It’s true that Pinterest is fun—designed to be a simple, beautiful way to pin all your favorite ideas, products and places on the Web —but it’s also true that it’s powerful. Don’t Be a Pinterest Pinhead. etiquette tips for pinning on the world’s favorite social pinboard. With a registered user base that includes over 10 million and grows every day, Pinterest represents great potential for influence. So whether you pin for pleasure or pin for business, here are 5 key tips to make sure you’re doing it right! Always, always, always pin from the original source. Plus, it’s fun! MORE >>

They are great writers themselves, but like any growing entity, they need to focus on their clients and providing impeccable services and products. I’m glad to see that there are more agencies focusing on content marketing for small businesses. stumbled upon The Content Factor and found their approach to blog writing and white papers refreshing: The Content Factor provides good advice for content marketing strategies: But to be successful with blogging , you have to recognize some key differences: The best blogs are personified. Blogs have to be kept up. We should know. My advice? MORE >>

Even when you’re connecting and having a good time, you can spend time that isn’t productive. What’s the least you should be doing to extend the reach of your online content marketing through social media sites? This is a good question because many of my readers are busy professionals running a business who don’t have a lot of time. The big danger of sites like Twitter, Facebook and LinkedIn is that they can suck you in and spit you out hours later. … and time is money. If you don’t want to mess with this stuff, ask a VA to help. MORE >>

While a business may have many products and service offerings, and maybe several different buyer personas, it generally provides unique solutions to customers’ problems. Are the services and products related closely enough to keep them together as sub-categories? If you can’t find a link that joins your products together, it’s probably because they aren’t closely related. 'When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. That’s pretty clear and direct. MORE >>

People visiting your website want to see something that piques their curiosity in you and your products and services. Here are some possibilities: To learn more about you and your products or services. To find out how your product (or service) delivers solid results, value, and customer satisfaction. Should my business website focus on keywords and getting search engine results ? Or quality content for customers ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” MORE >>