article thumbnail

Why this LinkedIn Ad Works: 2 Key Tips for Success

The Point

In addition to the potential for highly competitive metrics (click-through, conversion rates), advertising on LinkedIn offers another key advantage compared to SEM, namely the ability through audience definition to ensure that the only people who see your ad are those who meet a tightly defined target demographic.

article thumbnail

Fast Growth Marketing: From 0 to 500,000 Users

markempa

I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). After you sold Jigsaw to Salesforce.com why didn’t you decide to ride off into the sunset? . And they’re on pace to exceed a million users by the end this year.

Jigsaw 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Marketingcloud – Marketing Cloud – An extension of SalesForce.com, an integrated way of utilizing SalesForce in the Cloud. A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. London, UK – [link]. New York, NY. San Francisco, CA · [link].

Twitter 100
article thumbnail

11 Ways the iPad can be used for B2B Marketing (aka a list of App Store apps all B2B Marketers should be using)

Adobe Experience Cloud Blog

Enterprise solutions like Radian 6 could create an app that would make their social media monitoring tool very useful on the go- via an iPad- allowing companies to know what is being said about their product or service at all times. . CRM tools: An example of these are Oracle ‘ s and Salesforce.com’s mobile apps.

article thumbnail

Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Once that’s accomplished, the page should include some additional helpful information about your business, products or services, and customers, and help visitors determine where to go next. But for mature product categories, like email service providers, the emphasis is more on competitive differentiation.

article thumbnail

The 10 Best Customer Service and Customer Engagement Platforms

Webbiquity

Producers of a wide array of products—from vehicles to machine tools to jet engines to officer copiers—now have access to the kind of user and usage data that, not long ago, only SaaS software developers could capture. They don’t mind giving up their data—as long as that leads to better support and product development.

article thumbnail

The 12 Best Landing Page and Form Builders for Conversion Rate Optimization

Webbiquity

Integrates with popular services like PayPal and Salesforce.com. 10: The 17 Best Keyword Research Tools for SEO and SEM. #11: 30: The 14 Best Personal Productivity Tools. #31: 30: The 14 Best Personal Productivity Tools. #31: An easy-to-use WYSIWYG form builder. Pricing: free or $19/$39/$99 per month.