Paul Gillin

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Research Finds Expanded Marketing Role Correlates With Business Results

Paul Gillin

The research breaks the respondent base into two categories: Top Performers and Rest of Population. It finds that the best marketers have higher-than-average involvement in products, price, placement and promotion than average. Overall, there’s a lot of good news for marketing in this research.

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IDC: US Tech Firms Underestimate Emerging Market Opportunity

Paul Gillin

researcher. Many US vendors assume that success in emerging markets is a matter of selling their North American products at a lower price, but this ignores the different ways in which IT is evolving in these growing economies, Ng said. Misperception: Customers want itemized prices and mix and match the cheapest offerings.

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IDC Sees Massive Disruption From Industry’s Platform Shift

Paul Gillin

That was the message from IDC Senior Vice President & Chief Analyst Frank Gens as he kicked off the research firm’s Directions 2012 conference in Boston this morning. Volume is going way, way up and price is going way, way down,” he said of the new software market. “If Frank Gens (photo by Jeff Ballard via Twitter @jballard).

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Attack of the Customers Press Release

Paul Gillin

Recent research has shown that 70% of large companies have experienced an attack on their reputations during last two years.“Decision-makers Paul is a columnist for BtoB magazine and a director of the Society for New Communications Research. How to create a culture that puts customers first.

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Paul Gillin

Excellent read, I just passed this onto a friend who was doing some research on that. Definitely price bookmarking for revisiting. Thank you for sharing. Kermit Raike. Your satisfaction = a big smile on my face. Thanks for visiting, Kermit. Goldstar Locksmith 9620 w russell rd #2134 las vegas NV 89148 United States 702-475-6825.

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Five Lessons From the Web 2.0 Summit

Paul Gillin

Forrester Research now predicts that smart phones will be the dominant Internet access device in the US within three years. Rather, the plunging price of flat-panel displays will make PCs more of a dashboard for a user’s business and entertainment needs. It’s the only way to get prospects to pay attention. <strong>2.

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As Business Goes Social, CIOs Sit on Sidelines

Paul Gillin

The most recent research by Robert Half Technology found that 31% of U.S. We are awash in goods and services today, they point out, and prices are flat to declining in many markets. Most CIOs are taking an attitude of, at best, benign neglect toward social networks.