WebMarketCentral

NOVEMBER 3, 2008

Never mind that there are lots of MP3 players that offer matching or even superior functionality, at a lower price, without the limitation of compatibility only with a closed network—the iPod is cool! But Dell eventually wiped them out of the market with a better product, lower price, and direct appeal that bypassed traditional channels.

Brand Identity 20

Brand Identity Branding Comparison Pricing 20

WebMarketCentral

NOVEMBER 3, 2008

Cheap SEO: it's about quality, not price by Internet Business U.K.-based based SEO consultant Brian Turner makes a compelling case for buying SEO services based on your specific needs—but most definitely not on price.

SEO 20

SEO Best Practices Enterprise Management PageRank 20

WebMarketCentral

NOVEMBER 19, 2008

That not only means you can get more attractive pricing, but also that you can get creative in terms of what else goes into the mix: print advertorials, case studies or bylined articles; online editorial coverage, reduced-cost lead gen activities like webinars and white paper syndication; reduced pricing on newsletter sponsorships, etc.

Paid Search Agency 20

Paid Search Agency Advertorials Telemarketing Lead Gen 20

WebMarketCentral

NOVEMBER 17, 2009

Pricing for Manticore VII, delivered on a SaaS platform, starts at about $24,000 per year. any significant price point, non-commodity products). At the request of customers, email delivery and tracking capabilities were added in 2004, and the firm's product has now evolved into a full marketing automation suite.

Manticore 20

Manticore Marketing Automation Services Marketing Automation Automation 20

WebMarketCentral

OCTOBER 1, 2008

We believe that Google's decision to replace 'Minimum bids' with 'First page bids' should, over time, have an inflationary effect on average pricing for certain keywords.'" Even Danny Sullivan, who knows Matt Cutts personally , alleges price fixing at Google.

Practices 20

Practices Google Adwords Advertising Agencies 20

WebMarketCentral

OCTOBER 3, 2007

Very reasonably priced. Unlike most online collaboration or webcasting tools, which are priced on a monthly subscription basis, I Present to You! All in all, the package looks interesting, and the price is extremely reasonable. the right presentation tool for your sales team? is a software package you buy once.

Webcast 20

Webcast Microsite Tools Tagging 20

WebMarketCentral

JANUARY 30, 2008

12 Basic On-Site SEO Tactics for Optimized Results by Search Engine Journal Author Miles Price details 12 essential on-page SEO techniques to optimize search rankings. you get the point so stop it already." It's all fundamentals, but that's often what SEO comes down to.

SEO 20

SEO SEM Work Management Thought Leadership 20

WebMarketCentral

FEBRUARY 14, 2007

Webinars can be a powerful B2B lead generation tool, but vendors come with a wide variety of price points and feature sets. Check out several before selecting the best one to meet your unique needs.

Service 20

Service Webcast Vendors Lead Ranking 20

WebMarketCentral

MARCH 3, 2009

Pricing starts at $1,500 per month and the company now has more than 150 midmarket and enterprise customers. additional profile is requested as a prospect moves through an interactive process); Native integration with Salesforce.com ; Web visitor profiling; and Automated duplicate lead removal.

Enterprise Management 20

Enterprise Management Marketo Marketing Management LEADSExplorer 20

WebMarketCentral

MAY 18, 2007

High-Involvement B2B Products and Services For higher-priced products and services, particularly those which involve long-term interaction between the vendor and the buyer (e.g. Janine Popick at hosted email marketing service Vertical Response has some interesting thoughts on reward cards and points programs as well.

Enterprise Management 20

Enterprise Management Loyalty Marketing Management Web 2.0 20

WebMarketCentral

DECEMBER 18, 2008

Pricing Monthly fees start at $100 and are based on the number of PDF documents tracked. Contact Vitrium to get more exact pricing for your situation. ** technorati tags: B2B lead generation, white papers, incentive for response, Vitrium Systems, Docmetrics, lead capture rates, conversion rate del.icio.us

Spyware 20

Spyware Budget Programs Lead Capture Paper 20

WebMarketCentral

MAY 7, 2008

Although those models ended up failing spectacularly, they did help push the dominant ISPs to move from $X-for-Y-hours-of-use pricing plans to unlimited access flat rates. There were even companies that offered free computers, along with free web access, supported by advertising. A similar trajectory could happen in wireless.

Paid Search Agency 20

Paid Search Agency Mobile Advertising Blast Campaigns Mobile Marketing 20

WebMarketCentral

DECEMBER 21, 2009

For the fee-based versions, pricing ranges from about $200 per year for the light (organic search data only) to $500 for the Pro (includes AdWords information) offering.

SEO 20

SEO Tools SEM Advertising Agencies 20

WebMarketCentral

AUGUST 16, 2007

The 3-D projector is available in various sizes from a relatively compact 5x5x5 foot unit up to a massive 30x30 behemoth, with prices ranging from 85,000 Euros (about $100K) to 575,000 Euros (close to $800,000). Both indoor and outdoor models are available.

Trade Show 20

Trade Show Advertising Agencies PR Tagging 20

WebMarketCentral

DECEMBER 14, 2007

That response to date has ranged from blatant price-gouging to forcing potential customers to wait in absurd and often ultimately pointless lines, sending most home empty-handed. True, retailers have no control over the supply of Wii consoles or their allocation, but they do control their response to the situation.

Allocation 20

Allocation Business Tagging Pricing 20

WebMarketCentral

MAY 15, 2008

Price makes the list—at number 10. Selecting an Email Service Provider (ESP) provides a list of the top 10 criteria to consider when choosing a hosted email marketing platform for your organization. Key considerations include deliverability, reporting, list management and split testing capabilities.

Email Marketing 20

Email Marketing Marketing Analytics Tools Deliverability Marketing Management 20

WebMarketCentral

AUGUST 14, 2006

Did the price of item #123 change right after the CD was sent out? No problem; update it in a Web database, and the next time your catalog recipient pops the CD into his or her PC (assuming they connected to the Web) they will see the new price.

Media 20

Media RSS Paper Opt-out 20

WebMarketCentral

AUGUST 11, 2008

WMC: How is Socialcast priced? TY: Socialcast is priced at $5 per user per month for all clients. By linking to those we are able to stay true to the restrictions put in place by a firm's IT staff without creating yet another file repository that IT would have to control and govern.

Enterprise Management 20

Enterprise Management Ning Wiki Work Management 20

WebMarketCentral

AUGUST 4, 2008

The people behind RoadShow are offering WebMarketCentral readers extended special pricing on advance registration—a $200 discount to marketers who call (310) 275-2088 and register before August 31st with the promo code RS08-RD.

Web 2.0 20

Web 2.0 Brand Identity Branding Internet Marketing 20

WebMarketCentral

APRIL 3, 2007

There are a number of feature-rich, reasonably-priced hosted email services available. They automatically ensure CAN-SPAM compliance, are white-listed by major ISPs, provide complete statistics on opens and click-throughs as well as message delivery, and automate list management tasks.

Deliverability 20

Deliverability Blast Campaigns CAN-SPAM Opt-out 20

WebMarketCentral

SEPTEMBER 8, 2009

Other than Matt Cutts (who isn't for sale)—or perhaps someone with compromising photos of Google's search engineer—no one can guarantee any specific rank for a website on any given keyword. No reputable SEO consultant or firm will even offer such guarantees. Instant results.

Consulting 20

Consulting SEO Adwords Tagging 20

WebMarketCentral

JUNE 3, 2008

blogs; and finance (stock prices, news, latest financial reports etc.). Four additional content areas, just off the top of my head, that Viewzi probably needs to incorporate rather quickly are people search (e.g. show me John Smith's profiles on ZoomInfo , Facebook , LinkedIn etc.

Digg 20

Digg Google Zoominfo Aggregators 20

WebMarketCentral

JUNE 17, 2006

Though skepticism is warranted, for that price it may be worth a try. Another service to consider is MegaWeb Promotion (the site is more professional than the name implies). For $60, they promise targeted traffic.

Relevance 20

Relevance Generation Paid Search Agency RSS 20

WebMarketCentral

FEBRUARY 10, 2009

Two Alternative Solutions for Site Analytics by Web Worker Daily Samuel Dean reviews two alternatives to Google Analytics, opensource web analytics software Piwik and the modestly priced Visitorville. Both are real-time (unlike GA) and both offer unique ways of viewing and analyzing website traffic.

Analytics 20

Analytics Marketing Analytics Tools Best Practices eCommerce 20

WebMarketCentral

OCTOBER 6, 2008

Ensure that leads are delivered rapidly. Particularly for near-commodity products, leads can "cool off" quickly, and first-to-respond often beats best product offering.

Advertising Channels 20

Advertising Channels Enterprise Management Marketing Management Marketing & Strategy 20

WebMarketCentral

AUGUST 20, 2008

According to GoodSearch.com co-founder JJ Ramberg , with gas prices rising and the housing market already in a slump, economic fears have led to a drop in charitable contributions nationwide, making it harder for non-profits to keep up with an increased demand for their services.

Social Media 20

Social Media Ning Media Tagging 20

WebMarketCentral

NOVEMBER 24, 2006

Base Camp is a reasonably-priced (there's even a free version) online project management collaboration tool that's worth checking out, despite a few quirks and shortcomings. and is particularly helpful for marketing consultants and contractors who need a practical, affordable project management solution.

Work Management 20

Work Management Marketing Management Consulting Advertising Agencies 20

WebMarketCentral

JUNE 26, 2008

Pricing Doesn't matter. Brand managers responsible for making multi-million dollar decisions based on this data will need to understand how the aggregations and trends are being developed as well as the ability to model the data in various ways to match their own needs and preferences.

Buzz 20

Buzz Aggregators Brand Identity Branding 20

WebMarketCentral

SEPTEMBER 15, 2008

Eyeing Prices as Search Keeps Growing by eMarketer This article summarizes a recent SEMPO study detailing "multiple reasons for SEM spending growth, including advertiser demand, rising keyword and pay-per-click campaign costs, small-to-midsized business SEM use and increased behavioral and demographic targeting."

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20

WebMarketCentral

NOVEMBER 20, 2005

If your customers are telling you to lower your price, well -- why wouldn't they? How well are you getting your message out to customers? Are you advertising in the right trade magazines? Is your Web site effective? That's mildly interesting, but not in the least helpful.

RSS 20

RSS Pricing Price Promotion 20

WebMarketCentral

OCTOBER 23, 2006

It's common, for example, on stock discussion boards for short-sellers to pose as insiders with damaging information about a company to trash a stock's prospects in order to drive down the price.

Social Networks 20

Social Networks Web 2.0 Advertising Agencies Opinions 20

WebMarketCentral

JANUARY 24, 2008

AdWords Optimization Tips: More on Ad Text by the Inside AdWords Blog The Inside AdWords Crew offers advice on mentioning prices or discounts in ads, what elements to test, and how to most effectively track the performance of different text ads. This post shows how Target screwed up a PPC campaign, and how it could have been fixed.

Adwords 20

Adwords Paid Content SEM Google 20

WebMarketCentral

JANUARY 9, 2008

SEOmoz SEO Tools by SEOmoz SEOmoz offers some basic free tools for tasks such as checking pagerank and backlinks, and identifying the strongest pages on your site, as well as premium content and more advanced tools.

Analysis 20

Analysis SEO Tools SEM 20

WebMarketCentral

JULY 6, 2005

This site has a great interface; buyers can search and sort by year, make, model, body style, mileage, location, price and color -- in short, drilling down from thousands of vehicles to just the right one. I had both situations last week. To sell my car, I went to CarSoup.com.

Classified Ads 20

Classified Ads Lead Ranking Paper Pricing 20

WebMarketCentral

JUNE 8, 2007

Unlike many other services however, VerticalReponse prices its service on a pay-as-you-go model rather than a monthly or annual fee. This is great for organizations that send out email blasts on an irregular or ad hoc basis. Here's our conversation.

Work Management 20

Work Management Marketing Management PR Paid Search Agency 20

WebMarketCentral

JANUARY 2, 2008

Quick personal story: a few years ago, frustrated with Comcast as my communications provider, I called Qwest to get a price quote. Make customer-centricity a core part of your organizational mission—then make your customer interactions, across the organization, match your rhetoric.

Work Management 20

Work Management Marketing Management Vendors Purchase Intent 20

WebMarketCentral

JANUARY 5, 2009

He shows up on the first page alright, but several of the links are to dot-com-meltdown era news articles about a company he worked with that had some of the typical problems of tech companies at the time (collapsing stock price, low on cash, disgruntled shareholders etc.).

Work Management 20

Work Management Jigsaw Wikipedia Digg 20