LeadSloth

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Eloqua Experience 2010

LeadSloth

Eloqua recognizes this and has launched their Eloqua University (including Twitter handle @EloquaU ). The new Eloqua Cloud Connector product integrates 3rd party applications like JigSaw and Webex in the Program Builder. Another new product is Eloqua Discover for Salesforce.com. Certification is also part of the University.

Eloqua 100
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5 Ways to Use Social Media in Marketing Automation

LeadSloth

When talking about Social Media, most people immediately think of Twitter or Facebook. It’s not just status information like the employment history from LinkedIn, but also real-time info from sites like Twitter. Social Media. Intra-company Collaboration. Conclusion. Many of today’s customers interact with Social Media.

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Hubspot Review

LeadSloth

Social Media is also covered: you are notified of relevant online discussions on Twitter, LinkedIn and other locations, so you can join the discussion; there are ‘follow-me’ buttons in email and on your website; and you can find prospect’s social media profiles.

Hubspot 100
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SEO Optimization - 3 Steps to Success

LeadSloth

That means: create great content that is educational rather than necessarily promoting your products. Consider creating “link bait&# : popular topic formats are “top 10 rules for…&# or a list of blogs or Twitter accounts that cover your space. So in short: Write appealing content, so other people want to link to it.

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Marketing Automation Trends for 2010

LeadSloth

Scott Mersy , VP Marketing and Products, Genius.com. Erik Bower, Co-founder, Marketbright (No Twitter). Twitter splinter: People who “get” twitter will continue to laugh at those who don’t and those who don’t will continue to not care, and to not twitter. Kristin Hambelton , Sr Director of Marketing, Neolane.