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Teleprospecting Teams – 3 Ways to Get What You Need From Them

The CRAP Report

What I’m getting at is, in order to get more out of your teleprospecting team, you need to find (if you haven’t already) your product’s “must-have&# quality, the reason why it’s going to change the way your target audience is going to do their work on a daily basis.  One of the cast members that always had me laughing was Mike Meyers.  What about you? 

Sales Prospecting Lessons from New Jack City

The CRAP Report

“Change the product, you change the marketing strategy.&# - Instead of selling cocaine on the streets, Nino Brown and the CMB decided on an entirely new marketing strategy to sell crack.  Where were you in March of 1991? . That month, New Jack City , was released to theaters nationwide, and I had to be there to see it.  The lesson here?  What do you think? 

Know When To Fold ‘Em

The CRAP Report

Productions been gone – for a while. The first one is easily the most obvious – productions been gone, for a while.  Ah yes – you know where that line comes from, don’t you?  While country music is not necessarily my go-to choice of music genres, I really love the song The Gambler by Kenny Rogers.  I love it for a couple of reasons, really.  We’ve all had them, right? 

Interview with David Meerman Scott

The CRAP Report

The easy answer is that people don’t really care about products and services.  What’s the product?  Is it the tea?  If I were a marketing person for Starbucks, I wouldn’t even talk about the drink.  It would be about places to hang out, about free wireless.  A lot of different things I would want to talk about.  There were actually people in tears!  Doing what you’re doing now. 

B2B Marketing Trends for 2016

Manage the customer experience: great content alone won't save a lousy product or cumbersome experience. Don’t just talk about your product or service. time for B2B marketers to let go of their obsession with perfect production. Define your business strategy: products, prospects, distribution, sales and. develop a highly productive online lead generation system.

A Sale on Every Call

The CRAP Report

And as it relates to teleprospecting, we either sell a prospect a time to speak with a product specialist or they sell us on a reason they’re not interested.  As I perused my TweetDeck this morning, I noticed Garth Moulton’s ( the world’s biggest rolodex Jigsaw’s VP of Community and co-founder) blog entry from yesterday, “ Cold Calling is not even on the Endangered List.” 

Top 100 Qualities of a Great Teleprospecting Rep – #91: Creative Thinking

The CRAP Report

Inevitably, no matter how much I studied my client’s product or service offering, some prospect wound up asking me a question that I didn’t know how to answer.  Okay, before you read ANY further, I’m going to spoil this season of LOST for you if you read the following paragraph.  I just want to make sure you understand that.  You’d have to get pretty creative, right?  You know what? 

Keep Your Teleprospectors from Becoming LOST

The CRAP Report

If you’ve got an in-house team of B2B lead generators or maybe you’re partnering with a vendor to provide you with sales qualified leads, naturally you want to make sure that the folks representing you and your organization over the phone are as effective as possible.  Ensure they know who they’re calling. Know when to call your prospects. Help them to control the conversation. What do you think? 

Teleprospecting Lessons from Guns N’ Roses

The CRAP Report

Teleprospecting is about crushing your numbers, crushing your client’s (or in-house sales team’s) expectations of your estimated production.  If you don’t have that, what are you doing in the industry in the first place?  Invest in them and you’ll make out on the other end with stellar production. guess for starters, let’s take a look at the title of the album.  You need to have an appetite for destruction if you’re going to be in sales, and teleprospecting is no different.  Nobody wants to work with a sales rep or a BDR with an appetite for niceness.  What do you think? 

B2B Marketing Trends for 2016

Manage the customer experience: great content alone won't save a lousy product or cumbersome experience. Don’t just talk about your product or service. time for B2B marketers to let go of their obsession with perfect production. Define your business strategy: products, prospects, distribution, sales and. develop a highly productive online lead generation system.

Top 100 Qualities of a Great Teleprospecting Rep – #80: Inventive

The CRAP Report

Now, although someone else may have come up with this idea, this particular BDR was the first to do it in his group.  He had gotten tired of never hearing back from prospects that he was emailing, so he decided to take a bold step and send out an Outlook invitation for five minutes to talk about his product.  It worked.  He got more prospects to respond than he ever had.  Now, I’m not talking about inventing new software or telephony products (though that would be awesome), I’m really talking more about processes.  You remember him, right?  They invent new ways to shape messages.

How Do Your Prospects Want to be, well, Prospected?

The CRAP Report

That way, when it does come time to buy, your prospects will remember who reached out to them in a more consultative way and will likely call back to set up time to speak with a product specialist. Think about your prospects for a minute.  You’ve probably got a list or a database chock full of folks that you really want to do business with.  Sure you want to do business with them because that means money for you and your organization, but I’m sure there are those that you want to do business because of the weight that their name carries in their respective industries.  What do you think? 

Invest in Your Investment

The CRAP Report

They understand that my team needs to see a high level overview or sales presentation of the products that they’re calling on because it makes them more effective on the phone, and they do it.  So you’ve gone ahead and spent money outsourcing your sales opportunity generation process.  Now what?  Speaking from experience, the one thing that I would tell each and every future customer is this:  invest in your investment. . They understand that if I need them to fill out an implementation document because that is how we get on the phones for them faster, they do it.  What else do you need?”

Invest in Your Investment

The CRAP Report

They understand that my team needs to see a high level overview or sales presentation of the products that they’re calling on because it makes them more effective on the phone, and they do it.  So you’ve gone ahead and spent money outsourcing your sales opportunity generation process.  Now what?  Speaking from experience, the one thing that I would tell each and every future customer is this:  invest in your investment. . They understand that if I need them to fill out an implementation document because that is how we get on the phones for them faster, they do it.  What else do you need?”

Spring 2016 Product Release Highlights

Captora

This next generation of products and services will simplify marketers’ ability to prioritize, launch, and optimize a portfolio of high performing campaigns across Search, Advertising, and Social channels. New Product Release Highlights. Want to see a full product demo? The post Spring 2016 Product Release Highlights appeared first on Captora Blog.

B2B Marketing Trends for 2016

Manage the customer experience: great content alone won't save a lousy product or cumbersome experience. Don’t just talk about your product or service. time for B2B marketers to let go of their obsession with perfect production. Define your business strategy: products, prospects, distribution, sales and. develop a highly productive online lead generation system.

Benefits of promotional products advertising campaigns

Biznology

Have you used promotional products for advertising and branding for your company? If you have not run a campaign using branded products, then you might be interested to know that according to surveys of promotional product recipients, they really do work to increase branding, favorable sentiment, and sales. Promotional Products Can Show Off Your Brand. Summary.

How long should your online business video production be?

Biznology

But what is the optimal length of an online business video production ? What is the golden rule for how long an online video should be for business? A B2B promotional video that is made for lead-generation, like a landing page, needs to be quick; whereas a online business video production that is used during, or as a follow up to a presentation is very different in length.

Video 92

Promotional products: making them effective branding tools for your business

Biznology

Promotional products have really stood the test of time in the marketing world. You may think of promotional products as something that is only used at trade shows or conventions, but they can be effective tools for branding and promotion anywhere and anytime. Research Shows the Positive Impact of Promotional Products for Businesses. Useful Promotional Products.

The Making of Vidyard’s New Website Product Tour Videos

Vidyard

We didn’t want a lot of fanfare, but we knew it was time to deliver our customers something new and valuable.The previous site had been fairly stagnant for a while, and our product and story had evolved so much that it was time to revisit, readjust, and put our best foot forward so we could deliver to our customers what they deserved: something exceptional. Pre-Production. Production.

How to use Product Hunt to boost your business

grow - Practical Marketing Solutions

By now you might have heard about Product Hunt  – a website and mobile app that ranks new products every day. There are seemingly posts every day about how Product Hunt made some startup thousands of dollars overnight, or brought in 12 new lucrative clients, or about how their servers nearly crashed under the sudden onslaught of traffic. How do I get on Product Hunt?

Being Busy is Not Being Productive

Puzzle Marketer

One of the most misleading but commonly held beliefs is being “busy” means that you’re being productive and accomplishing a lot. The next day begins a new cycle of non-productivity. Busy but non-productive tasks include: Checking emails Making/returning phone calls Holding meetings Reading the news & blogs Reading/updating social media Wait a second.You’re telling me that I can’t check my email? I can’t make phone calls? If you’re still with me, then let me explain what I mean by labeling these tasks as non-productive.

9 Willpower Workouts to Maximize Your Productivity

Hubspot

According to author Robert Pozen, regular exercise increases productivity. Although you might put an emphasis on going to the gym for that reason, are you putting enough energy into arguably the most important muscle affecting your productivity -- your willpower? Willpower Workouts to Maximize Your Productivity. 1) Eat a hearty meal. Productivity Daily Syndication

Two reasons to invest in online business video production

Biznology

They’ll be looking out for online B2B video content, like sales videos, video FAQs, corporate overview videos, and online video case studies that can give them the insight they need into your company, people, products, and services. Although you’re going to invest in your online business video production content today, you can literally extend those benefits for four years.

Are Pessimists More Productive Than Optimists?

Hubspot

There’s no arguing that positive thinking is a key to productivity. With a multitude of studies backing positive thinking as a key to being productive, is the converse true? As it turns out, according to new research, pessimists might actually be more productive than their colleagues. Productivity Professional Development Daily SyndicationW.O.O.P

5 of my favorite productivity apps

Biznology

This isn’t a review so much as simply a subjective sharing of some of the tools I use — and want to use — on a daily basis to make my work — and personal — life productive, collaborative, and organized. The post 5 of my favorite productivity apps appeared first on Biznology. While I aspire to build Gerr.is It makes my head swim. It makes your head swim.

How to Have a Super Productive Weekend: 12 Helpful Tips

Hubspot

Productivity" has a much wider definition than many of us give it credit for. We tend to equate productivity with doing things, rather than with taking time to think, reflect, and rest. But busyness is not the same as productivity. Being productive can mean working on a project efficiently, but it can also mean giving your mind a break. See #6.). Want to be a CMO ?

How to Turn Your Workspace Into a Den of Productivity

Hubspot

When it comes to improving productivity in the workplace, much of the advice we hear centers around the mindset or motivation of the individual in question -- advice like " You need to set goals for yourself," or "You need to focus on your passion," or "You need to meticulously plan every portion of your day down to the millisecond.". Productivity Office Life Daily TOFUAs Dr. B.J.

12 Bad Habits That Are Making You Less Productive

Hubspot

There's a whole host of things many of us are guilty of doing every single day that research shows ends up really hurting our productivity. And the more aware you are of how these things are affecting your productivity, the more proactive you can be at taking responsibility for your choices. 12 Bad Habits That Are Making You Less Productive. 1) Rushing in the morning.

8 Powerful TED Talks on Designing a More Productive Life

Hubspot

For many of us, achieving peak productivity can seem like a Sisyphean struggle. While accomplishing tasks is certainly part of the picture, being productive isn’t just about checking items off a list. Inspiring TED Talks That Will Change How You Think About Productivity. 1) “Try Something New For 30 Days” by Matt Cutts. Morieux thinks we’re facing a “productivity crisis.”

Essential Steps for Productive Creative Kickoffs

ScribbleLive

The post Essential Steps for Productive Creative Kickoffs appeared first on Visually Blog. Along with creative briefs and actionable feedback , kickoffs are one of the most critical parts of the creative process. The goal of the kickoff is to make sure everyone is aligned about a project’s direction, timelines, and deliverables. But kicking things off right is easier said than done. Design

12 Tools That'll Keep You Productive Morning, Noon & Night

Hubspot

When I need to have a very productive day, I tell myself it's going to be easy. So if you want to be more productive throughout the day, you're better off relegating certain activities to certain times, and devoting yourself to doing those activities at those times. Below, I've collected some of the highest-rated and often-recommended productivity apps for each part of the day.

How to Become a More Productive Writer: 7 Helpful Tips

Hubspot

How to Become a More Productive Writer: 7 Helpful Tips. 1) Find the right tools. My immediate goal was to help shape my productivity and measure my writing. To measure my productivity, I started using a time management tool called RescueTime. I do all of my writing in Google Docs and RescueTime gives me a weekly report of the amount of hours I’ve spent using Google Docs.

7 Simple Hacks to Kickstart a Productive Day

Hubspot

Start your mornings off right and set yourself up for a productive day with these seven quick morning motivation exercises. According to research from the Health Enhancement Research Organization , people who have consistently healthy diets are 25% more likely to have high job performance and 20% more likely to be more productive. Productivity Daily SyndicationWe get it.

Why Product Managers & Salespeople Should be Friends

Your Sales Management Guru

Why product managers and salespeople should be friends. In most companies, the product/service managers have limited interaction with the sale’s team except for the introduction of a new offering or at an annual customer summit. Generally, the product/service manager (PM) is responsible for determining what the future offering should have from a feature/function capability. They will gather customer feedback, listen to the market thought leaders, consider competitor products and try to foresee future needs. Better product/services released quicker helps everyone.

No Internet, No Problem: 12 Tips for Staying Productive Offline

Hubspot

But believe it or not, there are ways to stay productive without internet access. 12 Ways to Stay Productive Without Internet. 1) Read articles offline. It may not seem like a productive use of time now, but taking breaks has actually been proven to improve your productivity later by increasing alertness, concentration, and work speed. Productivity Daily TOFU

27 Email Hacks That'll Make You More Productive [Free Ebook]

Hubspot

But it turns out, it takes a thoughtful strategy to ensure your inbox isn't the mortal enemy of your productivity. With our latest ebook -- 27 Email Hacks That'll Make You More Productive -- we'll help you unburden yourself from the weight of email overload. Email Marketing Productivity PromoWhen I made my start in the working world, I believed a terrible lie about my inbox.

18 Tips for Planning a Flawless New Product Launch

Hubspot

If your product team is working on the next big thing , there ought to be an equally awesome launch plan in the works to accompany it. And that's where the product launch comes in. From establishing the proper messaging and creating the assets to enabling your sales team and keeping momentum, there's a lot that goes into putting together a solid product launch plan. Pre-Launch.

4 Content Marketing Productivity Killers

Modern B2B Marketing

In my experience and in speaking to numerous content marketers over the years, here are some top content marketing productivity killers: 1. When creating content, a big productivity killer is creating content based on your best guess instead of making data-driven decisions. Author: Dayna Rothman Being a content marketer is hard. know that first hand! Too Much Guessing.

3 Productivity Lessons From HubSpot Co-Founder Dharmesh Shah

Hubspot

Successful founders are productive. I'm not sure if they're successful because they’re productive, or if they forced themselves to become productive because they wanted to be successful. Below are the three productivity tips he uses to get stuff done. Productivity Lessons From Dharmesh Shah. 1) Sleep 30 minutes more a day. What are your best productivity tips?