Monitor social media discussions of your company or product in real time? Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Create video emails? Convert PowerPoint presentations to Flash, or into YouTube videos? Create animations? Promote events through social media? Flowtown. MORE >>

30 Tips: The Productivity Guide of Social Media by WebStudio 13. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. Noting that social media be used for various business purposes (marketing, PR, market research, customer service), Larry Weintraub cuts to the chase with practical guidance, writing “ultimately you want to do one thing: sell more products or services. Social Media Marketing Tips, Tactics and Guides. by Kuno Creative. 5 stars. MORE >>

This person is answering questions about your products and/or services, responding to or redirecting complaints, sharing interesting content, providing more information…you’ll probably want to be a bit careful about who gets this responsibility. -> 2. Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Argh, no! Um, no. Not really. MORE >>

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. To accommodate different product lines, business units and geographies, the average Fortune 100 company now maintains 10 official corporate Twitter accounts, 10 Facebook pages and eight YouTube channels. 46% of all searches are for information about products or services. Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve.  MindJumpers ). MORE >>

How can you “train&# your CEO to use social media productively? Vanessa DiMauro contends that “Most companies start doing social within their marketing and sales departments to drive traffic to their site and raise awareness about their products or services…However, being social means building competencies across the organization that encourage, support and institutionalize the use of social tools by a broad cross-section of employees and other stakeholders.&# Use your community to help you promote your products…Customer advocacy drives sales.&#. MORE >>