target Product Related Topics 
WriteSpark
JULY 9, 2013
A recent series of TechTarget reports offers many helpful insights for content marketing that targets IT buyers. Although you want to evaluate the expectations of your specific target markets, it may be possible to shift some budget from localization to creating English-language content that appeals to prospects around the world.
WriteSpark
JULY 9, 2013
A recent series of TechTarget reports offers many helpful insights for content marketing that targets IT buyers. Although you want to evaluate the expectations of your specific target markets, it may be possible to shift some budget from localization to creating English-language content that appeals to prospects around the world.
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WriteSpark
MARCH 28, 2018
Or, you're preparing to launch a new product and you know that a strong customer case study would be very helpful for substantiating your marketing messages. So, you ask the product manager whether any of the customers involved in beta testing or early product release would be good candidates.
WriteSpark
MARCH 28, 2018
Or, you're preparing to launch a new product and you know that a strong customer case study would be very helpful for substantiating your marketing messages. So, you ask the product manager whether any of the customers involved in beta testing or early product release would be good candidates.
WriteSpark
DECEMBER 10, 2013
The concept of "content pillars" presented in this book is a particularly useful way to look at content planning and production activity. If your marketing targets technical decision-makers, you'll want to read these insights about how engineers use information sources when looking for new products and vendors. .
WriteSpark
DECEMBER 10, 2013
The concept of "content pillars" presented in this book is a particularly useful way to look at content planning and production activity. If your marketing targets technical decision-makers, you''ll want to read these insights about how engineers use information sources when looking for new products and vendors. .
WriteSpark
MAY 8, 2012
Although a product selection guide was somewhat helpful in narrowing the list of threads that might suit my needs, I put down the catalog feeling more overwhelmed and confused than when I started. Can prospects easily find the technical information they need to even consider your product as a candidate for purchase?
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