Industrial Marketing Today

article thumbnail

B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

article thumbnail

Small Manufacturers Use Social Media Effectively

Industrial Marketing Today

Probably the most common use of social media is videos on YouTube. These people have readily embraced video marketing, YouTube and social media. On YouTube, I found a video from CARR Machine & Tool Company that takes a refreshingly different approach to differentiate the company by putting the focus squarely on the customer.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Things Industrial Marketers Must Do to Attract Engineers and.

Industrial Marketing Today

If possible, add basic pricing information on your site to offer complete information without leaving your site. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Web 2.0 60
article thumbnail

Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

Let me end this post with a humorous video that I found on YouTube. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. It is by IAS – a B2B marketing agency from England.

article thumbnail

Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

Please share with your friends and followers: Related posts that may interest you: B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question 5 Rules of Website Redesign for Engaging Engineers and Industrial Buyers Is Your Industrial Website Still Just a Business Card? Take a quick poll.

article thumbnail

Optimizing Your WordPress Business Blog

Industrial Marketing Today

It seems the secrets of SEO are known only to a few high-priced consultants. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. However, you can do it too with some help.

article thumbnail

How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

One of the key findings from the study was that B2B marketers are realizing that developing brand awareness among their customers’ customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. Analytics is the new marketing creative!