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The Impact of New Google & Yahoo Deliverability Rules on Purchased Lists

The Point

Do the new Google/Yahoo deliverability rules make using a third-party list too risky? My response: First, whereas the new rules (see below) increase the potential risk from using purchased lists, they don’t necessarily render such tactics irrelevant. Yahoo’s rules are expected to be similar.

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The Rules You Need To Know For Sponsored Content

Marketing Insider Group

Content published on the web by a known author recommending a product should be clearly labeled as a paid endorsement if there is any relationship between the influencer and the brand. Recently, the rules have been tightened up, making it easier for everyone to know what is right and wrong. Why are these rules so important?

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9 Tips to Revamp Your Brand Storytelling with Better Video Production

Marketing Insider Group

That is why having a successful video production strategy is so important in your brand storytelling. B usinesses are adding video production to their marketing strategy at an ever-increasing rate. Have a Production Plan. Before you begin filming, you need to have a thoroughly developed production plan. Source: Wistia.

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Top 10 Visual Content Rules You Probably Still Neglect

Marketing Insider Group

In order for visual content marketing to be successful, it must obey a certain amount of rules. Unfortunately, these rules are often neglected. If applied properly, these tweaks and details will add the finishing touches to all of your marketing product needs. Here are the top 10 content marketing rules you should abide by.

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Three Golden Rules for Optimizing Customer Experience

Webbiquity

CX encompasses the full range of customer impressions and touch points: your pricing, the quality and reliability of your product, ease of doing business with you, ease of finding how-to information, and of course the quality of your customer service. .” Image credit: Kenn W. Kiser, at Morguefile.com. Empower Your CSRs.

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Basic Trade Show Booth Etiquette Rules for Staff

Navigate the Channel

In this article, we will explore the fundamental trade show booth etiquette rules that every staff member should be aware of to ensure a successful event. Attendees are more likely to engage with staff who are genuinely excited about their products or services. Respect boundaries to maintain a positive reputation.

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Why can’t AI content generators just follow the rules?

Martech

On the other hand, if users are trained and treat the output of the tools like any other article or research paper they would write for high school or college, a huge productivity increase is possible. The post Why can’t AI content generators just follow the rules? Perhaps, the more things change, the more they stay the same.