Paul Gillin

MAY 4, 2012

What follows is an engagingly uplifting read that focuses on making the most of your productive time so that you can maximize the value of your downtime. Multitasking actually makes us less productive. Qualman (left) lays out his thesis in the book’s very first words: “Life is complex; those that simplify it win.” Follow your passion.

Social Media 50

Social Media Demand Lead Scoring Lead Ranking 50

Paul Gillin

JANUARY 24, 2013

Customers are taking their complaints about companies and products to the Internet in record numbers, and a new book tells what is driving this trend and how businesses can avoid being victims of customer attacks. How to create a culture that puts customers first. Failure to deliver exceptional customer experiences is simply failure.”.

Press 50

Press Peer-to-peer Amazon BtoB 50

Paul Gillin

MAY 27, 2010

Its namesake product is a sophisticated systems management suite for small and medium businesses (SMB) that it gives away for free. IT pros swap tips and tricks, review products and upload video tutorials. Members have posted more than 15,000 product reviews and created hundreds of discussion groups.

Communities 50

Communities B2B Work Management Marketing Management 50

Paul Gillin

JANUARY 16, 2012

Equally important: Most new participants moved over from existing networks, seeking to broaden their range of connections. Liew told of one product manager who spotted a post on the company’s Facebook page that he couldn’t decipher: “Holi hay ghar me mat bhetto.”

Peer-to-peer 50

Peer-to-peer Wiki Enterprise Management Communities 50

Paul Gillin

JUNE 29, 2011

Other new stuff that they’re doing (and this comes directly from the press release): The industry’s first online design hub – the element14 knode – designed to help engineers accelerate design and development and bring products to market faster than ever before.

Social Marketing 50

Social Marketing B2B Marketing B2B B to B 50

Paul Gillin

MARCH 13, 2012

Many US vendors assume that success in emerging markets is a matter of selling their North American products at a lower price, but this ignores the different ways in which IT is evolving in these growing economies, Ng said. Reality: A wide range of customer needs exist. She listed five common misperceptions and realities.

Planning 50

Planning Forecasting Mobile Marketing Paid Search Agency 50

Paul Gillin

JANUARY 25, 2012

Depending on the business, goals might range from generating orders to attracting subscribers to building thought leadership. Intel’s Facebook welcome page features product promotions, a gateway to its international pages, jobs, discounts and even a Twitter feed. Sounds simple but it ain’t necessarily so. Tip #3: Keep it simple.

Small Business Marketing 50

Small Business Marketing Facebook Tips A/B testing 50