Biznology

MAY 22, 2017

Privacy is probably one of the least appealing topics in marketing. The post Are you ready for GDPR, Europe’s upcoming data privacy requirements? But this one’s a doozy. Most B2B marketers have customers worldwide. The General Data Protection Regulation is something we cannot ignore. Get started with [link] and [link]. Like this post?

Privacy 139

Privacy Data Hygiene Marketing Management Paid Search Agency 139

Biznology

MAY 1, 2013

Last year I took a look at Google’s new privacy policy and wasn’t that happy with the way it was presented. But it got me to thinking, which those who know me rightly find dangerous, about what the future of privacy policies really are. In many ways, privacy comes down to a simple question.

Privacy Policies 80

Privacy Policies Privacy Google Transparency 80

Biznology

DECEMBER 10, 2015

Our collective attitude towards privacy changed drastically over that period, especially in the last 10 years. ” And privacy, as immunization, is not something we have full individual control over: a weak link can break it in ways that are very hard to prevent. Like this post? Sign up for our emails here.

Privacy 80

Privacy Digital Transformation Social Networks Google 80

Biznology

MARCH 21, 2022

And that gets right to the heart of the problem with privacy issues in marketing. That creates problems even for those marketers who try to stay on the right side of privacy laws. So perhaps that’s the reason none of the recent attempts to create more security and certainty around identity privacy have gained traction.

Transparency 163

Transparency Trust Marketing Privacy Terms and Conditions 163

Biznology

APRIL 20, 2022

For about a year, I’ve been splitting my browser time between Chrome and Brave , a browser that launched in 2016 with a focus on privacy. This is partly professional necessity — web development is part of my firm’s offerings and testing across major market browsers is part of the job — but also a result of my “privacy curious” status.

Trust Marketing 104

Trust Marketing Transparency Privacy SMS 104

Biznology

OCTOBER 5, 2010

I've been in Europe the last ten days (coming home today) and it's easy to see how European cultures differ from that of America, especially when it comes to privacy. Facebook has had many missteps on privacy in the last few years and suddenly informing everyone that their status updates will be made public might not go over big.

Privacy 80

Privacy Facebook Privacy Protection Wikipedia 80

Biznology

MARCH 27, 2014

When geo-specific applications and marketing first hit the scene, there was an outcry about privacy concerns. The downside is the privacy issue, again. If a phone could track your location, within a few feet even, what were the implications? These concerns still exist.

Mobile Marketing 80

Mobile Marketing Privacy Mobile Advertising Opt-out 80

Biznology

MARCH 27, 2014

When geo-specific applications and marketing first hit the scene, there was an outcry about privacy concerns. The downside is the privacy issue, again. If a phone could track your location, within a few feet even, what were the implications? These concerns still exist.

Mobile Marketing 80

Mobile Marketing Privacy Mobile Advertising Opt-out 80

Biznology

JANUARY 10, 2022

Our contributors predict that data privacy, cyber security, social media, AI and voice will be areas of focus for business, marketing and more – and we reflect on why we make New Year’s Resolutions. On the marketing privacy and security front in 2022, things are going to get worse – and better. Andrew Schulkind. Remain resilient .

Privacy 193

Privacy Privacy Policies Consulting Amazon 193

Biznology

AUGUST 19, 2020

What you’ll learn: What are the TikTok privacy concerns? TikTok Privacy Concerns. While this is an accusation that’s been made of the company and is concerning for users, many American companies have privacy concerns of their own, Erica said. But TikTok seems to get more attention for privacy issues than other vendors.

Advertising Agencies 104

Advertising Agencies Advertisements Advertising Work Management 104

Biznology

APRIL 23, 2019

Even more importantly, similar privacy-protecting legislation is being implemented here in the US. The current patchwork approach to privacy complicates issues for digital marketers, so it’s worth thinking about privacy protections now. Similar, although not the same. What PII Are You Gathering.

Privacy Policies 116

Privacy Policies Privacy Protection Work Management Marketing Management 116

Biznology

JUNE 14, 2021

Moving forward I will focus on the intersection of digital marketing, security, and privacy. Consumer Privacy. The launch of a new, improved Biznology seems like an excellent time for me to pivot slightly and, I hope, improve as well. The impact of changes in these areas may well be career-defining for those of us who are marketers.

Effectiveness 104

Effectiveness Ethics Privacy Marketing & Strategy 104

Biznology

MARCH 31, 2022

Most popular video sharing platforms offer security and privacy options for controlling access to your video. It helps avoid high-visibility mistakes and gives everyone a share of ownership in the video before it’s published to the world. Sharing content privately — and personally.

Video Marketing 196

Video Marketing Content Privacy Interactive Marketing 196

Biznology

MAY 23, 2019

The California Consumer Privacy Act looks like the first one out of the gate, but there will certainly be more. What do you think about where privacy stands in 2019? There will be more regulation. What should we expect next year? Actual fines. They will likely be big and the companies are likely to be prominent, to send a message.

Privacy 106

Privacy Act-On Tagging Advertising Agencies 106

Biznology

JUNE 25, 2018

I have been asking them the same question for the last three years, “If people are really getting creeped out by the way marketers are sneaking around with their data, how come no one has started a business around data privacy?” If everyone is so excited about lack of privacy, why hasn’t some clever entrepreneur made one?

Terms and Conditions 176

Terms and Conditions Privacy Opt-out Cross-Selling 176

Biznology

APRIL 16, 2019

There’s an unease and distrust around privacy because that trust has been repeatedly violated. Meanwhile, we’re rolling our eyes at Zuckerberg’s latest take on Facebook and data privacy. It seems some marketers have their head in the sand that it will never be an issue, others have their “paranoid” dial turned up to 13.

Privacy 106

Privacy Facebook Trust Marketing Marketing 106

Biznology

JANUARY 8, 2019

I suspect that the European Union is going to lead in this space much as they did with privacy. But this is the sort of thing that could get out of hand, not in the Skynet manner but more in the way that Facebook struggled with privacy. We need to be intentional about ensuring that the machines are learning to work to our benefit.

Privacy 133

Privacy Intent Video Marketing Facebook 133

Biznology

JUNE 10, 2011

Image via CrunchBase. by Frank Reed. One of the things that many incumbents in the political world depend on to stay in office is voter apathy. Once they have gotten themselves in office they are quick to realize that future voter turnout is likely to be lackluster and all they need to do is "hang in there" and not rock the boat.

Privacy 80

Privacy Facebook Paid Search Agency Social Media 80

Biznology

OCTOBER 15, 2021

To summarize, the protections Apple announced may have been helpful in helping keep kids safer, but they were pretty terrible at protecting everyone’s privacy. Consumers have learned too many times that not every tool is always used as intended and Apple’s planned changes created a back door that could have easily been exploited.

Trust Marketing 104

Trust Marketing Planning Privacy Paid Search Agency 104

Biznology

JANUARY 14, 2019

In 2018, Mark Zuckerberg showed the world how a steady stream of blunders and insensitivity to consumers’ concerns over privacy and fake news has tragically damaged trust in the Facebook brand. The Facebook founder and CEO essentially traded a core value, privacy, for profits.

Facebook 91

Facebook Brand Identity Branding Privacy Protection 91

Biznology

JANUARY 21, 2021

Jen has expertise and experience in the encompassing digital world such as: Social Media Cyber Security Digital & Data Privacy Digitally-enabled work environments Digital Ethics Trust. Leadership, corporate governance, strategy, digital transformation, communications, marketing, media, and technology.

Work Management 160

Work Management Ethics Consulting Budget Programs 160

Biznology

DECEMBER 2, 2019

Most enterprises have taken significant steps toward GDPR compliance, and are now investigating what needs to be done in the face of January 1, 2020’s California Consumer Privacy Act. And we also need action at the Federal level here in the US, to simplify the current mishmash of state-level privacy legislation that is in the works.

Enterprise Management 143

Enterprise Management Work Management Marketing Management B2B Marketing 143

Biznology

OCTOBER 13, 2017

Click the “Me” icon at the top of your LinkedIn homepage, then click “Settings & Privacy,” and then navigate to the “Privacy” tab. The last step is going to the “Profile Privacy” section on the sidebar to the left. Click the “Change” link and then select the radio button for “Make my public profile visible to everyone”.

Linkedin 159

Linkedin Tips Click Rate Privacy 159

Biznology

DECEMBER 18, 2020

There are several privacy suggestions in both the ending credits of the movie and on David’s post that could be starting places for a discussion. Earlier this summer a group of advertisers banded together to boycott Facebook.

B2B Marketing 104

B2B Marketing Social Marketing B2B Paid Search Agency 104

Biznology

NOVEMBER 18, 2021

There is no excuse for a “set it and forget it” mindset here as threats to privacy and confidentiality change rapidly. The key to making these tools work for you and not against you — that is, providing protection without draining productivity — is to review and update the tools and their settings on a regular basis.

Content 104

Content Enterprise Management Privacy Training 104

Biznology

APRIL 11, 2018

Be sure your privacy policy reflects this.) Free gift for answering a survey about our products and services. This can not only increase your sales, but also can boost your email and address collection to be used in other marketing efforts. (Be

Promotion 200

Promotion Product Privacy Policies Ad Exchange 200

Biznology

FEBRUARY 5, 2019

It’s opt-in, but Facebook seems aware that it’s invading privacy — and appears to be preying on young people. After experiencing a barrage of trouble over the last few months, they’ve finally crossed a line Apple won’t tolerate. They made available an app that gave themselves a scary amount of access to your device.

Facebook 144

Facebook CMO Opt-in Privacy 144

Biznology

FEBRUARY 7, 2022

Data privacy laws continue to become more ubiquitous and complex. According to Gartner, “by the end of 2023, privacy laws will cover the personal information of 75% of the world’s population.” This elevates the board’s role in compliance and risk mitigation as it pertains to digital and data matters.

Ethics 104

Ethics Privacy Gartner Marketing Proposals 104

Biznology

FEBRUARY 19, 2019

Among privacy concerns and the world of GDPR, behavioral personalization is a way to use data that isn’t identifying. Partially, people tend to overestimate how much data they need to get to a reliable result for utilizing AI. Steve and I think it’s possible for most businesses to start implementing machine learning.

Privacy 91

Privacy Studies Personalization Planning 91

Biznology

MARCH 21, 2019

Yet another survey by ClickZ and ChatMeter reveals people’s main concerns to be machine learning, personalization and data privacy. CMO identifies data ownership as the top most important subject to marketers. Data ownership is a game changer. We know that data in and of itself is not a competitive advantage–everyone is collecting data.

Privacy 91

Privacy CMO Customer Surveys Differentiation 91

Biznology

APRIL 20, 2017

As long as you inform your customers what you’re doing with terms and conditions and a privacy policy, and have them click or sign their agreement before making a purchase or joining your mailing list, collecting customer data is very legal.

Privacy Policies 143

Privacy Policies Ideal Customer Profiles Marketing Analytics Tools Terms and Conditions 143

Biznology

MARCH 26, 2019

And privacy regulations came along, and you weren’t sure you wanted to know anything. Then you thought, “Well, if we know something about our visitors, we can use that to personalize.” ” But no one wanted to register on your site, so you didn’t know who they were.

Personalization 130

Personalization Amazon Privacy Traffic 130

Biznology

JANUARY 7, 2019

As the cyber risk landscape evolves, cyber risk management must evolve as well to truly ensure security, privacy and data protection. In addition, the public’s awareness of the importance of digital risk management and attention to how companies handle data and privacy is increasing. Run scenario-based exercises.

Digital Asset Management 99

Digital Asset Management Tips Marketing Management Privacy Policies 99

Biznology

JANUARY 6, 2020

But now we enter a new decade, where challenges loom—data privacy, ad fraud, ever-longer sales cycles—so we need all the talent we can get. Our field has thrived in recent decades, as new technologies and strategies emerged to help us reach target audiences and generate sales conversations.

netFactor 197

netFactor B2B Marketing Advertising Agencies Paid Search Agency 197

Biznology

APRIL 13, 2017

Everyone’s privacy is important but if your company is at stake, a security breach can lead to a business disaster. This is why you need to make sure that you are provided with excellent privacy controls and reliable password settings. Security is crucial, especially if you are going to use LMS software for employee training.

Work Management 123

Work Management Software Best Practices Training 123

Biznology

JANUARY 11, 2016

Last month, we discussed how privacy became a casualty of the digital revolution : like immunization, we depend on others to protect our personal privacy, and that dependency is making us all more vulnerable. But privacy is not the only digital casualty. The more they share about them indirectly, they share more about me too.

Privacy 80

Privacy Startups Amazon Barriers 80

Biznology

JANUARY 10, 2013

Americans have long been wary of new technology and its potential to invade an individual’s privacy. But privacy breaches – both real and perceived – put businesses at great risk. They’ve all been criticized for violating an individual’s privacy. January 28 is Data Privacy Day.

Advertising Agencies 80

Advertising Agencies Work Management Paid Search Agency Privacy 80