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How to Make a Webinar Email Stand Out

The Point

Here a few simple tips for helping your Webinar email stand out in the inbox: 1. Avoid the trap of opening the email with a statement of the problem your Webinar is going to show people how to solve, or the business condition that underlies the topic. Avoid the temptation of telling the reader what the Webinar will “cover.”

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The 10 Best Webinar and Webcasting Tools

Webbiquity

With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. But with seemingly everyone producing webinars now, how can you make yours stand out and attract busy buyers? Several elements determine the success of your webinars. Total reviews: 552.

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4 Secrets of Webinar Marketing that Drive Revenue

Marketing Insider Group

moment and suggests a webinar. Everyone agrees it’s a great idea, and you raise your hand to lead your organization’s first-ever webinar series. Sure, webinar marketing initiatives can lead to high-value impact and brand loyalty for your business. How can you effectively build a webinar strategy that drives ROI?

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5 Reasons Brands Should Adopt a Content Marketing Webinar Strategy

Scoop.it

A webinar is a virtual seminar. Current trends indicate marketers rate webinars as an effective channel for brands to connect with a target audience. According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies.

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Product Managers & UX Research: How Bridging the Experience Gap Can Propel Teams Forward

Speaker: Shakima Jackson-Martinez, Director of Diversity, Equity, and Inclusion, and Kristin Zibell, Director of Research Products and Services

If anyone were to pick up your product and use it, would they feel safe during their experience, or is there a chance they'd be unintentionally harmed by it? If a product is only as good as the team that makes it, then a product will only be as inclusive as the perspectives represented during product development.

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Webinar: AI-forward marketing in 2024

Martech

Join experts for an unmissable webinar designed specifically for digital marketers who drive offline sales and conversions. You’ll learn: AI-forward approach for 2024 : Discover why marketers are enthusiastically adopting AI solutions to boost productivity, unlock new insight, and supercharge campaign performance.

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Product demos, video libraries, and customer experience

Biznology

B2B buyers want sellers to deliver an experience that feels custom-designed — one that compresses the learning curve as they try to understand what your product or service can do for them. Buyers want to experience B2B products and services through web-based demos and videos, just as they do with consumer products.

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Building a Research Flywheel: A Helpful Guide for Product Managers & Their Teams

Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset

Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need. But no one tool or method can create a thriving research practice for product managers. Use Product Management Today’s webinars to earn professional development hours!

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How Product Managers Can Shape Inclusive Futures with UX

Speaker: Bronwen Rees, Author and Lead Product Designer at Xero

Join Bronwen Rees, Author and Lead Product Designer at Xero, for a conversation that digs deeper than the recycled buzzwords. Use Product Management Today’s webinars to earn professional development hours! This session will cover: What inclusive design is, and why it's important. What biases are and how to avoid them.

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Why Marketers Must Shift Conversations from Replacing Customers to Retaining Customers

Speaker: Ardath Albee, B2B Marketing Strategist and CEO, Marketing Interactions

More and more companies are offering a subscription-based model or shortened contracts, which means marketers and product managers need to change how we think about our relationship to the customer. This will be a webinar that B2B marketers and product managers won't want to miss!

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How to Increase Your Research Efficiency and Move You From Insights to Action, Faster

Speaker: Michele Ronsen, UX Expert and Founder of Curiosity Tank

Often, the most useful tool product managers and researchers can employ is a carefully thought-out approach. Use Product Management Today’s webinars to earn professional development hours! Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

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Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service. In this webinar, you will learn: The fundamentals of effective lead generation. One of the biggest responsibilities and challenges for marketers is generating leads.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer relationship. Tune into this webinar to learn: Why is customer feedback more critical now than ever.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. Have you held back on doing webinars because of the level of effort required? Or, do you think the webinars you are presenting could be more effective?

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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Every product team wants to build things users love. It’s why breakthrough products rarely happen by accident. Rather, they start with a strong product vision. Getting that vision right is one of the most important responsibilities of the product team. How to position your vision as an umbrella for the product strategy.