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Writing on the Web

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Social Proof: Why It’s So Important

Writing on the Web

It’s one of the key persuasion triggers that get people to take action. He wrote about six weapons of influence, and it turns out, social proof is one of the most powerful mechanisms for triggering buying decisions. Customer ratings and reviews are one of the ways we decide and choose to buy products online.

Amazon 100
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Social Proof: If You’re Not Using It, You’re Losing Sales

Writing on the Web

It’s one of the key persuasion triggers that get people to take action. He wrote about six weapons of influence, and it turns out, social proof is one of the most powerful mechanisms for triggering buying decisions. If there are two pairs of shoes I’ve selected for my size and price, I’ll go with the one that has 5 stars over 4.

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Social Proof: Are You Using Client Recommendations?

Writing on the Web

It’s one of the key persuasion triggers that get people to take action. Social proof is one of the most powerful mechanisms for triggering buying decisions. Here’s why: Customer ratings and reviews are one of the ways we decide and choose to buy products online. It’s called social proof.

Amazon 100
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Online Persuasion: What Do Clients Say?

Writing on the Web

It’s one of the key persuasion triggers that get people to take action. Social proof is one of the most powerful mechanisms for triggering buying decisions. Here’s why: Customer ratings and reviews are one of the ways we decide and choose to buy products online. It’s called social proof.

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