Writing on the Web

OCTOBER 21, 2015

If so, your blog is a means of indirect sales. A quick review: When I speak of earning money directly from a blog , I am referring to methods such as advertising on your blog, sponsorship on your blog, sale of products or services on your blog, or selling your blog. Indirectly. How to Make Money Indirectly from a Business Blog.

Blogger 100

Blogger Business Blogging Webinar Metrics Consulting 100

Writing on the Web

SEPTEMBER 19, 2016

Because I have a content writing services company that sells products and services online, I utilize an online shopping cart. Add this info in your list – the who, what, and when info is shared with prospect or client; products sold; calendar reminders; etc. Who will manage the database?

Work Management 100

Work Management Marketing Management Newsletter Vendors 100

Writing on the Web

OCTOBER 14, 2015

Sponsorship – A sponsored blog post can be a paid opportunity for a guest author; sometimes a company will sponsor a post written by the blog author about their product or service. Products and/or Merchandise – As the blogging stratosphere expanded, and readership grew, so did opportunities for merchandising.

Cost Per Click 100

Cost Per Click Merchandising Cost per Acquisition Adsense 100

Writing on the Web

FEBRUARY 11, 2016

Avoid “sales speak.” The content you publish on the Web is ultimately designed for a marketing goal such as promoting a product, workshop, or services. But avoid the hype of sales clichés. Share your opinions, don’t be afraid to take sides. Position yourself as a thought leader.

Content 100

Content Consulting Newsletter Opinions 100

Writing on the Web

JULY 7, 2010

How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. Is vague or irrelevant to the product or service at hand.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Writing on the Web

DECEMBER 16, 2010

Do you have low fee products and a product funnel that includes higher-ticket offers? Is your sales copy effective? Is your sales transaction process easy and smooth? Do you offer opportunities to upgrade or upsell to products? I am an affiliate for these companies because I use their products and believe in them.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

JUNE 5, 2013

Guest blogging isn’t for sales – usually guest blogging relationships are NOT geared towards direct sales. While there can be exceptions to this rule, it’s a good idea to assume that you are not using someone else’s blog as a forum to pitch your products.

Business Blogging 100

Business Blogging Business Blogger Small Business Marketing 100

Writing on the Web

MARCH 17, 2011

It gives me a chance to connect with clients : In an online business, I usually don’t have much contact with the clients who use my services and products. Sometimes products can be confusing to people. You see your products from your perspective, not from the perspective of the customer. Add to a lense on Squidoo.

Consulting 100

Consulting Digg Buzz Blogger 100

Writing on the Web

OCTOBER 9, 2011

How will your product or service make your readers’ lives different? This is where you explain who you are, how you know what you’re talking about, how your product or service can help them, and what’s different about your product or service that will eliminate their problem. Question #4: What is different now?

Content Marketing 100

Content Marketing Autoresponders Content Click Rate 100

Writing on the Web

MARCH 27, 2013

Then follow up with building trusting relationships with your readers that lead to sales. Everybody is selling something, but if you’re not asking for the sale, you won’t get it. It can be a small purchase or large, might be a product, a service, a download, an idea, or a worthy cause.

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

SEPTEMBER 24, 2011

It’s designed to produce an action, most often sales. Know your product or service. For example, writing on the web can have several objectives , besides making a sale. It’s okay if you’re a teacher and enjoy educating people without any sales objective in mind. Know your target audience.

Content 100

Content Buzz Copywriting Rules 100

Writing on the Web

OCTOBER 23, 2013

Avoid “sales speak.” ” The content you publish on the Web is ultimately designed for a marketing goal such as promoting a product, workshop, or services. But avoid the hype of sales clichés. Position yourself as a thought leader. There are times you want people to do something like invest in your business.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

MARCH 28, 2012

For retailers and service providers, the most obvious reason to host a business blog is to peddle products or services. You want to show what you have to offer, and a blog is a great way to advertise deals to engaged customers who are clearly in the mood to buy and interested in your products (they are reading your blog, after all).

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

NOVEMBER 28, 2012

If you’ve got a great product for instance, you can explain some of its main features in a graphic. You can’t really review a product using an infographic, for instance. Related posts: Sales & Landing Pages Using WordPress: Learn How. There are some instances when written posts are far more effective than an infographic.

Landing Pages 100

Landing Pages Loyalty Statistics Internet Marketing 100

Writing on the Web

MARCH 7, 2012

Recommendations are similar to testimonials of your good name, good product(s), or expertise. Go through your customer base and connect with everyone who has purchased your products; multiple sales recipients are better. (photo courtesy jannoon028 ).

Linkedin 100

Linkedin Tips Ideal Customer Profiles Webinar Metrics 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think.

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

AUGUST 7, 2013

A sponsored blog post can be a paid opportunity for a guest author; sometimes a company will sponsor a post written by the blog author about their product or service. And sometimes, the post is published free, but the blog owner gets a commission for any referral sales. Pros: Money!

Business Blogging 100

Business Blogging Business Small Business Marketing Online Marketing 100

Writing on the Web

JUNE 16, 2010

I use it as a traditional website for my business, with product pages, etc. Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. I see a trend here. And, trust me, I’m not someone with a lot of tech skills.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

SEPTEMBER 20, 2010

Know your product or service. For example, writing on the web can have several objectives , besides making a sale. It’s okay if you’re educating people without any sales objective in mind. Know your target audience. What is it you’d like readers to do? Contact you for more information? Leave a comment?

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

AUGUST 3, 2010

Their Journal Engine Software is an ingenious product for anyone doing personal, executive and leadership coaching. They make over 100 coaching sales each year, and Kim has personally increased her coaching fees from $1,200 to over $6,000. I have hosted a similar teleseminar with Kim Ades and Marc Manieri.

Digg 100

Digg Buzz Blogger Tagging 100

Writing on the Web

DECEMBER 9, 2010

Then associate the digital download with an autoresponder and write a series of messages that are appropriate, giving further tips and links to sales pages. Make suggestions to other resources, including upselling to your products and services. How many other ways can you use this same content?

Tips 100

Tips Content Marketing Autoresponders Digg 100

Writing on the Web

JUNE 22, 2010

Do you know how many ways a sales page can be used? I woke up thinking about this… because maybe you don’t think a “ sales page &# is something you need except once in a while for a product launch, when you’re trying to sell something. This one factor is the basis of expensive sales copywriting courses.

Ning 100

Ning Class Landing Pages Copywriting 100

Writing on the Web

MAY 18, 2011

Tom had installed a video production studio in his house and was gearing up for making his own infomercials and training videos. Video: How to Create Great Sales Pages in WP. Images are simply attractive to the human brain, and we’re hard-wired to pay attention to faces. Even back then (2005?)

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

MAY 29, 2013

When an organization like the Community Financial Services Association of America issues a white paper called “Payday Loans and Deposit Advance Products,” you can write a post about it and provide a link to it for your readers. Photo: freedigitalphotos.net ).

Content 100

Content RSS Opinions Business Blogging 100

Writing on the Web

JULY 22, 2011

Ba-da-boom , instant sales and subscriptions! When your blog writing includes positive stories, for example, how a client’s life changed when they started using your product, readers start seeing themselves in the picture. Don’t be silly, there are no easy formulas, of course not. But just follow along with me here.

Trigger Marketing 100

Trigger Marketing Work Management Act-On Marketing Management 100

Writing on the Web

AUGUST 10, 2010

Ba-da-boom , instant sales and subscriptions. When your blog writing includes positive stories, for example, how a client’s life changed when they started using your product, readers start seeing themselves in the picture. Your blog writing can improve. Don’t be silly, there are no easy formulas, of course not.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

SEPTEMBER 9, 2010

This is where you write posts on your blog for money, maybe reviewing products or services. Lulu also lets you sell books of your photos – maybe you’ve taken a great collection of photos of a special event in your town and you want to offer it for sale. 3) Pay-per-post. 4) Selling blog merchandise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

JULY 15, 2010

They already have … just look at the herd mentality of Internet guru product launches. Sales & Landing Pages Using WordPress: Learn How. How is brain research influencing marketers? Are they able to use triggers to get us to buy stuff? And yet, I sense some changes afoot. 3 Biggest Challenges for Online Content Marketing?

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JULY 21, 2010

How do you write content that attracts readers to your products and services? Good content, especially when it is delivered into environments where people might be on autopilot (email, sales pages, TV, any advertisement, web pages, etc.) Of these only 40 enter our conscious awareness. Old brain: sex, food, alarm, danger.

Ning 100

Ning Digg Content Buzz 100