & Strategy Marketing Strategy Product Planning 96

Optinmonster

APRIL 3, 2024

Do you want to learn how to write an outreach email? The Anatomy of an Effective Outreach Email Crafting Your Outreach Email Strategy Writing Tips for Outreach Emails What is an Outreach Email? Writing Tips for Outreach Emails 1. Or, are you are struggling to get responses from your outreach emails. You’re not alone.

Outreach 68

Outreach Tips Marketing & Strategy Email Marketing 68

Contently

DECEMBER 21, 2022

This post is an excerpt from her brand-new Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content. Product Storytelling Framework. So why do I say the Rudolph story is a perfect product storytelling framework for all of us today? The “product” here is Rudolph. The problem.

Storytelling 128

Storytelling Product Peer-to-peer Viral Marketing 128

Valasys

JULY 2, 2021

Composing a productive description resembles trouble if you don’t possess the conventional knowledge for drafting it. Merely labeling your products is not adequate. One eCommerce research shows that around 20% of acquisition failures are a consequence of lacking product knowledge. Keep Readers in Mind.

Merchandising 52

Merchandising Lead Ranking Product Lead Scoring 52

B2B Digital Marketer

MARCH 23, 2021

What could be the benefits of writing a book? Suppose you can write a book to addresses the conversations in the customers’ minds while gaining trust for answering those questions? With the right content writing, a book relevant to your company’s target audience can go a long way in fueling your company’s growth. source ). .”

Ideal Customer Profiles 52

Ideal Customer Profiles Service Product Psychographics 52

Sprout Social

FEBRUARY 24, 2021

YouTube SEO is quite similar in concept to how you would write for a blog post or website page: titles are important but so are the details. That being said, writing great YouTube descriptions does not negate poor video content. Here are a few tips on how to write some great YouTube descriptions. Write like a human not a robot.

Youtube 130

Youtube Tips Keywords Copywriting 130

ClearVoice

JUNE 15, 2021

A marketing writer must be flexible in considering the client, the product or service being marketed, and the audience that’s being targeted. What Is Marketing Writing? Marketing writing is more than merely cranking out blog posts and website copy. How Is Marketing Writing Different From Other Types of Writing?

Rules 116

Rules Work Management Content Marketing Marketing Management 116

The Daily Egg

NOVEMBER 6, 2022

No matter how good the products you sell are, you need a return policy. The post 6 Easy Steps to Write an Ecommerce Return Policy appeared first on The Daily Egg. Although having a return policy is not a.

eCommerce 120

eCommerce Product Marketing Websites 120

Martech

APRIL 7, 2023

While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot. Dig deeper: Three essentials for writing a good ChatGPT prompt Here is a roundup of actual AI-powered martech products, platforms and features announced this week. Get MarTech! In your inbox.

Product 101

Product Enterprise Management Copywriting User-Generated Content 101

Sprout Social

OCTOBER 31, 2023

As the popularity of AI marketing gains momentum, there is a rising need among marketers to sharpen their skills in writing prompts to fully leverage their investments in AI tools. We’ll help you navigate this learning curve so you can write effective prompts that align with your different marketing needs. What are AI writing prompts?

Budget Programs 97

Budget Programs Tools Best Practices Enterprise Management 97

Martech

MARCH 17, 2023

WriteSonic WriteSonic is one of the most affordable AI writing tools designed to generate long-form pieces of up to 3,000 words. It cannot combine and write in different styles like Jasper or ChatGPT. It generates full product descriptions, landing pages and emails. The system remembers your writing style and preferences.

Marketing AI 81

Marketing AI Copywriting Landing Pages FAQ 81

ClearVoice

APRIL 27, 2022

It’s one thing to have the idea or goal to write a book, but to actually execute that concept requires an entirely different level of discipline. Write an ebook, with these 10 steps by @AltimeseNichole. Write an ebook, with these 10 steps by @AltimeseNichole. ContentMarketing | #Ebooks | #Writing Click To Tweet.

Copyright 97

Copyright Business Amazon Distribution 97

Buffer

SEPTEMBER 8, 2022

In this article, we’ll dive into some of our (and other creators’) top recommendations for boosting productivity so you can effectively grow your social media accounts. ” Although you can’t force productivity onto creativity, you can improve other parts of the process of publishing your content.

Practices 119

Practices Product Top of Funnel Creativity 119

Martech

FEBRUARY 22, 2024

With this understanding, the key to success as the orchestrator is sustainable productivity and balance. Dig deeper: 20 ways to make your marketing team more productive Decoding the music of the mind: Brainwaves Imagine for a moment, you are on a boat in the middle of the ocean. But how exactly? Click here for survey Get MarTech!

Product 87

Product Intent Creativity Customer Surveys 87

Launch Marketing

FEBRUARY 8, 2023

Every new B2B product needs a sound marketing plan to foster awareness and ultimately revenue growth, but before you can walk, you must learn to crawl. Read on, to learn about the four essential elements of a product launch marketing plan. Download our B2B Product Launch Toolkit! and note the theme of the content.

Planning 118

Planning Marketing Budget Creation Marketing Plans Product 118

Heinz Marketing

NOVEMBER 10, 2020

As of this writing, there are over 211,000 jobs on Indeed in the category of “product marketing.” How can it be that the need for marketing a product can be so much higher than pipeline creation and lead gen? . The Cornerstone of Your Company is Not Building Products, It’s Solving Problems. Launch the product.

Product 134

Product Work Management Marketing Management Cost per Acquisition 134

Optinmonster

FEBRUARY 22, 2023

Do you want to learn how to write a welcome email series for new subscribers? Writing a perfect welcome email series for new subscribers is important for creating a positive first impression and setting the tone for a long-lasting relationship with your audience. Show off your personality and start building a connection.

Examples 117

Examples CAN-SPAM Newsletter Email Marketing 117

Martech

DECEMBER 21, 2023

This article outlines four steps essential to undertake at the start of your go-to-market effort before you even mention your product. Educate This doesn’t mean education about your product. The goal is to engage the audience with new concepts, strategies, and information that add value before they use your product. Get MarTech!

Ideal Customer Profiles 104

Ideal Customer Profiles Marketing Analytics Tools Product Paid Search Agency 104

Launch Marketing

MARCH 22, 2023

B2B case studies are a great way to highlight the value of a product or service and show a specific challenge a business faces, and the solution, which is the implementation of your product or service. Subtitle: Provide detailed information in terms of what the product/service did specifically to solve the problem.

Case Study 107

Case Study Case Studies Studies Work Management 107